# CAP Worldwide Serviced Apartments — Full Content > CAP Worldwide is a global, agnostic serviced apartment and extended-stay booking agent for corporate clients. This file contains the full textual content of the capww.com marketing site, structured as Markdown for LLM ingestion. It complements the navigation-only file at /llms.txt. Company: CAP Worldwide Limited. Registered office: 2 Crossways Business Centre, Bicester Road, Kingswood, Aylesbury, Bucks HP18 0RA, England. Company Registration Number: 10122407. IATA Accreditation: TIDS 96-0 4736 1. CAP is a female majority-owned business, Cyber Essentials Plus certified, EuRA GDPR Compliance certified, EcoVadis Gold rated (top 1% globally in travel), signatory to the UN Global Compact, and a Living Wage Employer. Head offices: Richmond (London, UK), Chicago (USA) and Singapore (APAC). Key brand terms used throughout this file: CAPTURE (digital eco-system and client portal), CAPcare24 (24/7/365 traveller care desk), CAPVerified and CAPVerified+ (partner property certifications), "At CAP, You're Welcome" (inclusive brand-partner programme), CAPEarth (sustainability programme), CAPCrew (employees), CAPFest (annual company conference), CAPstore (personalised client booking microsites). --- ## Home — Let the professionals manage your extended stay programmes Source: https://www.capww.com/ CAP Worldwide positions itself as the global expert in building serviced apartment programmes. The page invites corporate buyers to learn how to maximise spend in the extended-stay space and to create cost-efficient, secure and sustainable accommodation solutions for their travellers. ### Our "why" CAP Worldwide exists to serve the corporate extended-stay market with consistent, cost-effective, secure, sustainable and continually evolving global programmes, so that travellers can experience caring service and safe solutions through a blended integration of people and technology. ### Four pillars - **Providing** — an exciting, inclusive, diverse and professionally managed global serviced apartment booking agency delivering personalised corporate apartment programmes worldwide. - **Accommodating** — travellers in clean, comfortable, well-maintained, easily accessible and safe apartments chosen specifically to suit each company's travellers and budgets. - **Future-proofing** — the client's extended-stay strategy through ongoing consultancy services and insights on current topics, trends and best practices. - **Servicing** — the client's need for safe, secure, expertly managed extended-stay programmes with a high focus on duty of care, data security, ease of booking and accurate reporting. ### Who CAP services Corporate buyers, procurement teams, travel management companies (TMCs), relocation management companies (RMCs), hotel booking agents, project managers, global mobility teams, group handlers, VIPs. ### Enquiries Enquiries can be submitted for groups, projects, VIPs, assignees or individual corporate travellers for stays of 7 nights or more to any location globally, via the enquiry form linked from the homepage. --- ## About Us Source: https://www.capww.com/about-us CAP Worldwide is introduced as a new and exciting disrupter in the global extended-stay arena, and a female majority-owned business. Its leadership team is described as opinionated listeners — creative, future-focused, safety-oriented, frugal and inclusive — aiming to build a business that stays relevant for many years. ### Senior leadership team The CAP senior leadership team brings 15+ years of experience in winning, implementing and account-managing clients with spend up to £90m globally. ### Key facts about CAP - Global experts in sourcing, booking and in-house traveller care services for individuals, groups, projects and VIPs. - Specialises in secondary and tertiary locations and works alongside corporate security teams. - Led by a highly respected and knowledgeable senior management team. - Accesses over 1 million apartments globally. - Does not operate physical units — a fully agnostic booking agent. - Works with the "best fit" suppliers and brands globally for each client's programme. ### Memberships and partnerships The Business Travel Association (BTA), EuRA (European Relocation Association), ICO (UK Information Commissioner's Office registered), ITM (Institute of Travel Management), SAFFAA, IATA TIDS, WEConnect International (Women Owned), CHPA (Corporate Housing Providers Association). ### CAP Insights (mention) CAP describes itself as a passionate team of long-stay enthusiasts that supports the industry through education, thought leadership and active debate, grounded in integrity, diversity, dignity and trust. --- ## What We Do Source: https://www.capww.com/what-we-do CAP future-proofs client programmes through ongoing recommendations and solutions. With 30+ years of specialist experience in business travel, extended stay and global mobility, the CAP leadership team creates, builds, develops, delivers and manages extended-stay programmes for corporates, meeting and exceeding KPIs and SLAs. ### Exploration phase The leadership team provides recommendations during the exploration phase, including identifying potential saving strategies, in-depth market reviews, overall programme goal recognition, and completion of RFIs and RFPs. ### Specialist handling CAP works closely with group, project, intern and graduate programmes that require specialist knowledge and best-in-class pricing. The CAP team completes full product, service and location tenders specific to the needs of each group. ### Implementation During implementation, CAP integrates the client's current preferred suppliers, providers, brands or operators into the CAP programme. This ensures continued development of local relationships, no loss of corporate clarity or recognition for the end user, and continued added-value services. CAP emphasises that using an agent should not negatively impact valuable local brand engagement. ### Data-driven savings CAP provides consumed, current and forward-looking estimated savings to corporates. Real-time data reviews drive ongoing recommendations for programme updates and enhancements, producing actionable insights so that programmes continuously evolve. ### Programme management features - Initial consultation and exploration with all stakeholders. - Fact-finding, identifying roadblocks and key milestones. - Identifying future recommendations to measure programme success. - RFP, RFI and professional tender management. - Specialist group-handling desk for interns, graduates and projects. - Development of personalised, secure technology for the client. --- ## Why Use Us Source: https://www.capww.com/why-use-us CAP frames its value as: the client provides the extended-stay needs, CAP adds its experience, and together a programme is delivered that produces safe and happy travellers. The team simplifies and demystifies the long-stay space for buyers, bookers and travellers, with a focus on service, data, clarity and transparency. ### Digital eco-system — CAPTURE CAPTURE is CAP's scalable, collaborative digital eco-system. It captures, analyses and reviews all relevant data so the client's programme constantly evolves. Travellers and bookers are supported 24/7/365 through intelligent traveller-care services and the CAPcare24 specialist out-of-hours emergency service. CAP communicates with travellers through unified messaging channels for an enhanced user experience. ### Four benefits of using CAP 1. **Safe and happy travellers** — Experienced leadership creates simple, safe and secure corporate apartment programmes. All programmes are accessible through integrated technology or manned service desks. Clients, bookers and travellers are supported 24/7/365 by senior management for emergencies or escalations; the CAP Care team ensures travellers stay connected, safe and happy. 2. **Future programme recommendations** — With 30+ years of expertise in travel, mobility and hospitality, the CAP Insights team provides ongoing recommendations to future-proof programmes through innovative technology, API opportunities, savings strategies and emerging-market assessments. CAP provides benchmarking, reviews and recommendations across the contract lifecycle. 3. **Partnerships and brand management** — The CAP brand management and partnership team sources, develops and manages local, regional and global long-stay relationships. CAP partners only with recognised aparthotels, luxury long-stay residences, corporate housing providers, serviced apartment brands and trusted operators. CAPVerified and CAPVerified+ ensures travellers are in safe, secure, clean and legal apartments. 4. **Easy to work with** — CAPTURE provides real-time personalised dashboards, standard reports and API links to TMCs or traveller-tracking providers. The platform is fully customisable, with enhanced workflows and automations in a fully scalable collaborative environment, and keeps data safe and secure. --- ## Consulting and Technology Source: https://www.capww.com/consulting-and-technology CAP consults with clients to create a personalised traveller service, supported end-to-end by the CAPTURE digital eco-system. CAP describes CAPTURE as "an eco-system, not just a platform" — a collaborative, fully scalable environment where teams, clients and brand partners all work inside a single captured and reportable data set. ### CAPTURE capabilities - API connections to client TMCs and traveller-tracking tools. - Dedicated CAPcare24 team reachable via unified messaging: SMS, WhatsApp, live chat, voice and email. - Consultation with client stakeholders to deliver customised programmes matched to business goals. - RFP/RFI creation, management and delivery; professional tender execution to build defined supply chains (local, regional or global). - Personalised, secure microsites with simple booking functionality, accessing each client's preferred supply chain through their CAPstore. - Programme success measured against pre-agreed KPIs and metrics. - Intelligent data via personalised dashboards and transparent management reporting. --- ## How We Do It Source: https://www.capww.com/how-we-do-it The CAP brand and partner management teams work daily to provide clients with access to best-in-class service providers. CAP leverages 30 years of experience sourcing, developing and managing long-stay programmes, and consistently challenges its teams and partners to add value to clients in all market conditions. ### CAP Worldwide partnership agreement Based on CAP's experience of building global accommodation programmes, CAP has developed a best-in-class partnership agreement to engage with its brand partners globally and to ensure a comprehensive legal framework that delivers a consistent safe, secure, clean and legal experience for travellers. ### CAPVerified and CAPVerified+ CAPVerified and CAPVerified+ are CAP's global certifications representing the highest standards of safety, security, cleanliness and legal compliance for serviced apartments, aparthotels, corporate housing and extended-stay properties. They give clients confidence that secure and sustainable solutions are being provided to travellers, minimising risk and supporting traveller happiness. A full and comprehensive legal framework for CAPVerified and CAPVerified+ management is held within the CAP Worldwide partnership agreement, which is available on request. Providers interested in partnership can contact partners@capww.com. ### At CAP, You're Welcome (introduction) Being inclusive, accessible and welcoming to second-tier extended-stay supply-chain partners is one of CAP's core company values. This is described as a firm commitment to inclusivity and equity and is a company KPI. The message to partners, suppliers and clients is: "At CAP, You're Welcome." ### Partnering with CAP (introduction) CAP's goal is to provide clients and their travellers with a consistent safe, secure, clean and legal extended-stay experience worldwide, achievable only through a strong and diverse global partner network of professional providers of all sizes. --- ## At CAP, You're Welcome Source: https://www.capww.com/at-cap-you-are-welcome CAP's position is that the best and most sustainable supply chains come from welcoming great and diverse brand partners. The "At CAP, You're Welcome" programme was launched to the business travel and relocation industries in November 2020. It ensures that all operators and suppliers — regardless of size, whether local or global, diverse, entrepreneurial or minority-owned — are given equal opportunity to become a CAP brand partner and receive extended-stay demand from CAP's clients. ### How it is measured CAPTURE records availability and use of diverse partners and provides spend data to support clients' diversity and sustainability initiatives, so CAP is measured on actions rather than words. ### Deeds, not words As a certified Women-Owned business (part of the formal WEConnect International WBE accreditation programme), CAP commits to "paying it forward" to its supply chain: matching each interaction with a large provider with equivalent time dedicated to an SMB or minority-owned business, creating balanced inclusivity and equity for all brand partners. ### Easy to do business with Potential partners interested in working with CAP complete an online form and a member of the brand partner team is in touch to discuss next steps. ### Being inclusive Being inclusive and welcoming to second-tier extended-stay supply-chain partners is a core company value and a company KPI, reinforcing the commitment to inclusivity and equity. --- ## Partnering with CAP Source: https://www.capww.com/partnering-with-cap CAP describes its partner philosophy as diverse, equitable, inclusive and accessible. The CAP Partner Portal is available to all brand partners: authorised users can view, manage and edit their inventory, load new properties quickly, and update key contacts and organisational information through a secure log-in. Access requests go to partners@capww.com. ### Together, we've got this The CAPTURE eco-system provides a collaborative environment, and the Partner Portal enables brand partners to manage inventory securely and easily, with a real-time personalised dashboard showing management information and performance data. ### Working collaboratively — message from the Global Director of Brand Partnerships (Clare Ace) The message is that all providers — regardless of size, ethnicity or ownership gender — have the opportunity to work with CAP. Once engaged, partners go through an initial assessment (if not already officially accredited) on the "safe, secure, clean and legal" status of their product and company. Whether a provider has one unit in a tertiary location or 90,000 units globally, all partners are expected to deliver the best, safest and highest level of service and product in their market. ### Partner Portal access https://portal.capww.com ### Goal To provide clients and their travellers with a consistent safe, secure, clean and legal extended-stay experience anywhere in the world, delivered through a strong and diverse global partner network of professional providers of all sizes. --- ## CAPEarth — Sustainability Programme Source: https://www.capww.com/cap-earth CAPEarth is CAP's sustainability promise. CEO Jo Layton frames the goal as building a best-in-class "tip of the spear" business that embraces the full meaning of sustainability. CAP has demonstrated commitment since its 2019 launch to "Deeds, not Words" across all areas of corporate social responsibility. ### CAP's commitments - Reduce environmental impact through proactive measures. - Support people and communities through well-being, equity and local impact. - Adopt ethical and responsible business practices. - Support sustainable hospitality. - Remain proud to be women-owned. - Be transparent and open with clients, employees and partners on the ESG journey. - Give 1.5% of net profit to charitable and sustainability causes. ### Recognition and awards - **EcoVadis Gold Medal** — CAP has been assessed in the top 1% globally (top 5% of all companies assessed by EcoVadis, and top 1% in the travel sector). EcoVadis evaluates Environment, Labor & Human Rights, Ethics and Sustainable Procurement. - **WEConnect International** — As a majority women-owned business, CAP is part of the formal WBE accreditation programme. On achieving Women-Owned certification, CAP committed to "pay it forward" through the "At CAP, You're Welcome" programme. ### Industry collaboration — not competition CAP CEO Jo Layton has co-chaired CHPA's Sustainability Workgroup since February 2022 and has driven the creation of a single global emissions calculator for corporate housing. Commitments: - Collaborate with sustainability standards and targets for accommodation partners. - Show emissions calculated by apartment type, offering energy-efficient accommodation options and consistent global reduction targets. - Partner with green innovators and eco-conscious accommodation partners. - Maintain a client-first mentality — traveller safety, comfort and well-being. - Provide sustainability tips for business travellers. ### CHPA FACCT — Furnished Accommodation Carbon Calculation Tool Launched in February 2025 at the CHPA annual conference in San Diego. CAP Worldwide was a Platinum Sponsor and founding member. FACCT adapts the Hotel Carbon Measurement Initiative (HCMI) — adopted by GBTA for hotel emissions — to the corporate housing and serviced accommodation context, providing a common global method for the industry to calculate and understand greenhouse gas emissions. FACCT was developed in consultation with Greenview, the creator of HCMI. ### GE Vernova Supplier Diversity Collaboration Award In December 2024, CAP received the first-ever GE Vernova Supplier Diversity Collaboration Award at GE Vernova HQ in Cambridge, Massachusetts. The award recognised CAP's consistent delivery on GEV business priorities and support for other diverse suppliers in the GEV supply chain. Accepted by Jo Layton (CEO) and Andrew Hopgood (COO), who met with Reginald Miller (VP & Chief DEI Officer) and Raj Thakkar (VP & Chief Procurement Officer). ### People and communities - Champion Diversity, Equity and Inclusion in all interactions. - Support and empower local communities and social-impact initiatives. - Act as a fair employer with a CAPEarth Champions Working Group. - Promote well-being and ethical practices for employees and partners. **CAPCommunity Day 2024** — Englefield Green Community Centre (the Village Centre). Supported Baby Basics (Moses Basket packages for new mothers) and the Community Fridge food-sharing programme. CAPCrew from global offices cooked, painted, gardened, assembled baby baskets and worked in the community café. **CAPCommunity Day 2025** — The Poppy Factory. Wreath-making activities (some wreaths used by the Royal Family and Members of Parliament on Remembrance Day), guided tours and education on the Poppy Factory's 100-year legacy supporting ex-service men, women and their families. **Individual charity days (2025 examples):** - Andrew (COO) — RFU Injured Players Foundation: raised over £2,200 (day total £113.5k) by playing in a vets rugby tournament at Allianz Stadium on 24 May, supporting catastrophic-injury players and prevention research. - Simon (Account Director) — Ben Nevis climb on 19 September with seven friends, reaching the summit in 5 hours 23 minutes; funds raised for a friend's teenage son's brain tumour treatment. - Laura (Director, Americas) — Hilltop Neighborhood House: toy donations for the childcare programme and kitchen-wishlist items for families in need. ### Living Wage Employer CAP is certified as a Living Wage Employer by the Living Wage Foundation — a voluntary commitment to fair pay. The real Living Wage is the only UK wage rate independently calculated based on the cost of living, higher than the government minimum. CAP is one of nearly 16,000 accredited UK organisations. ### Responsible operations ESG Director Clare Ace notes that CAP Worldwide is a signatory to the UN Global Compact and reports annually on actions related to the Ten Principles and the Sustainable Development Goals. - Digital-first virtual business to reduce waste and improve efficiency. - 100% remote working in EMEA and the Americas. - Ethical and sustainable procurement via the published Sustainable Procurement Policy. - Repurpose and/or recycle office IT equipment wherever possible. - Virtual meetings prioritised to cut travel-related emissions. - Data protection: first recipients of the EuRA GDPR Compliance Certificate. - Cyber security: Cyber Essentials Plus certified. - All travel must be necessary and ROI-defined; rail preferred where available. ### Carbon footprint — path to net zero by 2030 Annual measurement via the EcoVadis Carbon Estimator Tool through three stages: (1) detailed questionnaire on carbon management practices, (2) EcoVadis expert evaluation of submitted data, (3) EcoVadis carbon scorecard with rating and detailed insights. Assessment reviews environmental policies, reduction commitments, actions taken, results achieved, and supplier/partner engagement on emissions reduction across the global supply chain. ### Tips for staying more sustainably - Offer accommodation with eco-certifications. - Onboard and prioritise partners committed to sustainability and responsible tourism. - Prioritise properties using renewable energy, water-saving systems and waste-reduction initiatives. - Support digital check-in / check-out to reduce paper waste. - Encourage reusable items (water bottles, coffee cups, shopping bags) to reduce plastic waste. - Encourage eco-friendly toiletries over single-use apartment toiletries. - Encourage travelling with a digital itinerary rather than printed documents. --- ## Contact Source: https://www.capww.com/contact-us ### Headquarters **London, UK (EMEA)** Oriel House, 26 The Quadrant, Richmond, London, TW9 1DL Tel: +44 (0) 208 323 2888 **Chicago, USA (Americas)** 159 N. Sangamon Street, Suite 200, Chicago, IL 60607, United States Tel: +1 (312) 999 8373 **Singapore (APAC)** International Plaza, 10 Anson Road, #05-01, Singapore 079903 Tel: +65 6995 5188 ### Email - General enquiries: enquiries@capww.com - Brand partners: partners@capww.com - Finance: finance@capww.com - 24/7 traveller care: CAPCare24@capww.com ### Company details - Legal entity: CAP Worldwide Limited - Registered office: 2 Crossways Business Centre, Bicester Road, Kingswood, Aylesbury, Bucks HP18 0RA - Registered in England - Company Registration Number: 10122407 - IATA Accreditation: TIDS 96-0 4736 1 --- ## Accreditations and certifications (summary) - Women-Owned certified by WEConnect International - EcoVadis Gold Medal (top 1% globally in the travel sector) - Cyber Essentials Plus certified - EuRA GDPR Compliance Certificate (first recipient) - UN Global Compact signatory - Living Wage Employer - BTNE Hotlist (Business Travel News Europe) featured - IATA TIDS (96-0 4736 1) - Stripe payments enabled - Memberships: BTA, EuRA, ICO registered, ITM, SAFFAA, CHPA --- ## Legal documents (references) - Booking Terms and Conditions — https://www.capww.com/bookingterms-and-conditions - Terms and Conditions — https://www.capww.com/terms-and-conditions - Privacy Policy — https://www.capww.com/privacy-policy - Corporate Social Responsibility — https://www.capww.com/corporate-social-responsibility - Modern Slavery Statement — https://www.capww.com/modern-slavery-statement - Sustainable Procurement Policy — https://www.capww.com/sustainable-procurement-policy - FAQ — https://www.capww.com/faq Note: These documents are linked rather than reproduced inline, because their current wording is controlled by legal and should be sourced at read-time from the canonical URLs rather than cached here. --- ## CAP Insights — Recent Articles Source: https://www.capww.com/cap-insights Individual articles from CAP's Insights publication, generated automatically from the CMS. This section refreshes whenever a post is added, edited or removed via the admin. --- ### APAC - where Global Mobility and Business Travel Converge Source: https://www.capww.com/cap-insights/127/APAC-where-Global-Mobility-and-Business-Travel-Converge Published: 2026-05-15 CAP Worldwide joins industry leaders in Singapore at GBTA and WERC There’s something powerful that happens when two industries that are so closely connected come together collaboratively under one roof. This week in Singapore, the Global Business Travel Association (GBTA) and Worldwide ERC (WERC) did exactly that, by creating an incredible opportunity for innovation and shared learning across business travel and global mobility. For CAP Worldwide, it was an incredibly productive and meaningful week, where the senior leadership team had the opportunity to spend valuable time with our local APAC team - led by JP Lin, at the same time reconnecting with our valued clients and Brand Partners, as well as attend two outstanding conferences in one location. Singapore proved to be the perfect host city for conversations that are helping shape the future of mobility and business travel across the region. By co-locating their Asia Pacific conferences, GBTA and WERC have created a truly valuable platform that reflects how interconnected our industries have become. The future of workforce mobility depends on stronger partnerships, smarter technology, and more joined-up thinking, and for the CAP Team, this event delivered exactly that. Jo Layton’s take on the conference was very positive, celebrating the opportunity to connect, learn, and share insights with clients, partners and peers from across the region, but importantly for Jo, this conference also respected our CAPEarth goal of travelling consciously by combining two global conferences AND a team visit. “*Being able to bring these 2 critical global communities together in such a fantastic location makes complete sense for our industry and is incredibly important for the future of extended stay accommodation*.” Recognised themes: CAP recognises that one of the strongest themes throughout the conference was the growing convergence of mobility, business travel, technology, and employee experience. Some key takeaways from the week included: • A greater focus on flexibility, wellbeing, and personalised employee support • Continued investment in digital transformation, automation, and AI-enabled mobility solutions • Increasing complexity across regional mobility and cross-border workforce models in APAC • Growing and continued emphasis on sustainability and ESG considerations within mobility programmes Most importantly, the event reinforced something we strongly believe at CAP Worldwide – that collaboration across our industry has never been more important as organisations adapt to an increasingly dynamic global landscape. Finally – As the CAP leadership closes a great week they would like to say a huge thank you to GBTA and WERC for bringing these communities together so successfully. \#CAPWorldwide #GBTA #WERC #GlobalMobility #BusinessTravel #WebookExtendedStay #APAC #WorkforceMobility #CorporateHousing #Sustainability #TravelTech #EmployeeExperience #CAPEarth #CAPInsights --- ### Closing EuRA 2026 in Malta Source: https://www.capww.com/cap-insights/126/Closing-EuRA-2026-in-Malta Published: 2026-05-01 Reflecting on connection, collaboration, and the future of global mobility At CAP, we value events like EuRA for the opportunities they create — to exchange ideas, strengthen partnerships, and stay closely aligned with the evolving needs of our clients and their people. Thank you to everyone we connected with over the past few days, renewing partnerships and making new connections, and for the team at EuRA for another memorable conference experience. As the Conference in Malta comes to a close today, we are reflecting on a fantastic few days spent with the global relocation community and wow - Malta absolutely proved to be the perfect setting — a true meeting point of cultures, perspectives, and innovation, mirroring the spirit of our amazing industry. Let’s keep the conversation going as we continue to collaborate and drive the industry forwards. --- ### WERC | GBTA APAC 2026 Source: https://www.capww.com/cap-insights/125/WERC-GBTA-APAC-2026 Published: 2026-04-24 Singapore, 12-13 May 2026 - APAC’s premier gathering of business travel and mobility professionals CAP CEO Jo Layton, COO Andrew Hopgood, and Director, APAC JP Lin are looking forward to taking part in the WERC/GBTA conference programme that offers the opportunity to explore the synergies between talent mobility and business travel, allowing CAP to benefit from the learning and networking opportunities provided by both conferences. The two-day conference at the iconic Marina Bay Sands hotel, co-located with GBTA APAC for the fourth consecutive year, brings together talent mobility and business travel professionals from across the region. Curated by regional thought leaders and backed by GBTA’s global insights, this two-day event will tackle the most pressing issues and emerging opportunities shaping the business travel landscape in Asia Pacific, through high-impact learning, fresh insights and engaging with peers. Let us know if you’re attending, we would be delighted to connect. To book a time with our team during the conference, please email us at: [hellosales@capww.com ](mailto:hellosales@capww.com)We look forward to seeing you in Singapore! --- ### CAPEarth celebrates ‘Powering Progress’ on Earth Day Source: https://www.capww.com/cap-insights/123/CAPEarth-celebrates-Powering-Progress-on-Earth-Day Published: 2026-04-22 CAP’s climate targets officially validated by SBTi ‘*This milestone marks another step forward in our sustainability journey and ‘doing the right thing’ through the CAPEarth Programme. At CAP, we remain committed to transparent progress tracking and working closely with our CAPCrew, our Brand Partners and our stakeholders globally to deliver meaningful emissions reductions*’ **Jo Layton, CEO** CAP Worldwide is proud to have achieved a major sustainability milestone, with its greenhouse gas (GHG) emissions reduction targets officially validated by the Science Based Targets initiative (SBTi). This recognition reinforces our continued commitment to climate action and aligns our strategy with the latest climate science and the goals of the Paris Agreement. At CAP, we are committed to maintaining zero scope 1 and scope 2 emissions through 2035, while actively measuring and reducing scope 3 emissions from our 2023 baseline. The SBTi is a globally recognised authority that supports organisations in setting science-based emissions targets. Its validation confirms that our goals are aligned with limiting global warming to well below 2°C, with efforts towards 1.5°C. You can view our validation on the SBTi Dashboard here: [View the SBTI Target Dashboard](https://sciencebasedtargets.org/target-dashboard "SBTi Target Dashboard") “*Validation of our targets by the SBTi is an important milestone for CAP. It reflects the progress we’ve made and provides a clear framework for further action. Our focus now is on delivery—embedding emissions reduction into decision-making across the business.*” **Clare Ace, ESG Director** \#DeedsNotWords #CAPEarth #Earthday2026 --- ### The ITM Spring Conference Source: https://www.capww.com/cap-insights/124/The-ITM-Spring-Conference Published: 2026-04-21 "Springboard" - Brighton 2026 CAP Worldwide is delighted to be attending the Institute of Travel Management (ITM) Spring Conference in Brighton next week. ITM’s SpringBoard Conference brings together over 500 business travel professionals each year to learn, exchange ideas and build lasting relationships. Bill Hanfrey, Jess Sharpe, Sabrina Carparelli and Tim Munemo are excited to attend, and cannot wait to connect with our valued clients and partners. This year will be particularly special as it marks the ITM’s 70th anniversary and the conference will be celebrating the past, present and future of the vibrant and warm business travel community. We look forward to seeing you there! --- ### Bill Hanfrey joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/122/Bill-Hanfrey-joins-CAP-Worldwide-leadership-team Published: 2026-04-16 Appointed as Enterprise Sales Director to accelerate corporate growth CAP Worldwide is delighted to announce the appointment of Bill Hanfrey as Enterprise Sales Director, further strengthening its global commercial leadership as the business continues its accelerated corporate growth trajectory. Following the successful delivery of CAP3.0 and continued expansion across global markets, CAP remains focused on elevating the client, booker and traveller experience through innovative, safe, secure and cost-effective extended stay solutions. Bill’s appointment reflects CAP’s ongoing commitment to investing in world-class talent to support enterprise clients and strategic Brand Partners across all regions. Reporting into CAP CEO Jo Layton and COO Andrew Hopgood, Bill joins the highly respected global matrix leadership team, working alongside Rachel Blackwood, Clare Ace, Kate Scott, Lorna Keen, Francine Migliorati, Dan Woodburn, Jess Sharpe and Simon Beauchamp, while supporting regional leaders Laura Rurode (Director Americas) and JP Lin (Director APAC). Jo Layton says, “*Bill brings exceptional depth of experience across corporate travel, payments and technology, alongside a proven ability to build and scale enterprise partnerships. His strategic mindset and relationship-led approach make him a natural fit for CAP as we continue to grow our global footprint.”* Layton continues, *“Having known Bill and his reputation within the industry for many years, his ability to navigate complex global programmes and align commercial strategy with client objectives is second to none. His addition further strengthens our ability to deliver value, insight and innovation at enterprise level.*” In his role, Bill will be responsible for driving strategic growth across global corporate extended stay programmes, focusing on developing high-value partnerships and delivering scalable, sustainable solutions that support both client objectives and the wellbeing of their people. Andrew Hopgood, COO, says, “*Bill’s experience across travel management, travel technology and fintech provides a highly relevant perspective for our clients. His understanding of how payments, expense and booking ecosystems integrate will be instrumental as we continue to evolve our digital capabilities through CAPTURE and CAPStore*.” Bill brings over 30 years of experience across corporate travel management, travel technology and expense solutions, previously holding senior positions with AirPlus, Travelport, Emburse, Sabre, CWT and BCD. Beginning his career in operational travel management, he developed a strong foundation in client service before progressing into senior sales, partnerships and leadership roles. Bill adds, "*For me, it's all about building trust and creating strategic partnerships that lead to real solutions for clients. I’ve been following CAP's work, and their reputation for innovation and a people-first culture feels like the perfect place for me to align my passion for client success with a company that values its people*." Layton finishes, “*We are absolutely delighted to welcome Bill to the CAPCrew. His experience, energy and alignment with our values will play a key role in shaping our continued success as we move into the next phase of growth*.” --- ### The EuRA Conference 2026 Source: https://www.capww.com/cap-insights/119/The-EuRA-Conference-2026 Published: 2026-03-25 "Driving Growth: Diversification, Partnerships and Collaboration" CAP Worldwide is delighted to be attending the EuRA – European Relocation Association Conference 2026, taking place in Malta from 27–30 April. This year’s theme, “Driving Growth: Diversification, Partnerships and Collaboration,” strongly aligns with our continued focus on building meaningful connections and delivering value through global partnerships. The conference presents an excellent opportunity to reconnect with our valued brand partners and industry peers, while sharing ideas, insights, and perspectives on the future of relocation. We’re particularly looking forward to engaging with the EuRA community through its education programmes, networking events, and inspiring speaker sessions—each offering valuable opportunities for learning and collaboration. If you’re attending, we would be delighted to connect. To book a time with our Brand Partner team during the conference, please email us at: We look forward to seeing you in Malta! --- ### Data-Driven Travel. Globally Aligned. Future Ready. Source: https://www.capww.com/cap-insights/118/Data-Driven-Travel-Globally-Aligned-Future-Ready Published: 2026-03-18 Harnessing real-time insights to optimise performance, control costs, and elevate global extended-stay programmes. Last month, Jo Layton and Jess Sharpe attended The Business Travel Network dinner hosted at The Emory Hotel in Belgravia. As part of a great evening of networking, the guest speaker Stuart Parkinson delivered a fantastic session on the importance of data analysis and the impact of using data-driven insights effectively. Stuart’s overview and recommendations align perfectly with CAP's approach; Our technology platform, CAPTURE, was designed to enable data to be easily analysed and understood, so we can provide actionable insights to our clients to ensure their global programmes continually evolve. **1.Collect reliable data** CAP ‘s data analysis is driven from one single source of truth to ensure accuracy. Our global digital eco-system CAPTURE delivers every stage of the traveller journey from sourcing CAPVerified acommodation, to booking, CAPCare24 issue resolution and financial information, ensuring accurate and measurable data. **2. Interpret data using economic models** CAP’s regular QBR schedule with our corporate clients allows us to share actionable insights - which are clearly sought-after by travel buyers following the recent ITM trending summit - translating data to the real-world management of our client programmes. **3. Forecast future outcomes** CAPTURE enables us to analyse global demands and trends so we can proactively provide recommendations to optimise programmes, increase adoption, and deliver savings. **4. Use insights to guide strategy** CAP invests in future-proofing our client programmes and always considers our collective long-term strategy for ROI, cost efficiency, sustainability and user experience. A huge thank you to David Clare & Pauline Clare of The Business Travel Network for organising another excellent event, to Stuart Parkinson for an insightful and informative session, and to Kostas Sfaltos and his fabulous teams at the The Emory and The Berkeley. **CAP Worldwide exists to serve the corporate extended stay market with consistent, cost effective, secure, sustainable and continually evolving global programmes so that travellers can experience caring service & safe solutions through a blended integration of people and technology.** To discuss how CAP creates simple, safe and secure corporate apartment programmes, please reach out to our sales team at --- ### 'What managing Corporate Stays Across EMEA Has taught me' Source: https://www.capww.com/cap-insights/115/What-managing-Corporate-Stays-Across-EMEA-Has-taught-me Published: 2026-02-26 Vishita Patel, Senior Reservations Consultant, shares her insights on supporting extended stays in the EMEA region "When people hear “corporate reservations,” they often assume it’s simply about booking hotels. Over the past three years working with international clients across the EMEA region, I’ve learned that it’s much more than that. Behind every booking, there’s a business objective, a tight schedule, and often a traveller relying on everything to go smoothly in an unfamiliar city. **No Two Markets Are the Same** One of the biggest lessons I’ve learned is that EMEA is incredibly diverse. A booking in London operates very differently from one in Italy or Dubai. Policies, pricing behaviour, demand patterns, and even communication styles can vary significantly. What works in one market may create challenges in another. Understanding these differences has helped me become more proactive — anticipating potential issues before they affect the client. **Balancing Cost and Comfort** Corporate clients naturally focus on cost efficiency. But from experience, I’ve seen that comfort and practicality matter just as much. An executive staying long-term needs more than just a competitive rate. They need reliability, convenience, and a space that supports productivity. Finding that balance — between budget and experience — is where real value is created. **The Power of Communication** If there is one skill that has proven essential, it is clear and proactive communication. Many last-minute challenges can be avoided by asking the right questions early, confirming details carefully, and maintaining transparency throughout the process. In high-pressure situations, calm coordination often makes the biggest difference. **A Broader Perspective** Over time, I’ve come to see corporate accommodation not as a transactional task, but as a support system for business mobility. When done well, it becomes invisible — and that’s the goal. Seamless stays allow professionals to focus on their work without distraction. And for me, that’s the most rewarding part of what I do." Vishita is part of our corporate reservations team, delivering caring service and providing safe, secure, clean and legal solutions to our corporate clients. **CAP Worldwide exists to serve the corporate extended stay market with consistent, cost effective, secure, sustainable and continually evolving global programmes so that travellers can experience caring service & safe solutions through a blended integration of people and technology.** To discuss how CAP creates simple, safe and secure corporate apartment programmes, please reach out to our sales team at --- ### Jo Layton Continues Role on Global Business Travel Advisory Board Source: https://www.capww.com/cap-insights/116/Jo-Layton-Continues-Role-on-Global-Business-Travel-Advisory-Board Published: 2026-02-12 Advantage Travel Partnership has announced its 2026 Global Business Travel (GBT) Advisory Board We’re delighted to share that Jo Layton, CEO of CAP Worldwide, will continue her role as a member of the Global Business Travel Advisory Board for the Advantage Travel Partnership. Advantage Travel Partnership has announced the expansion of its Global Business Travel (GBT) Advisory Board, reflecting the growing influence and success of its Advisory Board, launched in 2024, and reinforces Advantage’s commitment to delivering on its future Global Business Travel Strategy. The Board’s expansion strengthens Advantage’s ability to provide strategic guidance, industry insight and global perspective, ensuring that the business continues to evolve and deliver value for its members and stakeholders. The Advisory Board brings together senior leaders from across the global travel sector to provide strategic insight and guidance as the industry continues to evolve. Jo’s continued involvement, as the board member for the accommodation sector, reflects both her leadership within the business travel community and CAP’s ongoing commitment to shaping the future of the sector. Andrea Caulfield-Smith, Managing Director of Advantage Global Business Travel, said: “Over the past year, The Global Business Travel Advisory Board has played a pivotal role in shaping our strategy and direction. Through a series of focused and highly productive meetings, the Board has informed strategy across key areas including air, technology, global footprint and payment. Collaboration and open dialogue have been central to this success, ensuring that Advantage remains agile, aligned and responsive to the needs of both members, supplier partners and stakeholders.” In such a dynamic and fast-evolving industry, staying agile and forward-thinking is essential. This expansion marks an exciting new chapter in our journey toward creating a truly integrated Single Stop Solution and I look forward to working closely with our newly appointed Advisory Board to drive further progress and positive change across our community,” continued Caulfield-Smith. Recognised as a market leader, Advantage was ranked 3rd in BTN Europe's 2025 Travel Management Company rankings, based on 2024 global sales figures. Notably, 39 of the 55 leading UK TMCs are Advantage members, further underscoring its influence and leadership within the industry. We’re proud to see Jo continue this important role and look forward to the impact of her ongoing involvement with the Advantage Travel Partnership. --- ### CHPA Connect26 Source: https://www.capww.com/cap-insights/114/CHPA-Connect26 Published: 2026-02-04 We are attending CHPA Connect26 in Austin, TX CAP Worldwide is delighted to be attending the Corporate Housing Providers Association CHPA Connect26 conference in Austin, TX from 15-18th February. CHPA Connect brings corporate housing professionals from around the globe together in one place, and we are excited to be able to spend time with key industry leaders and peers to learn and network. The event is a great opportunity for our LATAM and Americas leaders to reconnect with our valued brand partners and industry colleagues across the region to engage and exchange insights with new and familiar faces. CAP CEO Jo Layton and COO Andrew Hopgood will be attending with Laura Rurode, Director Americas, Johanna Remmel, Director, Brand Partners & ESG, Americas, and Francine Migliorati, Director, LATAM. To arrange a meeting with our team, please email partners@capww.com to schedule an appointment. Looking forward to seeing you all there and exchanging great ideas for the future of our industry. --- ### Where everyone is welcome: supporting The Village Centre Source: https://www.capww.com/cap-insights/128/Where-everyone-is-welcome-supporting-The-Village-Centre Published: 2025-12-15 Supporting a community built on connection, care and belonging At CAP, we believe that positive impact starts with people. While our business and our CAPCrew operate globally, we also recognise the importance of supporting the communities closest to home. That’s why we are proud to continue our support for The Village Centre, a community charity at the heart of Englefield Green, Surrey. **At the heart of the local community** The Village Centre provides a welcoming and inclusive space where people of all ages can connect, access support and feel part of their community. Alongside a wide range of activities and charitable services — including Baby Basics, cooking classes, a community fridge and community kitchen — its café has become the heartbeat of the Centre. More than simply somewhere to enjoy a coffee or freshly prepared lunch, the café provides a warm and friendly environment where everyone is welcome. Whether someone arrives with their family, comes in alone for some company, meets friends or simply needs a place to spend some time, the team works hard to make people feel at home. It is this sense of genuine connection that makes The Village Centre so special. **The power of a warm welcome** At CAP, creating a sense of care and belonging for people away from home is something we understand. When we look at the work of The Village Centre, we see some of those same values reflected in a very different setting: people taking the time to know one another, offering practical support when it is needed and ensuring everyone who walks through the door receives a warm welcome. Led by Lilly, the café team brings an extraordinary level of warmth, authenticity and genuine care to the local community. Their approach has created a space where conversations happen, friendships are formed and people can feel connected. Those qualities strongly resonate with our CAP culture and are why we have chosen to continue our support following our previous donation in 2024. --- ### CAP Worldwide 2025 Review and 2026 Roadmap Source: https://www.capww.com/cap-insights/117/CAP-Worldwide-2025-Review-and-2026-Roadmap Published: 2025-12-12 Smarter Serviced Apartment Programmes through Smart Data, Risk Management, and Integration Our 2025 leadership meeting bought the CAP Worldwide leadership matrix together, to assess programme performance, market conditions in the wider sector and development opportunities for 2026. The outcome was a client-focused strategy designed to strengthen duty of care, improve traveller experience, and deliver greater controls through data analysis and proactive consultancy, to help our corporate clients build more resilient, compliant, and cost-effective serviced apartment programmes. **An Integrated Approach to Corporate Apartment Programmes** Fragmented booking activity and leakage from approved channels remains one of the biggest sources of risk, lost savings, and inconsistency in serviced apartment programmes globally. CAP’s programme management approach integrates sourcing, risk, and traveller care into a single operating model, ensuring that preferred supplier strategies align with traveller profiles, risk thresholds, and policy objectives. Key outcomes from our 2025 leadership review include: • Stronger alignment between sourcing decisions and travel risk management requirements. • Consolidated reporting across business lines to improve visibility and reduce leakage. • Tighter service level agreements with brand partners to protect traveller experience during peak demand and extended stays. This integrated model supports both increased governance and day-to-day programme management, reducing complexity while improving outcomes. **Serviced Apartment Market Trends Shaping 2026** The global serviced apartment sector continues to evolve, creating new opportunities for organisations to move away from unmanaged bookings through non-preferred channels, toward professionally-managed and fully-compliant extended-stay programmes. Key trends we are seeing include: • Rising demand for quality-assured corporate housing to support project travel, long-stay assignments, and mobility programmes in secondary and tertiary locations. • Increased ESG transparency, extending beyond carbon emissions to include water usage, waste management, and community impact. • Greater adoption of flexible length-of-stay models that help stabilise total cost of stay while improving traveller continuity. For many organisations, consolidating regional activity into a single global serviced apartment programme is delivering measurable benefits, including improved policy compliance, fewer booking exceptions, and more consistent traveller experience. **Elevating Travel Risk Management** In an increasingly complex global risk environment, effective travel risk management is essential. We embed risk considerations into every step of the serviced apartment journey. Our approach includes: • Robust supplier vetting through our CAPVerified and CAPVerified+ standards. • Real-time traveller visibility and incident escalation integrated with HR and security teams. • Clear duty of care workflows that balance traveller autonomy with organisational accountability. By integrating risk management into sourcing and programme design, organisations can better protect travellers while maintaining operational control. **2026 Priorities: Data, Integration, and Scale** Building on the momentum of 2025, CAP Worldwide’s 2026 roadmap focuses on capabilities to drive smarter decision-making: • Smart Data: Provide actionable insights to clients to improve utilisation of approved products and prevent cost leakage. • API-first integration: Seamless connectivity across HRIS, TMC, and finance systems to deliver clean, consolidated reporting. • Sustainability at scale: The launch of the next stage of the CHPA FACCT Calculator, to measure actual CO2 emissions by room night. • Supply diversification: Expanded supply of extended-stay options in secondary and tertiary markets without compromising safety or quality standards. These investments are designed to support both strategic oversight and operational efficiency. **What This Means for Your Programme** For organisations managing business travel and global mobility, the path forward is clear. Smarter serviced apartment programmes are built on integrated data, embedded risk management, and disciplined supplier strategies. The result is stronger duty of care, improved traveller experience, and greater budget certainty. **Looking Ahead** As travel programmes evolve, serviced apartments are becoming a strategic component of global mobility and extended stay travel. CAP Worldwide creates and delivers consistent, cost effective, secure, sustainable and continually evolving global corporate apartment programmes through a blended integration of people and technology. **Ready to modernise your serviced apartment strategy?** To arrange a 30-minute strategy session with CAP Worldwide to benchmark your current approach and receive a tailored roadmap for 2026, please reach out to our sales team at --- ### See it, say it, do it. CAPEarth. Encouraging industry collaboration, not competition. Source: https://www.capww.com/cap-insights/113/See-it-say-it-do-it-CAPEarth-Encouraging-industry-collaboration-not-competition Published: 2025-11-24 How is CAP Worldwide continuing to ‘Raise the Bar’ on ESG Excellence? Business travel, projects, groups and relocation moves today are not defined by rate alone. Travel buyers, CPO’s and global mobility leaders are consistently measured on value, service, cost, traveller wellbeing, and importantly – overall ESG performance. ESG has become a mainstream requirement across the globe. After a turbulent year for many, CAP is excited to launch our [CAPEarth](https://www.capww.com/cap-earth) page to the community - a single, transparent hub that clearly showcases how we embed ESG into every facet of our business. CAP Worldwide’s CAPEarth page centralises our ESG commitments, awards and recognitions, and responsible operations for global extended stay and serviced accommodation – all on one easy to follow - and replicate - page. **Why CAPEarth now?** As this commitment becomes embedded into society, our goal is to make a review of CAPEarth easy - giving external stakeholders a concise and credible view of how CAP Worldwide’s responsible operations align with client’s corporate and ESG goals – which enables them to advance policy, improve traveller satisfaction, and meet ESG internal commitments. With solid UN Global Compact alignment, and an ecovadis gold award, CAPEarth helps travel leaders to operationalise ESG within corporate apartment programmes while improving traveller experience and procurement confidence. We invite our network to explore the [CAPEarth](https://www.capww.com/cap-earth) page today to see how our global serviced apartment and corporate apartment programmes can elevate your ESG strategies. For more information, please reach out to our experienced sales team – **ESG commitments you can operationalise** CAPEarth outlines our clear, actionable commitments—grounded in the UN Global Compact principles—so you can confidently include our corporate apartment programmes in your ESG narrative. From ethical sourcing and anti-corruption to human rights and environmental stewardship, we focus on making responsible choices practical for travel managers, not just aspirational. - People and communities: We prioritise supplier labour standards, community partnerships, and traveller wellbeing in extended-stay accommodation—supporting local economies while safeguarding travellers and staff. - Responsible operations: We drive continuous improvement across our supply chain—favouring lower-impact properties, responsible materials, and data-led decision-making that helps you scale ESG across global travel programmes. **Recognition that matters to procurement** Independent validation gives you confidence at RFP and renewal time: - EcoVadis Gold Medal: Places CAP Worldwide in the top 1% for ESG maturity across environment, labour, human rights, ethics, and sustainable procurement. - GE Vernova award: Recognition for the global partnership with CAP and performance that aligns with enterprise-level sustainability expectations. These benchmarks help your stakeholders trust that your serviced apartments strategy meets both policy and purpose. **Turning ESG into programme-level advantages** When you consolidate extended stay and serviced apartments through a single, trusted global partner, you gain: - Consistency: Pre-vetted properties to our robust CAPVerified standards to minimise risk and last-minute relocations. - Efficiency: Streamlined corporate apartment programmes that reduce fragmentation and leakage and help avoid unnecessary moves and emissions. - Transparency: Clear reporting to support ESG disclosures, supplier diversity goals, and traveller wellbeing metrics. For example, clients transitioning regional bookings into one global framework report smoother traveller experiences and fewer reactive shifts between properties—practical wins that support both cost control and ESG outcomes. --- ### What makes CAP Worldwide a trusted name in data protection? Source: https://www.capww.com/cap-insights/111/What-makes-CAP-Worldwide-a-trusted-name-in-data-protection Published: 2025-10-23 As the first recipient of EuRA’s GDPR Compliance Certificate, CAP’s CAPTURE platform and global operations meet the highest standards of transparency, integrity, and data security. CAP is proud to confirm that we have been awarded the first ever GDPR Compliance Certificate issued by EuRA, The European Relocation Association. As a Global Serviced Apartment Booking Agency, we work with travellers and assignees across a variety of industry sectors, business lines and seniority – from Graduate Trainee to VIPs and CEO’s – each of whom expect their data to be securely protected, and correctly processed, in line with the GDPR. Since launching we have always considered the protection of clients data as a business-critical priority. When creating our digital eco-system, CAPTURE, in 2019 we ensured the key requirements of the GDPR were incorporated within CAPTURE’s data flows, as well as enterprise grade security features to protect client data. We have continued to enhance our processes and security in line with emerging threats, and the number of high-profile hacking and ransomware attacks recently suffered by companies such as Asahi Group, Collins Aerospace, Co-operative Group, JLR and M&S has reinforced the critical importance of data security for all organisations holding personal data. This new programme measures an organisations compliance against the 6 principles of the GDPR – Lawfulness, fairness and transparency; Purpose limitation; Data minimisation; Accuracy; Storage limitation and Integrity and confidentiality - through an external assessment, and CAP is thrilled to become the first recipient of this new certification. CAP COO, Andrew Hopgood, was delighted to have been asked to join the recent online GDPR Compliance Certification programme briefing with Dominic Tidey and Gordon Kerr of EuRA to discuss the assessment process, our journey, and the benefits of an expert evaluation when assessing compliance with the GDPR. Please visit the link below to view the session in full: [Play Video](https://youtu.be/ADeU7Uu0leE?si=Te8sSSmyf4lcf64e "EuRA GDPR Compliance Certification") --- ### How do we empower the next generation of business travel professionals? Source: https://www.capww.com/cap-insights/108/How-do-we-empower-the-next-generation-of-business-travel-professionals Published: 2025-09-29 CAP Worldwide has partnered with Network Next Generation to build a community for under 35's in the business travel sector CAP Worldwide is delighted to support Network Next Generation in their mission to empower the next generation of business travel professionals. We stand behind Network Next Generation and this fabulous initiative to build a community for under-35's in the business travel sector to connect, learn and thrive. The ethos of CAP and our leadership closely matches that of Network Next Generation to drive the education, guidance and empowerment of the younger communities in our space - this new network is essential for the continued growth and interest in our sector, and for providing a healthy and exciting learning environment for all. This push for the continual development and support of our future industry leaders - whatever their current age, position or experience happens to be - is second to none. Thank you for inviting CAP Worldwide to be part of this journey. \#AtCAPYouAreWelcome #CAPCommunity #Webookextendedstay #businesstravel #servicedaccommodation #servicedapartments #travelmanagement --- ### How do we ensure CAP is a great place to work? Source: https://www.capww.com/cap-insights/110/How-do-we-ensure-CAP-is-a-great-place-to-work Published: 2025-09-10 CAP Worldwide has been accredited as a Living Wage Employer by the Living Wage Foundation We are delighted to announce that CAP Worldwide has been accredited as a Living Wage Employer by the Living Wage Foundation. This commitment means that every member of staff - not only directly employed staff but also any contractors - working for us in the UK will earn at least the real Living Wage. This is a voluntary commitment made by CAP demonstrating our commitment to fair pay, ensuring our CAPCrew are valued, and that CAP is a great place to work. The Living Wage Foundation was established after community campaigners successfully fought for pay that meets the cost of living. This required a mechanism to recognise employers who wanted to join the movement. Still part of Citizens UK today, the Living Wage Foundation continues to work alongside community organisations. The real Living Wage remains the only UK wage rate independently calculated based on the cost of living, rising annually based on living costs. CAP is proud to be one of nearly 16,000 organisations in the UK that voluntarily choose to pay the real Living Wage because we believe that everyone needs a decent standard of living to thrive. For more information about organisations who pay the Living Wage, please visit: [www.livingwage.org.uk/accredited-living-wage-employers](http://www.livingwage.org.uk/accredited-living-wage-employers "Living Wage Employers") --- ### Celebrating Legends and Legacy at CAPFest 2025 Source: https://www.capww.com/cap-insights/107/Celebrating-Legends-and-Legacy-at-CAPFest-2025 Published: 2025-07-16 Reflecting on Our CAPCommunity Day Last month, the CAPCrew gathered at the incredible Poppy Factory in Richmond for our CAPCommunity Day as part of CAPFest 2025. Our teams came together from around the world to celebrate and support the charity and to learn about the inspiring 100-year legacy of The Poppy Factory and the life-changing work it continues to do for the armed forces community. A huge thank you to Dan Hodges, Fiona Spencer and the entire team at The Poppy Factory for welcoming us and educating the CAPCrew on the enduring power of this iconic symbol of **remembrance, respect, and sacrifice**. You made the day truly memorable. Please extend our sincerest thanks to the volunteers and factory team for sharing their time, stories, and passion. We were honoured to take part in wreath-making activities, with some of the wreaths destined for use by the Royal Family and Members of Parliament on Remembrance Day. Through guided tours and hands-on sessions, we gained a deeper understanding of the charity’s history and its ongoing mission to support ex-service men and women, and their families. Founded in 1922 by Major George Howson, The Poppy Factory was created to provide employment for wounded WWI veterans. Since relocating to Richmond in 1926, it has grown into a vibrant hub of remembrance and rehabilitation. Its visitor centre, opened in 2021, allows the public to explore this remarkable story through exhibitions, discovery sessions, and poppy-making workshops. View the full video here: [CAPCommunity Day 2025](https://www.youtube.com/watch?v=FRmxcJGlRH0) \#CAPWorldwide #ThePoppyFactory #CAPCommunity #CAPEarth #Teamwork #Development #CultureMatters #webookextendedstay **Together, we’ve got this** --- ### WERC APAC - Singapore, 27-28 May 2025 Source: https://www.capww.com/cap-insights/109/WERC-APAC-Singapore-27-28-May-2025 Published: 2025-05-31 CAP Co-hosts Talent Mobility Roundtable CAP Worldwide Director, APAC JP Lin co-hosted an industry roundtable at the recent WERC APAC event held in Singapore at the Raffles City Convention Centre on 27/28 May. The session, co-hosted by Rowen Wong of WHR Global, and including APAC global mobility leads for Schneider Electric, Continental and Publicis Groupe, discussed the changing landscape of talent mobility in the region. The panellists addressed a number of key topics during a highly information session: **The Role of Talent Mobility** - The value proposition of talent mobility, how to measure and showcase how mobility impacts talent development, career progression, and employee retention. - Global mobility as an “influencer” within business. - The evolution of talent mobility since Covid-19, the increased involvement of talent mobility in the decision-making process, and also the variety of roles now performed by talent mobility within the business. **Cost Optimization vs Employee Experience** - Companies wish to maximize the value of their investments in relocation. - Seeking innovative ways to optimize costs while delivering value instead of a one-size-fits-all approach. Lump sum vs Core-Flex programs. - Also looking for benchmarking data on latest market trends to ensure companies stay relevant; analysis of data to achieve cost savings without affecting the employee experience. - Relocation costs are increasing, yet price sensitivity continues during the tender process. The panel shared some great examples of how suppliers can deliver savings versus budgets by better understanding assignees needs, ensuring a more focussed delivery of services, and continually reviewing how efficiencies can be delivered to enhance global mobility programmes. **AI: Data Integration and Analytics** - Suppliers need to provide real-time data to clients to facilitate the decision-making process. - AI is not only data integration in today’s context, there should be more functionality to support the mobility process, deliver efficiency and reduce administration. - How does AI translate to service improvement and employee experience given the demographic range of a global mobility programme? - How can AI be used to reduce the duplication of conversations with different parties during the assignment. - Is AI really just about API feed and faster initiation and efficiency to avoid duplication of work? - Is the use of AI going to produce better service quality, or will it simply help suppliers to deliver service more efficiently? Thank you to WERC for the opportunity to host this session, and to the panellists for a fascinating and interactive discussion on talent mobility today. --- ### CAP Worldwide wins GE Vernova Supplier Award Source: https://www.capww.com/cap-insights/106/CAP-Worldwide-wins-GE-Vernova-Supplier-Award Published: 2025-01-31 CAP celebrates receiving the first ever GE Vernova Supplier Diversity Collaboration Award CAP Worldwide Serviced Apartments (CAP) was honoured to receive the first ever ‘GE Vernova Supplier Diversity Collaboration Award’ celebrated at the GE Vernova HQ in Cambridge, Massachusetts in December 2024. Bernadette Basterfield, Executive Global Sourcing, Travel/Meetings & Fleet for GE Vernova says ‘*Congratulations to the CAP team on this great achievement. We have been working with CAP successfully for 4 years, and they were selected for the award by consistently demonstrating a strong commitment to accomplish and further GEV’s business priorities and objectives, as well as a commitment to supporting fellow diverse suppliers in the GEV supply chain – well done!’* Jo Layton, CAP CEO, and Andrew Hopgood, CAP COO, were personally invited to the GE Vernova HQ in Massachusetts in December, to attend a recognition event to accept this prestigious award, where they had the opportunity to meet with the GE Vernova diversity and global procurement teams, including Reginald Miller, VP & Chief DEI Officer, and Raj Thakker, VP & Chief Procurement Officer. This collaboration award comes after being awarded the EcoVadis Gold Medal in August 2024. CAP currently sits in the top 1% in the travel industry for sustainability and is the only extended stay agent to achieve this level of award with EcoVadis in this space to date. Layton says “*We are incredibly proud and humbled to receive the GEV award, especially as there were so many high performing, competitive GEV suppliers eligible. This award is a testament to the hard work and dedication of our incredible CAPCrew in ensuring we prioritise accessibility, sustainability and inclusion in all our sourcing and procurement practices and with all operators we work with - all who work with us are assured the same equal opportunity to become a brand partner and receive extended stay demand from our valued clients’.* She adds *‘We believe that being a warm and welcoming team and company drives innovation, and our collaboration with GE Vernova has been instrumental in pushing the boundaries of what we can achieve together for this already successful programme alongside the celebrated global travel team of GE Vernova, because, At CAP, You’re Welcome!’* Ending 2024 on a high, and kicking off 2025 – CAP remains dedicated to continuing its efforts in promoting supplier recognition, strengthening partnerships, and contributing to an inclusive and sustainable future. This award recognises the global CAPCrew and Jo Layton’s personal and professional ongoing commitment to create innovative and impactful solutions and programmes for all CAP contracted clients. Thank you GE Vernova for this incredible recognition! \#sustainability #servicedapartments #corporatehousing #businesstravel #globalmobility #peopleplanetprofit #esg #CAPEarth #CAPinsights #webookextendedstay --- ### Lorna Keen joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/104/Lorna-Keen-joins-CAP-Worldwide-leadership-team Published: 2024-12-19 Joins the CAP senior leadership team as Global Sales Operations Director CAP Worldwide (CAP), the award-winning global provider of sustainable corporate accommodation programmes and solutions, is delighted to announce the continued expansion of the senior leadership team, with the appointment of Lorna Keen to the position of Global Sales Operations Director. After celebrating their 5th anniversary in 2024, CAP continues to drive and deliver unprecedented levels of service excellence and programme management into 2025 and beyond, ensuring the consistent elevation of the client, booker and traveller experience. Reporting into CAP CEO Jo Layton and COO Andrew Hopgood, Lorna joins the influential, respected and highly experienced senior matrix leaders Liz Warnes, Clare Ace, Kate Scott, Francine Migliorati, Dan Woodburn, Jess Sharpe and Simon Beauchamp globally, and supporting Laura Rurode (Director Americas) & JP Lin (Director APAC). Jo Layton says ‘*Lorna brings with her a wealth of industry experience, knowledge and vision. Her proven track record in sales and service delivery for both BridgeStreet Worldwide and more recently, Homelike, adds additional bandwidth to our already highly experienced team’.* Layton continues ‘*‘Having worked successfully alongside Lorna to develop and drive the original global agent model for nearly 10 years in BridgeStreet, I cannot think of anyone more aligned with our company culture, growth and values than Lorna to join us at this pivotal and exciting time. My respect for her as a professional in our industry for more than 25 years is second to none. Lorna is the final recruit to the CAP Family in 2024 and to the global matrix leadership team, planned as part of our CAP3.0 strategy – which is now firmly in place’.* Andrew Hopgood, COO says *“Lorna’s knowledge of the various models in our industry, including her experience of platforms, hybrids, agents and operators, ensures that we can continue to develop our online and offline customer journey through our celebrated digital eco-system, CAPTURE and CAPStore, always supported by the most passionate and driven service delivery team in the sector’.* Hopgood adds *“Lorna has already demonstrated her ability to navigate and work successfully with complex programmes and systems to provide innovative account management and solutions – we are delighted she has joined our team to continue our drive to always provide best in class service’.* Lorna adds *“I have always been truly passionate about delivering value and insights to my long-standing clients and I am highly committed to driving service excellence in our industry. Joining the CAPCrew at this pivotal time, and as part of the global matrix is an exciting opportunity for me to showcase my skillset and ensure we always have safe and happy travellers’.* She continues *‘Having worked successfully alongside Jo developing sales, and with so many of this highly proficient and professional team in previous positions, I feel that this is the most natural and exciting next step in my career - I already feel a huge part of the CAP Family’.* Layton finishes *‘Welcome home Lorna, we are so excited to have you onboard as a key member of the CAPCrew, we have so much opportunity ahead - 2025 is already looking fabulous with you here!’* \#servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### CAP Worldwide awarded EcoVadis Gold Medal Source: https://www.capww.com/cap-insights/103/CAP-Worldwide-awarded-EcoVadis-Gold-Medal Published: 2024-09-19 Medal places CAP in the top 1% of companies in the travel and reservations sector CAP Worldwide is proud to announce that it has been awarded the prestigious Gold Medal from EcoVadis, the world’s most trusted provider of business sustainability ratings. This recognition places CAP among the top 5% of companies assessed by EcoVadis globally and in the top 1% for our sector. A true achievement for our young company. EcoVadis evaluates companies on four key areas: Environment, Labor & Human Rights, Ethics, and Sustainable Procurement. Jo Layton, CAP CEO says ‘*We are truly delighted to receive this incredible recognition of our ongoing commitment to creating the healthiest and most inclusive culture and company for our global teams, our clients, and our valued brand partners to thrive in.* She continues ‘*Our goal has always been to create a successful best in class tip of the spear business that embraces the full meaning of sustainability, and this Gold Medal distinction reflects CAP’s exemplary performance and long-standing commitment across all areas of corporate social responsibility (CSR) including sustainability and ethical business practices’*. Clare Ace, ESG Director for CAP adds "*This award is a testament to the dedication and hard work of our entire team, who are constantly striving to improve our environmental impact, uphold ethical standards, and foster a responsible supply chain. At CAP, we believe sustainability is not only good for the planet, but it also makes good business sense.’* Andrew Hopgood, CAP COO says *‘CAP’s sustainability efforts include, fostering diversity, inclusion and accessibility whilst implementing sustainable sourcing practices, and demonstrating an advanced management system on environmental, ethics, labour and human rights issues.’ He adds ‘We measure and monitor diversity, emissions and overall CSR for all our valued clients, ensuring they are always fully educated on their programmes and their sustainability.’* Layton finishes ‘*CAP will continue to invest in innovative and forward facing practices and solutions for all, both independently, and in partnership with fellow industry associations and businesses, this is the only way to ensure our sector remains aligned with the global vision of a greener and more socially responsible future for all.’* *\#EcoVadis #sustainability #servicedapartments #corporatehousing #businesstravel #globalmobility #peopleplanetprofit #esg #CAPEarth #CAPinsights #webookextendedstay* --- ### The Business Travel People Awards 2024 Source: https://www.capww.com/cap-insights/102/The-Business-Travel-People-Awards-2024 Published: 2024-09-16 CAP CEO Jo Layton proud to be a finalist for "Mentor of the Year" The Business Travel People Awards, which this year had their highest ever number of entries, will be presented at a glittering evening ceremony at the Grand Connaught Rooms, London, on Tuesday September 17. There are 19 categories, representing a range of individual and team roles across all sectors to celebrate those whose professionalism and business excellence make them stand out from their peers. CAP CEO Jo Layton has been nominated for the "Mentor of the Year" award. Jo says *'To say that I am humbled to be nominated for this incredible award is truly an understatement. It's been a crazy 5 years since we started - and we simply don't have the bandwidth (or marketing team...) to write award winning submissions, so this incredible opportunity and wonderful recognition of being nominated externally is so gratefully received by me and the whole of the CAPCrew - and we are finalists!!!'* She continues '*A massive 'Thank You' must be given to Kirsty Hicks and the team at The Business Travel People Awards for the chance to be considered for this award tomorrow night. My personal mantra is and always has been to help everyone in my network, our company and my family to be the best version of themselves that 'they' want to be - coaching and encouraging is a huge part of leadership - and how lucky am I to have the opportunity to live this mantra every day'. At CAP, We have absolutely no expectations of a win - the nominees are all so brilliant and worthy - but we do have the expectation of a great evening celebrating the passion and drive that comes from the amazing individuals and teams in our fabulous travel industry - Good luck to all finalists!'* \#CAPInsights #ThePeopleAwards #5thBirthday #webookextendedstay #businesstravel #servicedapartments --- ### JP Lin joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/100/JP-Lin-joins-CAP-Worldwide-leadership-team Published: 2024-09-05 Extended-stay professional joins as Director, APAC to spearhead further growth CAP Worldwide (CAP) is delighted to advise the appointment of Jingpei Lin (JP) to the position of Director APAC, responsible for the continued development and growth of this strategically important region for CAP and its valued clients. JP reports jointly into CAP CEO Jo Layton and CAP COO Andrew Hopgood and is working alongside senior matrix leaders Liz Warnes, Kate Scott, Dan Woodburn, Francine Migliorati, Jess Sharpe, Simon Beauchamp and Laura Rurode (Americas). Jo Layton, CEO says ‘‘*From our first conversation with JP, his professionalism, approach and experience shone through - which made him a natural cultural fit for CAP. We are excited to welcome him to the CAP family and the global leadership team as part of our CAP3.0 strategy.* Layton continues “*JP is a well-known and respected leader within the APAC market, with a proven track record of delivering exceptional value and services to global and regional clients in the mobility and corporate sectors. He is working alongside our trusted brand partners and suppliers to continue to drive the company mission of safe, secure, clean, sustainable and legal accommodation for all travellers. JP has joined us at an exciting stage of our growth and brand evolution in our 5th year.*” Layton adds: “J*P’s recruitment into this pivotal position is in recognition of his high proficiency in strategic business planning and his ability to work effectively within our global matrix to deliver CAP’s integrated solutions to our clients*.” Andrew Hopgood, COO says “*JP is a natural all-rounder having worked at senior levels across a host of disciplines including account management, client services, operational functions and strategic account management, and he has joined CAP in Singapore to spearhead the further growth of the APAC market.”* Hopgood adds “*JP has already demonstrated to our CAP clients his high value at navigating and working successfully with complex programmes and providing innovative account management, even in the short period he has been part of our team*.” JP says “*I have always been passionate about delivering value to clients and I am highly committed to driving excellence in our industry. Joining CAP as the Director APAC I am already experiencing the open, warm and supportive environment which will truly help to provide me with the rich exposure I desire, while working in a multi-cultural, multi-national, diverse fast-paced environment that I thrive on. I know I’ve joined the right team*.” Layton finishes; “*JP’s knowledge and experience of the region will add value to our existing and prospective client relationships and enable us to expand our strategic brand partnerships across all markets, we are delighted he has taken his seat at the CAPTable*.” **Welcome on board JP !** \#servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### The Business Travel Magazine Source: https://www.capww.com/cap-insights/98/The-Business-Travel-Magazine Published: 2024-03-06 Interview with CAP CEO Jo Layton In 2024, CAP Worldwide Serviced Apartments celebrates its fifth anniversary, and in a candid interview with Bev Fearis of The Business Travel Magazine, CEO Jo Layton talks about the inception of CAP with co-founder Andrew Hopgood, the CAP culture and the exciting next evolution of the business with the development of CAP 3.0. “CAP was born out of adversity,” Layton says. “I certainly never dreamt of running my own company. I very much enjoyed the security of being employed. But after my rather unceremonious departure from a job I loved, I was ready to try. What I did know was that I wanted to create an inclusive business to be proud of, with a positive culture that would attract a diverse, cosmopolitan and driven workforce.” While many competitors and start-ups in the sector rely on outside investment, CAP was – and still is – completely self-funded. “CAP 3.0 is enhancing our vision even further, but it is an evolution, not a revolution. We won’t be changing our shape. We want to remain relevant,” explains Layton. “We’ll be refreshing our look and feel but we will retain our authenticity and will be firmly holding on to our culture and original vision. Our goal remains the same – to create the most successful extended stay accommodation programmes in the market. Please follow the link below for the full interview: [The Business Travel Magazine](https://thebusinesstravelmag.com/jo-layton/ "The Business Travel Magazine") --- ### 'It all comes back our people' Source: https://www.capww.com/cap-insights/97/It-all-comes-back-our-people Published: 2024-02-16 The 2024 Guide to Serviced Accommodation Only weeks after celebrating our inclusion in the 2024 BTN Hotlist for 'Pushing boundaries', our Global Sales Director, Jess Sharpe's interview went live in The Business Travel Magazine's 2024 Guide to Serviced Accommodation. Jess joined the CAP leadership team in August 2023 to support and help drive CAP's services across the globe as we enter our next phase of development and growth with CAP 3.0. She has embraced the culture, and is a true ambassador for our business. Interviewed by Bev Ferris on what makes CAP so different, Jess is clear about her views: “At CAP, we specialise in creating programmes for global accounts, and have teams in the UK, EMEA, Asia Pacific and the U.S.' She continues 'We are a team of highly experienced professionals who help our clients manage their global extended stay programmes, showing them how to maximise their spend and create sustainable, secure and cost efficient solutions.' Speaking about the next few years, Jess adds 'Of course, we want to grow, but we want to do it organically' adding 'CAP is a global serviced apartment agency, with excellent technology, but our client relationships are so personalized'. CAP CEO, Jo Layton, commented: “We are delighted to have had the opportunity to be featured in the 2024 Guide to Serviced Accommodation. 2024 is an exciting year for CAP, as we celebrate our 5th birthday, with a year full of exciting insights and the further evolution of the company as we launch CAP 3.0.” Layton continues: “Our vision remains clear, our goal was never to be the biggest agent, our goal has always been to be the best and most trusted global agent." You can read the full article in the 2024 Serviced Apartment Guide here, on page 13: [The 2024 Guide to Serviced Accommodation](https://issuu.com/bmipublishingltd/docs/serviced-acc-2024?fr=xKAE9_zU1NQ "The 2024 Guide to Serviced Accommodation") --- ### Pushing Boundaries Source: https://www.capww.com/cap-insights/96/Pushing-Boundaries Published: 2024-01-23 The BTN Europe Hotlist 2024 CAP Worldwide is delighted to be one of three companies upgraded to the BTN Europe 2024 Hotlist, from an honourable mention last year. Founded in 2019 by Jo Layton and Andrew Hopgood with a team of five experienced professionals, CAP is self-funded company that posted 80 per cent growth year on year to a turnover of just under £40 million in 2023. CAP CEO, Jo Layton, commented: 'A huge thank you to our wonderful clients, our loyal friends and connections and to our dedicated and caring CAP teams across the globe who make the magic happen every day - and importantly we are extremely grateful to the fab team at BTN Europe for trusting us with this accolade, as one of four organisations on the 2024 Hotlist'. Layton continues: 'Our vision remains clear, our goal was never to be the biggest agent, our goal has always been to be the best and most trusted global agent'. Many congratulations to all the other industry professionals and organisations recognised this year, we are delighted to be in such great company. What a way to launch into a stellar year where CAP celebrates reaching our 5th Birthday - more exciting developments to be announced shortly. [The BTN 2024 Hotlist](https://www.businesstravelnewseurope.com/Management/The-2024-Hotlist "The BTN 2024 Hotlist") \#CAP #BTNEuropeHotlist #PushingBoundaries #5thBirthday #webookextendedstay #businesstravel #servicedapartments --- ### The Business Travel Network Christmas Party Source: https://www.capww.com/cap-insights/93/The-Business-Travel-Network-Christmas-Party Published: 2023-12-23 A very Merry Christmas from the CAP Worldwide team A huge thank you to the The Business Travel Network for hosting a fabulous Christmas Party last week at the Leonardo St Paul's Hotel. It was great to have members of the CAP team from across the EMEA region reunited for a CAP Connections event, and then celebrate the festive season together at the TBTN Christmas Party after an amazing year in 2023. CAP has many exciting plans and new developments for 2024 which we look forward to sharing over the coming months. Merry Christmas to our clients, partners and industry friends, and very best wishes for the New Year ahead. \#CAPConnections #webookextendedstay #servicedapartments #businesstravel #corporatehousing #relocation #globalmobility #teamwork #development #culturematters --- ### Dan Woodburn joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/92/Dan-Woodburn-joins-CAP-Worldwide-leadership-team Published: 2023-11-15 Promoted to the role of Director, Global Brand Partnerships CAP Worldwide Serviced Apartments (CAP) is delighted to announce the promotion of Dan Woodburn to the role of Director, Global Brand Partnerships with immediate effect. Dan brings over 16 years of experience to the CAP Table, having worked in the corporate travel, event management and global mobility arenas. Dan’s brings deep knowledge in handling groups, projects and VIP’s through his previous positions with high-profile sport tours for teams including The British and Irish Lions. Jo Layton, CAP CEO, says “*During Dan’s tenure at CAP he has continually demonstrated his 100% commitment to our clients, our travellers and our teams’.* She continues *‘Dan is consistently ensuring CAP achieves the best-in-class traveller satisfaction ratings through his expert management of our global supply chain, taking all brand partners through the CAPVerified process and ensuring all units offered to our client’s travellers are safe, secure, clean, and legal."* Andrew Hopgood, CAP COO continues *“Dan has worked tirelessly to build strong strategic partnerships with our key brand partners across the globe. This recent promotion is the natural next step in his career with CAP.'* He adds *“Dan’s calm but passionate approach to partnership and his solutions-based mindset ensures we will continue to provide the best possible experience for our clients, and we are delighted to welcome Dan to the CAP global leadership team.”* CAP is excited to celebrate its 5th Birthday in 2024, and this promotion follows the recent announcements of Simon Beauchamp and Jessica Sharpe joining the CAP leadership team and the promotion of Clare Ace to ESG Director reporting to the board. These new appointments are designed to help to further expand CAP’s global reach, solidifying its position as a preferred partner for corporate accommodation solutions worldwide and supporting the company’s cultural commitment to environmental, social and governance management. Many congratulations on your promotion Dan! \#servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #partnerships #corporateaccommodation #webookextendedstay #CAPinsights --- ### Simon Beauchamp joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/91/Simon-Beauchamp-joins-CAP-Worldwide-leadership-team Published: 2023-11-07 Joins executive team working alongside CEO Jo Layton CAP Worldwide (CAP), a leading provider of global corporate accommodation solutions in extended stay, is proud to announce the next phase in its evolution to CAP 3.0, recruiting Simon Beauchamp to the executive leadership team alongside two internal senior promotions – all positions designed to elevate the client, booker and traveller experience to unprecedented levels of service excellence and programme management in 2024 and beyond. With an impressive track record in the hospitality industry, working for PwC Procurement and more recently in senior positions within the extended stay sector, Simon brings a wealth of expertise and a fresh perspective to CAP. "*We are absolutely delighted to welcome Simon to the CAP family,*” said Jo Layton. "*His proven leadership capabilities and expert knowledge will undoubtedly strengthen our current position and enhance our client services offering to deliver the most cost efficient, secure and sustainable programmes to the market. We firmly believe Simon’s perspectives will play a pivotal role in shaping the company's future strategic vision"*. Andrew Hopgood, COO for CAP Worldwide adds "*As part of CAP’s continuing growth and our 100% commitment to future-proofing our clients programmes, the recruitment of Simon to sit at the CAP Table will enhance and support the continued development of our digital eco-system, CAPTURE.”* He adds *“With Simon joining the business, we aim to redefine the benchmark for corporate accommodation management, catering to the ever-changing needs of global corporate and relocation buyers, bookers and travellers."* Simon Beauchamp says *"I am excited to join the CAP family during this natural next phase of their evolution. I am looking forward to collaborating with fellow directors, Francine Migliorati, Implementation Director and Kate Scott, Specialist Sales Director and the whole CAP global team to drive innovation and services across the corporate accommodation landscape. The CAP dedication to service excellence and its positive culture aligns perfectly with my own values, and I am eager to contribute to the company's continued success and expansion."* Jo Layton continues *"Simon’s appointment, along with the recent recruitment of Jess Sharpe to the Global Sales Director position, represents a significant step forward for CAP as the company continues to strengthen the executive team.* *CAP today also celebrates the promotion of industry veteran Clare Ace to ESG Director reporting to the board, and Dan Woodburn to Global Supply Director."* With a 5th Birthday celebration on the horizon and big plans for 2024, these additions and promotions are designed to help to further expand the company’s global reach, solidifying its position as a preferred partner for corporate accommodation solutions worldwide and supporting the company’s cultural commitment to environmental, social and governance management. **Welcome on-board Simon!** \#servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### Worldwide ERC – Boston, MA Source: https://www.capww.com/cap-insights/90/Worldwide-ERC-Boston-MA Published: 2023-10-04 The Global Workforce Symposium 2023 - Elevating Expectations CAP Worldwide are excited to be attending the forthcoming Worldwide ERC Global Workforce Symposium, taking place in Boston, MA from 17-20 October. This year, the theme of the symposium is Elevating Expectations, with the focus on exploring new horizons, challenging traditionally accepted norms and seeking innovative solutions to both current and future challenges. With over 1,000+ international delegates annually, The Global Workforce Symposium is a great opportunity to connect and network with our clients, brand partners and industry colleagues, combined with elevated learning opportunities covering subjects from talent management, remote work, policy and programme development and environmental sustainability. CAP CEO Jo Layton, COO Andrew Hopgood, and Laura Rurode, CCHP, Director - Americas are attending the event, and we look forward to connecting with industry peers and colleagues. #servicedapartments #corporatehousing #globalmobility #relocation #businesstravel #partnerships #webookextendedstay --- ### Jessica Sharpe joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/89/Jessica-Sharpe-joins-CAP-Worldwide-leadership-team Published: 2023-08-11 Joins to continue the growth and development of CAP's global sales strategy CAP Worldwide (CAP) is excited to welcome Jessica Sharpe (Jess) to the CAP Senior Leadership Team as Global Sales Director. Jess brings with her a wealth of sales and industry experience from her previous roles at Reside Worldwide and National Corporate Housing (previously BridgeStreet Worldwide) and will be principally responsible for continuing the growth and development of CAP’s global sales strategy and key corporate client management. Her role will be instrumental in supporting CAP’s vision of being the best-in-class global serviced apartment booking agent, always providing the highest level of trusted and respected professional consultancy services to CAP’s contracted clients. Jess will be reporting to CAP CEO Jo Layton, and will be working alongside fellow sales ambassadors, Sabrina Carparelli, Tim Munemo, Francine Migliorati, Kate Scott, Laura Rurode in The Americas, and Eric Sin in APAC. Jo Layton, CAP CEO says ‘*I am absolutely delighted Jess has chosen to join the CAP family, she is already a true asset to our already strong and passionate leadership team. She has a strategic mindset and excellent communication skills, which will help her to deliver the most creative solutions to her clients. She adds ‘With Jess’s extensive industry knowledge and highly valued opinions on current topics, trends and best practices throughout the extended stay sector Jess will help CAP to drive service excellence and provide ‘tip of the spear’ solutions for our global clients’*. Jo continues *‘Jess is passionate about giving back to the industry in which she has grown her career. She is a proud member of the GBTA DEI committee and she will continue to drive awareness and support of these critical areas for the industry. Jo adds ‘DEI&A is close to our heart with CAP being a Self-Funded, Fully Certified Women Owned Company, we are proud to know that Jess will be driving this agenda forward. We are truly excited to welcome Jess to the CAP Table’.* Andrew Hopgood, COO adds; ‘*Jess is dedicated to building relationships and educating her clients to ensure the best extended stay and corporate housing programmes are delivered, and always with service excellence at the forefront. Using the CAP digital eco-system CAPTURE, and the specialist sales services provide by our internal sales teams, we know that Jess will excel in her new role’.* Jess says *‘Joining the CAP family feels like coming home. The team here are motivated, excited and driven by kindness, and their continued success is a testament to this. I am so excited to join CAP at a pivotal point in the business, and to support the next stage of growth through the strategic development and expansion of our global partnerships. I’m looking forward to learning from some of the industry’s best minds and continuing to provide service excellence to all our customers!’* **Welcome on-board Jess!** \#servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### CAPFest 2023 Source: https://www.capww.com/cap-insights/88/CAPFest-2023 Published: 2023-05-15 The Great CAPsby What do you get when you combine amazing, committed, kind and caring people, in a beautiful location, with excellent food, service and views... You get fabulous smiles, genuine emotion, creative collaboration, global learning, company development and a whole lot of fun. This year's CAPFest was held at the truly stunning Luton Hoo Hotel, set in over 1,000 acres of parkland and steeped in history, and the attending CAP team all entered into character for our Friday evening murder mystery event, The Great CAPsby. Our company culture is always to be the best version of yourself - well - to Team CAP - YOU all achieved this at CAPFest2023. For those team members in APAC and The Americas who were unable to join us, we missed you and we look forward to our regional CAPFest's later in the year. What a journey, what an experience, what fun. Huge thanks to David Clare of TBTN for expertly moderating the event and for capturing the fun and emotion of the weekend on video, and to Luton Hoo Hotel and the amazing team lead by GM Zee Ismail - just brilliant. Here's to a year of growing and developing - because we know, Together, we've got this. \#CAPFest2023 #webookextendedstay #servicedapartments #businesstravel #corporatehousing #relocation #globalmobility #teamwork #development #culturematters --- ### Together, we’ve got this Source: https://www.capww.com/cap-insights/87/Together-we-ve-got-this Published: 2023-03-08 International Women's Day 2023 There are incredible opportunities to help and support our world and its inhabitants to help make our planet a better place for us all. As we navigate our way through 2023, let’s keep being kind to ourselves and each-other – and create a world where the global values of courage, strength and kindness remain our priorities as we enjoy this sustainable journey together. This photo embodies a global team of female leaders driving sustainability across the corporate housing and extended-stay space at the recent CHPA conference in New Orleans. CAP Worldwide CEO **Jo Layton** is a co-chair of the CHPA sustainability committee and was one of the facilitators of the **“Environmental Sustainability Made Easy”** workshop held during the conference helping to make the goal of sustainability accessible for all. Thank you to the **CHPA, The BTA**, **EuRA** and the **GBTA** for giving CAP a voice and a space at your table, and for driving the importance of accessibility, diversity and sustainability across our industry and ensuring opportunities for all members, no matter the size, ownership or background. Today we celebrate and thank you all. \#internationalwomensday #sustainability #servicedapartments #corporatehousing #businesstravel #globalmobility #peopleplanetprofit #partnerships #changeisgood #esg #CAPEarth #CAPinsights #webookextendedstay --- ### CHPA - New Orleans, LA Source: https://www.capww.com/cap-insights/85/CHPA-New-Orleans-LA Published: 2023-02-02 The Corporate Housing Providers Association Conference 2023 CAP Worldwide are delighted to be attending the forthcoming CHPA Conference in New Orleans, Louisiana from 20 - 22 February. This Annual Conference brings together corporate housing professionals from around the globe to connect, learn, and share ideas and best practice, and CEO Jo Layton, COO Andrew Hopgood and Director, Americas Laura Rurode will be representing CAP this year. With around 500 attendees from 200 companies, this is a valuable event which balances eduation and networking, as well as the opportunity to connect with our existing brand partners from North America and LATAM and further develop our partnerships in these key markets. CEO Jo Layton, who is one of the co-chairs of the CHPA Sustainability Committee, is also supporting the "Environmental Sustainability Made Easy: Things You Can Do in 2023" session which takes place on Wednesday 22nd. We are excited to be catching up with our existing brand partners, and industry friends and colleagues during the event. Due to our significant and continuing growth in the Americas markets, we look forward to meeting new partners who operate units in these markets - please email to schedule some time with our team. \#servicedapartments #corporatehousing #CHPA #globalmobility #sustainability #relocation #businesstravel #partnerships #webookextendedstay --- ### The BTN Europe Hotlist 2023 Source: https://www.capww.com/cap-insights/86/The-BTN-Europe-Hotlist-2023 Published: 2023-01-29 Thank you for the gift of recognition We are delighted that CAP Worldwide, and CEO Jo Layton, were given a wonderful 2023 'gift of recognition' from the fabulous BTN Europe, that was totally unexpected but very gratefully received by all of us in the CAP Worldwide team - an 'honourable mention' in the BTN Europe 2023 Hotlist. This recognition has given CAP a call-out alongside some highly respected and amazing companies and associations including ITM - The Institute of Travel Management, Guy Snelgar from The Advantage Travel Partnership, American Express Global Business Travel, Spotnana, SAP Concur, Travlr ID and CHOOOSE. As a fast-growing global extended-stay specialist, we are often short on the time and resources to enter industry awards, so this recognition was a fabulous and unexpected surprise - whoever put our name on the BTN table, we thank you! We'd like to recognise, celebrate and send congratulations to ALL the deserving recipients of the BTN Europe 2023 Hotlist - there's a lot of incredible people, products and companies doing great things out there! \#webookextendedstay #businesstravel #servicedaccommodation #global #globalmobility #corporatetravel #CAPinsights --- ### Tim Munemo joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/84/Tim-Munemo-joins-CAP-Worldwide-leadership-team Published: 2023-01-19 Joins as an Account Director working globally to deliver expert sales and services to contracted clients CAP Worldwide Serviced Apartments (CAP) is delighted to announce the recruitment of Timothy Munemo (Tim), previously of Greystar, Oakwood and IHG to the CAP leadership team - with immediate effect. Tim is principally responsible for continuing the development and growth of the CAP global relationships and partnerships and in providing tip of the spear account management to our corporate buying and travel management communities. He will be working alongside fellow sales ambassadors, Sabrina Carparelli, Francine Migliorati, Kate Scott and Jo Layton to ensure CAP delivers service excellence and solutions to their global clients and supports the company goal of being the best-in-class specialist global serviced apartment booking agency. Tim has been dedicated to providing the highest level of customer service, strategic planning and account development to the hospitality and accommodation sector for over 10 years. A great communicator with excellent interpersonal skills who has strong ethics and the confidence to provide support and quality account management in the extended stay space. Jo Layton, CAP CEO says *‘I have followed Tim’s career for the last 10 years and I am personally very excited to welcome him to the CAP team. Tim has an incredibly warm and engaging personality, matched with the ability to think through strategic challenges and provide solutions to complex issues, humanising and simplifying processes at every stage. He ensures everyone stays engaged with the project and remains fully at the table. We believe he is immediately a great asset to our ambitious and aspirational team’.* Andrew Hopgood, COO adds; *‘Tim is well-respected and highly regarded in our sector, and his absolute passion to provide our clients a best-in-class service in the extended-stay sector, including access to our CAP digital eco-system, CAPTURE, allied to his deep knowledge and understanding of the challenges travellers face in the current markets with his experience within operated product with IHG, Staybridge and Greystar, made him a natural choice to invite to join us at the CAP table’.* Tim commented *‘I am extremely happy to be joining the highly respected and skilled CAP Worldwide leadership team. My passion to deliver the best possible services in the corporate sector to CAP’s valued clients and global network is my highest priority and I believe this is even more important today during these challenging times.* Tim adds: *‘I have been welcomed so warmly into the CAP family and I am excited to continue to deliver our always evolving and sustainable extended-stay programmes and solutions for our corporate buyers and their travellers. It is a fantastic time to be driving the service delivery of the CAP brand in this sector’.* **Welcome onboard Tim!** \#servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### CAP Worldwide launches APAC Regional Entity and Office in Singapore Source: https://www.capww.com/cap-insights/83/CAP-Worldwide-launches-APAC-Regional-Entity-and-Office-in-Singapore Published: 2022-12-15 Completing the CAP tri-regional service delivery model across EMEA, APAC and The Americas CAP Worldwide (CAP) has formally launched ‘CAP Worldwide Singapore PTE Ltd’ and opened a regional APAC Office in ‘The Hive’, within Singapore’s thriving Central Business District. CAP CEO, Jo Layton says ‘*The CAP team have been successfully servicing our contracted clients across the APAC region for over 3 years. Now in our 4th year, the opening of our entity and office completes our tri-regional service delivery model for our valued clients, following the launch of The Americas operation, led by Americas Director, Laura Rurode in Chicago in August 2021.* Layton adds ‘*CAP is fortunate to have a strong and fast developing pipeline of direct corporate and relocation clients, and we are thrilled to be able to respond to this growing demand by launching the CAP APAC office in this highly important market, and ahead of the schedule set out in our strategic growth plan’.* This latest stage in the development of CAP as a self-funded, certified ‘women-owned’ business, responds to the continued exponential growth of the company and increase in demand from the business travel and relocation sectors across the region. This has been especially prevalent during 2022 and driven by the loosening of restrictions, as well as the ease of doing business in the Singapore market. CAP COO - Andrew Hopgood adds ‘*Eric Sin, our Director of APAC, has established a firm footprint in the market for CAP. His background and tenure in the extended stay industry, working in the relocation and corporate sectors, has ensured his success in developing strong and strategic relationships with CAP clients and our regional brand partners.* Hopgood continues ‘*With the opening of the Singapore entity and office, CAP is even better placed to deliver a cohesive ‘in-market’ support and traveller experience, whilst following the global clock, and our experienced team provides the local expertise and language skills to ensure a consistent and consultative service to our clients and their travellers across the region.’* Layton closes ‘*CAP has continued to grow strongly over the last 18 months, supported by the strategic appointment of several new leaders and a number of exciting client partnerships. We are delighted to finish the year with this significant milestone achieved. This continues our exciting journey towards fulfilling the company goal of building the ‘best-in-class global serviced accommodation booking agency’.* \#APAC #servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### CAPConnects – Australia Source: https://www.capww.com/cap-insights/78/CAPConnects-Australia Published: 2022-11-15 Partnerships secured across Sydney and Melbourne Director APAC, Eric Sin, has successfully returned from a highly informative and insightful trip to Australia in line with increasing demand from CAP key clients. Eric had the pleasure of spending time, completing site tours, receiving insights on local market conditions, hearing best practice and being introduced to the latest property openings in Sydney and Melbourne. With CAP’s focus on ESG and sustainability, Eric explored the variety of initiatives being delivered to minimise waste and reduce emissions. Eric says *“It was truly inspirational to see the variety of different ideas in action across these brands, which reflect our own “Deeds not words” approach to achieving Net Zero. A huge thank you to our partners for your warm welcome and hospitality, and for the educational opportunities and learnings provided during my stay.”* \#webookextendedstay \#deedsnotwords #sustainabillity #partnerships #peopleplanetprofit #CAPinsights #womenowned #servicedapartments #businesstravel #CAPEarth --- ### CAP Connects - Chicago Source: https://www.capww.com/cap-insights/82/CAP-Connects-Chicago Published: 2022-11-15 CHPA Networking Event Laura Rurode, CAP Worldwide Director Americas, attended the recent CHPA Networking Event held at River North by Level Furnished Housing on Grand Avenue in Chicago. The evening was an excellent opportunity to connect with some of our valued brand partners from across the Mid-West region and network with friends and industry colleagues, as well as enjoying a tour. This centrally located property offers one and two bedroom units with personal outdoor balconies or patios and fabulous guest facilities including a games room and indoor dog park. Thank you to CHPA for organising this valuable networking event, and to Level Furnished Housing for hosting and the opportunity to view this great extended-stay property. \#networking #partnerships #CHPA #servicedapartments #businesstravel #corporatehousing #webookextendedstay #CAPInsights --- ### CHPA Corporate Housing Providers Association - Sustainability Series Source: https://www.capww.com/cap-insights/80/CHPA-Corporate-Housing-Providers-Association-Sustainability-Series Published: 2022-11-05 Green is the New Gold to Procurement – Webinar 19th October 2022 Sustainability is an ever-evolving and often overwhelming issue facing the business travel and relocation industry. As part of the CHPA Global Sustainability Series, our CEO Jo Layton joined a panel of industry professionals to discuss and debate the different approaches to sustainability planning in corporate housing and extended stay, and how it is impacting in 2022 and 2023 for travel buyers and with procurement decisions. The professionals all agreed - It is time to shift our mindsets and drive on this journey together. Jo discussed the need for the industry to have a standardised measure of emissions in our industry – *‘much like having the calories on a menu in a restaurant, as agents, we will ask our providers for the rate, the taxes and ‘emission count’ for the stay’* Jo added *‘if we do not work collaboratively, and with global solidarity, our industry will suffer in the long-term’* answering the need to create a pathway to collaboration across the globe. Moderated by Peggy Smith CIO for National Corporate Housing, joined by dynamic panelists James Fry from Beyond Apartments & Aparthotels, Dominic Offer Director of Sustainability for Bristol Global Mobility, Karl Thuge CRP President Nomad Temporary Housing and Debbie Woodley CCHP Vice President – Global Supply Chain, Dwellworks Living. \#deedsnotwords #sustainabillity #peopleplanetprofit #CHPA #webookextendedstay #CAPinsights #womenowned #servicedapartments #businesstravel #CAPEarth --- ### The Business Travel Network Dinner – October 31st 2022 Source: https://www.capww.com/cap-insights/81/The-Business-Travel-Network-Dinner-October-31st-2022 Published: 2022-11-02 The Lanesborough Hotel, Hyde Park Corner, London CAP CEO, Jo Layton and COO, Andrew Hopgood joined a room of industry professionals to discuss and debate the current travel buyer and supplier challenges in our sector at The Business Travel Network Dinner held at The Lanesborough Hotel. The passion for the people and encouraging new entrants to our industry, how to ensure we live our values, we re-evaluate our processes, seek opportunities and ensure a healthy future for all into 2023 (and beyond) was on the agenda, it was a pleasure to discuss these topics and hear the opinions of many industry pundits, veterans and enthusiasts. \#businesstravel #servicedapartments #globalmobility #corporatetravel #TBTN #CAPinsights #thoughtleadership #webookextendedstay --- ### Worldwide ERC – Las Vegas, NV Source: https://www.capww.com/cap-insights/77/Worldwide-ERC-Las-Vegas-NV Published: 2022-10-25 The Global Workforce Symposium 2022 – Game On Laura Rurode, CCHP, CAP Worldwide Director - Americas, is delighted to be attending the Worldwide ERC Global Workforce Symposium in Las Vegas this week. This year, the theme of the symposium is “Game On”, considering how the global pandemic and the advance of technology is changing how humans live, move and work, and what these changes mean for the global mobility industry. With over 1,000+ international delegates, The Global Workforce Symposium is always a fantastic opportunity to connect with our US clients, brand partners, and industry friends and colleagues, as well as great educational opportunities covering the latest mobility trends and best practice. \#servicedapartments #corporatehousing #globalmobility #relocation #businesstravel #partnerships #webookextendedstay --- ### WEConnect International Europe Forum Pitch 22 Source: https://www.capww.com/cap-insights/76/WEConnect-International-Europe-Forum-Pitch-22 Published: 2022-10-07 Congratulations to all participants It was great fun for Jo Layton, CEO of CAP Worldwide to take part in the WEConnect International Europe Forum Pitch 2022 at Conference this week. Huge Congratulations goes to **Yemi Jackson** and **Engage Transform** for being named "Pitch Session Winner" and a shout out from CAP to the rest of the fabulous participants for their great and varied pitches. Jo adds ‘It’s so healthy to be part of a warm, welcoming and engaging community, where everyone supports each-other and where everyone wants each-other to succeed. For me, I always learn a great deal from taking part, coming out of my comfort zone, and having the opportunity to listen to all of the session presenters – it is also great for us all to present our businesses to the WEConnect corporate buyers – always in the spirit of friendly competition.' \#accommodationangels #womanowned #womanownedbusiness #payingitforward #partnerships #equity #AtCAPYouAreWelcome #businesstravel #servicedaccommodation #relocation #deedsnotwords #corporatetravel #webookextendedstay #CAPinsights --- ### Breaking The Mould Source: https://www.capww.com/cap-insights/75/Breaking-The-Mould Published: 2022-09-30 The BTA Conference Belfast CAP Worldwide CEO Jo Layton was delighted to attend the BTA Conference in Belfast this week. From global uncertainty to inflation pressures, from levelling up to net zero pathways - The BTA continues to deliver with great content - in a world where currently, nothing seems stable. Jo's favourite panel was on ‘Breaking the Mould’ with fabulous speakers showing and celebrating that leaders can wear heels, be successful and also make a positive and experienced impact until retirement - after all - you can mortgage until 79 years and 364 days… so with good health and opportunity - age IS just a number. Putting the challenging questions and debate on the agenda. Well done to all the panels and the team at The BTA for an enjoyable and educational conference from all at CAP Worldwide. \#BTABelfast2022 #CAPinsights #businesstravel #AtCAPyoureWelcome #corporatetravel #servicedapartments #webookextendedstay --- ### Happy 10th Birthday! Source: https://www.capww.com/cap-insights/74/Happy-10th-Birthday Published: 2022-09-23 Celebrating the 10 year anniversary of Altair Global in APAC CAP Worldwide Director APAC, Eric Sin, was delighted to attend the 10 year anniversary of the opening of the Altair Global regional office in Singapore, celebrating with senior members of the Altair leadership team and industry friends and colleagues. Altair’s Office in Singapore was launched in 2012 by Senior Vice President Benny Tan, and Eric was the first new member of the team to join Benny in the office having worked within the Global Mobility sector for 10 years previously. Altair is a leading provider of global mobility services headquartered in the United States and with offices across EMEA, and Singapore and China in the Asia Pacific Region. Many congratulations to all at Altair! We look forward to our own birthday celebrations as the CAP Worldwide office in Singapore continues to grow under Eric’s leadership. \#globalmobility #relocation #businesstravel #servicedapartments #corporatetravel #APAC #CAPinsights #webookextendedstay --- ### A great round at Mannings Heath Source: https://www.capww.com/cap-insights/72/A-great-round-at-Mannings-Heath Published: 2022-09-22 The Business Travel Network Corporate Golf Masters CAP was delighted to support The Business Travel Network Golf Masters, held at Mannings Heath Golf Club in West Sussex, alongside fellow sponsors All Nippon Airways, Meliá Hotels International hotels and Avis Budget Group. After a week of heavy rain, the teams were fortunate to arrive to a bright and sunny day – and were able to enjoy the beautiful Mannings Heath course for longer, and using a sustainable mode of travel, by golf buggies being unavailable due to the rain over the previous few days. The CAP Worldwide team had a brilliant day and finished second overall in a competitive field – well done team! Thank you to **Dave Clare** and **The Business Travel Network** for organising a fantastic event as always, we look forward to going one better next year!” \#businesstravel #servicedapartments #globalmobility #corporatetravel #TBTN #CAPinsights #webookextendedstay --- ### Sarah Mott joins CAP Worldwide Americas team Source: https://www.capww.com/cap-insights/71/Sarah-Mott-joins-CAP-Worldwide-Americas-team Published: 2022-07-19 Experienced corporate housing professional joins as part of strategic growth plan CAP Worldwide continues its exponential growth with the addition of Sarah Mott as Client Services Team Leader, Americas. Sarah joins CAP to provide further depth and knowledge to the Americas Team, working in the US team led by Director, Americas, Laura Rurode and supporting the company’s expansion and client growth and demand in the North American markets. She brings over 15 years of experience within the corporate housing and real estate sectors, having started her career within corporate housing at Churchill Living for 4 years, before moving to The Apartment Service in 2017. Jo Layton CEO says *‘Sarah joins us in the latest stage of our strategic growth plan which has also seen experienced industry professionals Eric Sin (Director, APAC) and Dan Woodburn (EMEA Brand Partner Manager) join CAP in key positions to strengthen our global footprint.* She continues *‘Sarah was invited to join the CAP table due to her passion for delivering great service, US market knowledge and strong customer advocacy. She will work collaboratively with our clients and incredible brand partners in the US market to ensure we provide the best possible experience for our clients and their travellers’.* Andrew Hopgood, COO adds *‘Sarah has a huge amount of experience in corporate housing and an absolute drive to provide service excellence to our clients and their travellers, with in-depth knowledge of the supply chain in primary, secondary and tertiary locations in the US. She has worked with many of the CAP team previously, so is a natural fit to join our expanding global team. Sarah joining, and the recent promotions to Team Leader of Alessia Colletta and Timea Gerencser along with Senior Reservations Consultant Susana Guzman within our EMEA team, ensures we are now structured for the exciting next phase of our growth.’* Laura adds *‘I am so happy to welcome Sarah to our team – we have always had a great working relationship, and I was delighted to have the opportunity to bring her into the CAP Team. Her experience and knowledge of the US market and supply community will immediately add depth to our Americas team, ensuring we continue to deliver great service to our clients in this key market for CAP.’* Sarah Mott adds *‘From my initial conversations with Laura, and then subsequently with Jo and Andrew, I felt my values were totally aligned with those of CAP. I am already so pleased to be part of this amazing team, everyone has made me feel so welcome I am definitely ready to drive the innovative services of CAP forward in the US market and help the company to continue its exponential growth.’* Welcome on board Sarah! \#servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### The Business Travel Network Dinner Source: https://www.capww.com/cap-insights/70/The-Business-Travel-Network-Dinner Published: 2022-07-12 Discussing and debating some of the challenges facing business travel CAP Worldwide CEO Jo Layton and COO Andrew Hopgood were delighted to attend the latest Business Travel Network dinner last night, impeccably hosted at The Lanesborough Hotel. Attendees from the corporate buying community, travel management companies and travel industry partners actively and openly debated some of the biggest challenges facing the business travel sector currently, and great potential solutions to these hot topics. All attendees spoke positively of the need for open communication between stakeholders to ensure challenges can be addressed positively, and to assist in the continued recovery of the business travel sector. Thank you to The Business Travel Network for the opportunity to join this fabulous event, to the attendees for an honest and open discussion, and the incredible team at The Lanesborough for a wonderful dinner. \#businesstravel #servicedapartments #globalmobility #corporatetravel #TBTN #CAPinsights #thoughtleadership #webookextendedstay --- ### Dan Woodburn joins CAP Worldwide Brand Partner Management team Source: https://www.capww.com/cap-insights/69/Dan-Woodburn-joins-CAP-Worldwide-Brand-Partner-Management-team Published: 2022-07-04 Joins CAP to support expansion and client growth and demand globally CAP Worldwide Serviced Apartments is excited to welcome Dan Woodburn as EMEA Brand Partner Manager working in the CAP Brand Partner Management team led by industry veteran, Clare Ace. Dan joins CAP to provide further depth and knowledge to the expanding global management team, supporting the company’s expansion and client growth and demand globally. He brings over 15 years of experience, having started his career within the serviced apartment sector at Citybase for 8 years, with the Mike Burton Group for 5 years, and is joining CAP from Suitehub. Jo Layton CEO says *‘This recruitment is a strategic decision to ensure that CAP remains at the ‘tip of the spear’ in ensuring we always access the best, sustainable, diverse, safe, secure, clean and legal operators and accommodation across the globe in a fast-changing global landscape.* She continues *‘Dan was invited to join the CAP table due to his calm but highly passionate approach, out of the box thinking and high industry sourcing. He is a natural fit for our business and he will work collaboratively with our clients needs and our incredible brand partners to always provide the best possible experience for our clients’.* Andrew Hopgood, COO adds *‘Dan has a great proven track record in the industry, bringing with him a drive for service excellence and traveller care, client support, sustainability and service. He has a passion for technology and innovation fully embracing a blended integration of people and technology to manage our inventory and content. His role encompasses supporting the use of the CAP Partner Portal which allows our operators to view, edit and manage inventory and service levels in real-time’.* Dan will work strategically and operationally with Clare Ace, Director of Global Brand Partnerships, and work alongside the global teams across all regions, to fulfil the company goal of building the ‘best-in-class’ global serviced accommodation booking agency. Clare Ace, Director Global Brand Partnerships adds *‘I am excited to welcome Dan to our team - his experience, approach and knowledge of our supply community, combined with his ability to build strong strategic and trusted relationships with brand partners and colleagues will certainly add value to CAP’s global proposition in the accommodation marketplace’.* Dan Woodburn adds *‘I feel like I am now where I belong, I have watched closely and respected CAP’s growth, and I feel totally aligned with the vision and values of the company. From my initial conversations with Jo and Andrew, I felt I would be able to bring great value from my background and knowledge to the CAP Table - I am a natural cultural and professional fit.* He continues: *’I have already enjoyed time with whole leadership team and the key players, who have made me feel truly welcome. I am excited to be here and look forward to working with our global team and brand partners to drive the services of CAP to the next level’.* **Welcome on board Dan!** \#servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #partnerships #corporateaccommodation #webookextendedstay #CAPinsights --- ### Keeping our travellers safe Source: https://www.capww.com/cap-insights/68/Keeping-our-travellers-safe Published: 2022-07-01 Delighted to confirm our partnership with Safeture CAP Worldwide is delighted to officially announce our partnership with Safeture, a leading provider of cloud-based technology to manage employee safety while travelling on business. Safeture provides customisable risk, safety and crisis management processes, combined with an innovative mobile application for travellers. The Safeture integration with CAPTURE, our cloud-based digital eco-system, ensures our mutual clients receive intelligent traveller care services 24/7/365 globally. CAP Worldwide COO Andrew Hopgood commented: *"Thank you to the Safeture team for a smooth and seamless integration. We share a similar approach to cloud-based technology and the critical importance of traveller safety and duty of care, and we are delighted to add our partnership with Safeture to the growing list of integrations with CAPTURE."* For more information about Safeture, please visit: [https://www.safeture.com/](https://www.safeture.com/) \#traveldata #integration #integrationpartner #riskmanagement #security #safety #businesstravel #servicedapartments #webookextendedstay #CAPCare24 #CAPinsights --- ### Eric Sin joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/66/Eric-Sin-joins-CAP-Worldwide-leadership-team Published: 2022-06-13 Extended-stay professional joins global leadership team to lead key account and client services across APAC CAP Worldwide Serviced Apartments (CAP) is delighted to welcome experienced industry professional, Eric Sin, to the CAP global senior leadership team. Eric joins to lead the continued growth of CAP across APAC, further enhancing the key account and client services functions, based in Singapore. Eric, having most recently held senior supply, sales account management and operations positions for the last 15 years with both The Ascott Limited and Silverdoor Serviced Apartments, and previously in relocation management with Altair Global Relocation, Cartus and SIRVA will be principally responsible for managing service delivery for existing clients in this key region for CAP, to further solidify our presence in the market. Jo Layton, CEO says *‘I am delighted that Eric has chosen to join CAP at this pivotal time in our growth. Eric is highly respected across his region and has a true passion for excellence, an entrepreneurial attitude and a deep understanding of the importance of ensuring the health, safety, security and overall happiness of our travellers’.* Layton continues *‘His proven track record with globally respected brands across the region, aligned with his passion for driving excellence in traveller care, client support, sustainability and services will prove highly beneficial with the continually changing landscape. These attributes have made him a natural fit for our business. Eric is truly passionate about the global extended stay industry and in ensuring our brand partners always provide the best possible experience for our valued clients and travellers’.* Eric will work strategically with Jo Layton, CEO and the senior leadership team across the region, reporting into Andrew Hopgood COO, and working alongside leaders Kate Scott, Clare Ace, Liz Warnes, Laura Rurode, Francine Migliorati and Sabrina Carparelli, to fulfil the company goal of building the ‘best-in-class global serviced accommodation booking agency’. Andrew Hopgood, COO adds *‘Eric is a true professional with great experience in the serviced apartment and corporate housing industry. His knowledge, approach and experience added to his ability to build strong strategic and trusted relationships with clients, key brand partners, and colleagues will only add value to CAP’s global proposition in the marketplace – Eric’s arrival into the leadership team is fundamental to the success of CAP in this market as we continue the next phase of our growth.'* Eric Sin adds *‘From my initial conversations with Jo and Andrew, I believed I would be a great cultural and professional fit for CAP, and my interactions with the whole leadership team have already made me feel truly welcome at the CAP table. I look forward to working with our team and brand partners – new and old - to ensure CAP continues to provide great solutions, services and insights to the valued clients who have requirements in my region’.* **Welcome on board Eric!** \#servicedaccommodation #businesstravel #corporatetravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### Thankful to celebrate the 3rd anniversary of our launch Source: https://www.capww.com/cap-insights/65/Thankful-to-celebrate-the-3rd-anniversary-of-our-launch Published: 2022-06-11 And recognising the milestone of onboarding our 25th employee Three years ago yesterday we launched CAP Worldwide Serviced Apartments to the business travel and global mobility industries at the Bulgari Hotel London Knightsbridge. Today we are onboarding our 25th CAP employee. Without the support, drive, love and trust of our colleagues, connections, friends, partners, family and clients - we would not be celebrating the anniversary of our launch. We have sailed through some stormy waters, we have paddled hard, and we have great compasses in our network who give us incredible direction. Thank you to our wonderful team for being brilliant every day. Thank you dear network - we couldn’t have got this far **\#WithoutYou** \#webookextendedstay #servicedapartments #thankful #thankyou #businesstravel #globalmobility #relocation #CAPinsights --- ### The BTA Educates Podcast Source: https://www.capww.com/cap-insights/64/The-BTA-Educates-Podcast Published: 2022-05-28 An overview of the serviced apartment sector Extended Stay 101 - our CEO, Jo Layton discusses the current serviced apartment landscape with Clive Wratten from The BTA and Phil Stapleton from Situ - with the goal of demystifying the industry for the valued travel management company members. With the current supply challenges across the globe - Jo and Phil talk about how to engage successfully with agents to ensure sustainable, safe, quality servicing of the needs of all corporate buyers for stays over 7 nights into products 'with a kitchen', whether clients book their apartments, directly, indirectly through a TMC, RMC or online. To listen to the podcast in full, please click on the link below: [The BTA Educates - Extended Stay 101](https://anchor.fm/thebta/episodes/BTA-Educates---Serviced-Apartments-e1i2c4d/a-a7qkum7 "The BTA Educates - Extended Stay 101") \#businesstravel #servicedapartments #globalmobility #corporatetravel #TheBTA #CAPinsights #webookextendedstay --- ### Deeds not words Source: https://www.capww.com/cap-insights/63/Deeds-not-words Published: 2022-05-07 Collaboration and buyer needs in the extended stay space The journey has started for CAP, and the end goal is to work collaboratively and regeneratively with the industry associations and global agents - together - ensuring we all measure emissions in one accepted and agreed format, which will be a benefit for the whole industry. Deeds not words - the ESG team at CAP is delighted to announce CAP continues our journey to net zero with the help and support of **Planet Mark**. We are well on the journey to achieving our sustainability targets, but we have chosen to bring in an expert to help us on our way - we recommend you consider doing the same. Thank you to Eva Koszorus and Andrew Griffiths for helping us to embed this philosophy into our business. Just 3 weeks ago our **CEO Jo Layton** joined the **ASAP - The Association of Serviced Apartment Providers** webinar, representing the **CHPA | Corporate Housing Providers Association** as joint chair of the Sustainability Team - talking about collaboration and buyer needs in the extended stay space. Thank you to the associations, the chairs and the volunteers for putting this agenda point front and centre for our global industry. **Together - we've got this.** \#deedsnotwords #sustainabillity #peopleplanetprofit #webookextendedstay #CAPinsights #womenowned #servicedapartments #businesstravel #CAPEarth --- ### The BTA Report - "We Can't Do It Alone" Source: https://www.capww.com/cap-insights/62/The-BTA-Report-We-Can-t-Do-It-Alone Published: 2022-03-07 We are delighted to have contributed to the first pan-industry ESG report *“We don’t believe that sustainability should be your sales pitch. We believe sustainability should be a part of your company ethos and be reflected in your actions every day.” CAP Worldwide* CAP Worldwide are delighted to have been able to contribute to the first pan-industry ESG - Environmental, Social and Governance report, **‘We Can’t Do It Alone’,** released by The BTA last week. The report is the first benchmark of its kind, looking at the full ESG spectrum, with the findings drawn from interviews with senior leaders from across The BTA’s membership from TMC’s, transport (aviation, ferries, private hire car and rail), accommodation (hotels and serviced accommodation) and the corporate sector. It carefully examines Environmental, Social, Corporate and Governance initiatives alongside current concerns and future priorities. Encouragingly, nearly one in three BTA members felt they were making strong progress against a range of critical indicators including – climate action, responsible consumption, clean energy and gender equality. The report found that the Serviced apartment sector is taking a measured approach to ESG implementation, accommodating the industry’s leading ideas, whilst demonstrating the impact of their local action. There is a focus on employees, the supply chain, governance and net zero objectives, with the sector taking time to plan and implement concrete steps towards sustainable development. *‘While there are many great activities taking place across our sector, we (at CAP) believe that for sustainability to become part of what we do every day, profit has to take a step back while we create the right environment for the passionate people of our industry to work together to create systems, processes and change to ensure the UN sustainable development goals are achieved’* **Jo Layton – CEO CAP Worldwide**. Please see the link to the full report below: [The BTA - "We Can't Do It Alone"](https://www.thebta.org.uk/mint-project/uploads/975003403.pdf "The BTA - "We Can't Do It Alone"") \#WeAreIn #esg #Thebta #sustainability #servicedapartments #corporatehousing #businesstravel #peopleplanetprofit #partnerships #changeisgood #esg #CAPEarth #webookextendedstay --- ### People, Planet, (and Profit). We Are In. Source: https://www.capww.com/cap-insights/61/People-Planet-and-Profit-We-Are-In Published: 2022-02-14 The first global 'CHPA34' Sustainability Peer to Peer discussion group - Tampa - February 2022 **People, Planet, (and Profit). We Are In.** Recognised Industry leaders Jo Layton, CEO of CAP Worldwide, Debbie Woodley, CCHP, of Dwellworks Living, Heather James, of Nomad Temporary Housing, Michelle White, CCHP, of Today Living Group, Andrew Hopgood of CAP Worldwide and Lorna Champagnie - pledged to help bring the global industry together through Mary Ann Passi, CAE and Daniel Gorman, GMS, CCHP and Ryn Jarrett, CCHP at CHPA, with James Foice of ASAP - The Association of Serviced Apartment Providers and René Stegmann from My Residence Africa. We, as a global community, can only protect our planet by encouraging and engaging our teams - who would normally compete - to collaborate. This first Global Sustainability Session in 2022 - held at the CHPA conference - brought together key committed players across the industry to pledge their support to drive this critical agenda in every area of their business. They made a pledge, and they took to the stage to show their commitment. In the next year, the group **'CHPA34'** will be in the thousands - this is a global stage. For sustainability to become part of what we do everyday, profit has to take a step back while we create the right environment for the passionate people of our industry to work together to create systems, processes and change in our sector. Huge investment will be needed to ensure that we all 'do the right thing'. **\#WeAreIn** - and if you want to be 'in' too, whether you are a member of an association, or, like René Stegmann - are driving the sustainability collaboratively across our industry in your own way - this effort has no boundaries - please do connect with CHPA, ASAP or any of the team above, and we will ensure you remain at the Sustainability Table - where EVERYONE is welcome. \#chpa2022 #CHPA34 #sustainability #servicedapartments #corporatehousing #businesstravel #peopleplanetprofit #partnerships #changeisgood #esg #CAPEarth #webookextendedstay --- ### We made a promise Source: https://www.capww.com/cap-insights/60/We-made-a-promise Published: 2022-01-07 Thank you to our wonderful team for their commitment and the energy they give every day We made a promise, and we’ve kept it. A message from the YoungMinds team: ***‘Thank you so much for getting in touch and for choosing to support YoungMinds on behalf of the CAP Worldwide team. We were delighted to receive your donation.*** ***At a time when more children and young people than ever before are reaching out for help with their mental health, we are here to ensure that they get the best possible mental health support and have the resilience to overcome life’s difficulties.*** ***We couldn’t do any of this without the help of individuals and companies such as yourselves - on behalf of everyone at YoungMinds and the children, young people and families we work with, thank you’*** CAP is one of the fortunate companies in 2021, who, with the trust and support of our incredible clients, and our trusted brand partner network, are here in 2022 to drive again for sustainable growth. For this, we are truly thankful. Our promise. As part of our ESG and social goals, is that all CAP employees are given a Charity Day every year, where we pay each employee to take a day off to ‘give back’ to a charity or community of their choice - they can be sponsored to run, walk, or purely donate their time to a local charity or care organisation of their choice. In 2021, unfortunately (and fortunately), we were so busy as a company, that they did not all have the opportunity to use their days, which made us all a bit sad and left us with a feeling that we had not kept our ‘promise’. So, to ensure that we paid forward the good fortune we have experienced, our board agreed that CAP would donate a day’s pay of ALL our contracted employees to a charity – as a Thank You to both our wonderful team for their commitment and energy they give every day, and to recognise that we were fortunate to be busy in 2021. We are delighted to celebrate that the amazing Charity we chose to support is [YoungMinds](https://www.youngminds.org.uk/) who support young people going through turbulent times. I am delighted to confirm that we have kept our promise and made our donation (and it feels good). \#CAPCharity #payingitforward #mentalhealth #capinsights #businesstravel #webookextendedstay #servicedaccommodation #globalmobility #CAPEarth --- ### Sustainability trends in corporate travel Source: https://www.capww.com/cap-insights/59/Sustainability-trends-in-corporate-travel Published: 2021-12-08 ESG agendas impacting the extended-stay sector in 2022 CAP Worldwide CEO Jo Layton was interviewed by Eloise Hanson of International Hospitality Media Limited last week about sustainability trends in corporate travel in 2022 at the IHM Trends Preview event. Jo highlighted key sustainability areas to watch in 2022 as follows: - Heightened awareness of ESG/sustainability at corporate board level – and the increasing impact on the serviced apartment sector - Focus on the length and frequency of business travel – and whether traveller choices are aligned with corporate ESG goals and objectives - How serviced apartment agents can help translate the corporate agenda and ESG goals to the global supply chain - Sustainability considerations for investors when planning new developments - Writing off emissions as a **stop-gap solution** - only positive reductions in emissions is sustainable considering future goals Thank you to International Hospitality Media Limited and especially Eloise Hanson – who was a great stand-in for George Sell last week – for asking provocative questions around some of the biggest agenda topics in boardrooms as we enter 2022 that will impact the whole serviced apartment sector. Jo is excited to be back in front of the screen on Thursday 9th December at 2.00 GMT - discussing and debating future proofing our industry with Alex Neale and Andrew Harrington on the subject of sustainability and ESG in the serviced accommodation sector. Follow the link below to register for the webinar: [Register Here](https://zoom.us/webinar/register/WN_6qkV8EyaSpSig38zK9FovA) \#ESG #sustainability #corporatetravel #businesstravel #servicedaccommodation #globalmobility #webookextendedstay --- ### Worldwide ERC - Chicago, IL Source: https://www.capww.com/cap-insights/58/Worldwide-ERC-Chicago-IL Published: 2021-11-03 The Global Workforce Symposium 202One Laura Rurode, CCHP, CAP Worldwide Director - Americas, attended the recent Worldwide ERC Global Workforce Symposium in Chicago, IL. The theme of the **Symposium 202One** was bringing the industry together as one, and celebrating all that global mobility professionals do to keep the world moving. As well as educational sessions, the Symposium was a fantastic opportunity to connect face to face with our US clients and partners at the first live ERC event in 2 years. Reflecting on the success of the event, and being able to network with friends and partners old and new, Laura commented: *"I am truly blessed to work with such phenomenal people and organizations. Thank you always for your support and comradery.* *I look forward to a continued friendship and partnership with you all! Excited to see the industry back and thriving."* \#servicedapartments #corporatehousing #globalmobility #relocation #businesstravel #partnerships #webookextendedstay #CHPA --- ### CEO Jo Layton quoted in The Financial Times Source: https://www.capww.com/cap-insights/57/CEO-Jo-Layton-quoted-in-The-Financial-Times Published: 2021-09-13 The impact of the pandemic on the hospitality eco-system, 13 Sept 21 CAP Worldwide CEO Jo Layton commented on sourcing sales from wider sectors during the pandemic in an interesting article in the Financial Times today, alongside fellow industry leader Robert Alley from Roomzzz Aparthotels. The article by Philip Georgiadis and Alice Hancock discusses the impact of reducing demand from corporate travellers on the hospitality industry and related businesses, from the perspective of large hotel chains to chauffeur companies, dry cleaners and shoe shine businesses. Data from Travelogix shows that in the first week of September, international business travel from the UK was 80 per cent lower than the same week in 2019. The Business Travel Association estimated the UK lost £4.47bn in gross domestic product in the first week of September because of the decline in corporate travel spending, and the article examines in detail the knock-on effect on businesses in the hospitality eco-system and the steps some have taken to adjust. See page 13 of today's Financial Times for the full story. \#CAPinsights #businesstravel #servicedaccommodation #webookextendedstay #corporatetravel #hospitalitysector --- ### Great partnerships always stay on target. Source: https://www.capww.com/cap-insights/56/Great-partnerships-always-stay-on-target Published: 2021-09-08 Thank you to the Flying Butler team for a great evening Last week members of the CAP Worldwide team were thoroughly spoiled by Dom, Valeria, Andrea and Nikki of Flying Butler with a night out team-building at The Flight Club. Staying connected with the great brand partners who make the magic happen every day for our guests, has been challenging over the last 18 months - this get-together was 1 year in the making! A huge thank you to the team at Flying Butler for a great, highly competitive evening full of fun and laughter – finally! \#partnerships #servicedaccommodation #businesstravel #relocation #webookextendedstay --- ### Networking with Purpose Source: https://www.capww.com/cap-insights/55/Networking-with-Purpose Published: 2021-09-08 The Business Travel Network Corporate Charity Golf Day This year the industry celebrated Steve Murray and his life at the The Business Travel Network Corporate Golf Day, where CAP Worldwide Serviced Apartments were humbled to be a sponsor, along with the major sponsors All Nippon Airways, Meliá Hotels International hotels and our friends from Avis Budget Group and American Airlines. In August 2020, CAP Worldwide CEO JO Layton attended a golf day, brilliantly managed during a challenging year by David Clare, where a small group of 'non-golfers' met for a lunch. Jo says: "While the teams were out and before lunch, I had the absolute pleasure and opportunity to sit, chat and 'shoot the breeze' with Steve Murray, who was then fighting cancer, and who we have now so sadly lost to this disease. I didn't know him or his plight previously, but this funny, intelligent, generous and highly experienced man, took his time and his energy to help me to understand (and handle) the challenges I was then facing with my own family (we as a family suffered a huge loss in February this year, and we continue a 3 year fight with this awful disease). The thing about Steve, was that he also reinforced my own personal journey of being able to get back up when you've been knocked down. We had a lot in common." This year at the Corporate Charity Golf Day the attendees felt the passion, respect and love from our industry for individuals who, although they may have lost the fight against cancer, are not forgotten. Thank you again to Dave Clare for highlighting and raising money for such a great cause and, for again, giving a much needed and appreciated networking event such a great PURPOSE. Well done to our Corporate Team (who came third!) What a great day! Our hearts go out to all of those still fighting, and a huge well done to all of those who have (thankfully) won the fight. **Together, we've got this.** \#charity #payingitforward #networkingwithpurpose --- ### Laura Rurode joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/54/Laura-Rurode-joins-CAP-Worldwide-leadership-team Published: 2021-08-18 Extended-stay professional joins to enhance global leadership team, and lead the continued growth of CAP across North America CAP Worldwide Serviced Apartments (CAP) is delighted to welcome industry professional, Laura Rurode to the global senior leadership team. Laura joins to lead the continued growth of CAP across North America, further enhancing the key account and client services functions, based in Chicago, Illinois. Laura, having previously held senior leadership sales and operations positions for the last 15 years, will be principally responsible for managing CAP service delivery in this important region. Jo Layton, CEO of CAP says ‘*Laura’s passion for driving excellence in traveller care, client support and services will prove highly beneficial with the changing landscape post the pandemic. Laura will work strategically with myself, Andrew Hopgood and Josie Oliveira across The Americas alongside Kate Scott, Clare Ace, Liz Warnes and Francine Migliorati, to fulfil the company goal of building the best-in-class global serviced accommodation booking agency*’. Layton continues *‘I am delighted that Laura has chosen to join us at this pivotal time in our growth. I have had the absolute pleasure of working alongside Laura for many years in previous roles. She is highly respected in all markets and has a true passion for excellence, an entrepreneurial attitude and a deep understanding of the importance of ensuring the health, safety, security and overall happiness of our travellers*’. Andrew Hopgood, COO adds ‘*Laura is a true professional with over 15 years in the serviced apartment and corporate housing industry. Her knowledge, approach and experience added to her absolute ability to build strong and trusted relationships with clients, key brand partners, and colleagues is fundamental to the success of CAP in this market*. Laura Rurode adds ‘*I am thrilled to work alongside Jo, Andrew and the senior team again. I have been watching their growth and am very excited to be part of the future development and direction of the company, this is also great timing with the anticipated re-opening of many international travel corridors*’. She adds ‘*I believe I’m a great cultural fit for CAP, the whole team have already made me feel truly welcome. The blend of CAP’s digital eco system with the passionate and highly experienced CAP leaders and operational teams has made this an easy decision*’. She continues ‘*I look forward to progressing the key account and client services with our brand partners alongside Josie for The Americas*’. **Welcome on-board Laura!** \#servicedaccommodation #businesstravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### Serviced Apartment News - The Connectors Source: https://www.capww.com/cap-insights/53/Serviced-Apartment-News-The-Connectors Published: 2021-07-09 Webinar - The connectors: serviced apartment and corporate housing agents CAP Worldwide CEO Jo Layton was a panellist on this lively, informative and highly interactive webinar, debating the role of serviced apartment agents as the world opens up for business travel. The panel - Jo Layton, CEO CAP Worldwide, Robert Alley, COO Roomzzz, Alex Neale, Head of Partner Relationships at Silverdoor, and Stephen Hanton, President, International of Synergy, was expertly moderated by George Sell of Serviced Apartment News, and discussed and debated highly topical questions including: - **How the role of agents has changed in the last 18 months** - **What the future holds for the agent/operator hybrid** - **How agents are adapting to a new world of business travel** - **How technology will change the role of the agent** Thank you to George Sell, International Hospitality Media Limited and Serviced Apartment News for the invitation to participate - we believe that open debate and discussion of these highly important subjects is critical as the borders re-open and the travel industry readies itself to handle the requirements of the new landscape that has been created due to changes in the last 18 months. Please click the link below to view the session: [SAN WEBINAR 3: THE CONNECTORS](https://www.youtube.com/watch?v=Wlgmy0dEfi0 "SAN WEBINAR 3: THE CONNECTORS") \#businesstravel #servicedapartments #globalmobility #corporatetravel #leadership #SAN #CAPinsights #webookextendedstay --- ### Celebrating the 2nd anniversary of our launch Source: https://www.capww.com/cap-insights/52/Celebrating-the-2nd-anniversary-of-our-launch Published: 2021-06-22 A huge thank you to all our friends, colleagues, clients and brand partners This month we celebrated the 2nd anniversary of the launch of CAP Worldwide with our friends and colleagues from the hospitality and travel industry, which was held in the screening room at the wonderful Bulgari London Hotel Knightsbridge. An amazing evening we will never forget. We remain thankful we have been able to support and service some amazing projects, people, and clients over the last year - who have literally kept us ‘afloat’ during these most unprecedented of times while the hospitality sector as a whole navigates the impact of the pandemic. To all who have kept us in your thoughts, who have helped and supported us - who have recommended us, who have partnered with us - thank you. We could not have made this incredible milestone of celebrating the 2nd anniversary of our launch day **\#withoutYou** \#togetherwevegotthis #webookextendedstay #servicedapartments #thankful #businesstravel #relocation #globalmobility --- ### The Serviced Apartment Awards 2021 Source: https://www.capww.com/cap-insights/51/The-Serviced-Apartment-Awards-2021 Published: 2021-06-02 CAP Worldwide shortlisted as "Best Apartment Agent, RMC or TMC" The shortlisted entries for the 2021 Serviced Apartment Awards have been announced, and we are delighted CAP Worldwide has been shortlisted in the category "**Best Apartment Agent, RMC or TMC**". The Serviced Apartment Awards are the first and only dedicated awards created for and by the international serviced apartment, aparthotel, extended stay and short term rental industry. The awards are open to all serviced apartment operators, alliances, providers and suppliers worldwide, and recognise excellence at corporate and individual levels. The shortlists have been chosen by an independent panel of expert judges including travel buyers, industry consultants, investors, designers, journalists and architects working within the serviced accommodation sector. Now in their 7th year, the 2021 awards take place on Thursday 24th June 2021 at The Chelsea Harbour Hotel, London. CAP wishes all short-listed nominees the best of luck. To view the full list of award categories and shortlisted nominees, please click on the link below: [Serviced Apartment Awards 2021 Shortlist](https://www.servicedapartmentnews.com/news/industry-news/serviced-apartment-awards-2021-shortlist-revealed/) \#WeBookExtendedStay #servicedaccommodation #servicedapartments #corporatehousing #businesstravel #relocation #globalmobility #SAAwards --- ### Great to e-meet you! Source: https://www.capww.com/cap-insights/50/Great-to-e-meet-you Published: 2021-05-26 CAP Worldwide ‘Around the World’ Tour in 2020/2021 A personal thank you to all our global brand partners from **\#TeamCAP**. We've stayed in touch with our incredible brand partners over the last 12 months through hosted virtual tours, and the time our global partners have dedicated to us through these brilliant and invaluable tours, in answering our questions and in holding fun quizzes, has been inventive and much appreciated while we could not connect with you personally. We've loved seeing you, your teams, and your amazing accommodation, and we very much look forward to continuing this #**CAPEarth** eco-friendly initiative with many more of our valued partners over coming months. If you would like to tour **\#TeamCAP** virtually, contact us to arrange a slot at partners@capww.com From New York, to Singapore, to Paris and Munich and everywhere in between, **Together, we’ve got this**. \#WeBookExtendedStay #partnership #servicedaccommodation #servicedapartments #corporatehousing #businesstravel #CAPEarth #sustainability #relocation #globalmobility --- ### Looking to the future Source: https://www.capww.com/cap-insights/49/Looking-to-the-future Published: 2021-05-06 Serviced apartments strengthen position in post-pandemic programmes CAP Worldwide CEO Jo Layton was invited to contribute to an article for BTN Europe examining the performance and success of extended-stay products and the future opportunities for the sector. Research from hotel data consultancy STR showed an occupancy rate for serviced apartments in London of 56% in February 2021. While this is lower than the same period in 2020, where 65% occupancy was recorded pre-pandemic, this compares favourably with other accommodation options, and the article examines some of the factors behind the relative strength of the sector. Layton believes much will depend on whether average length of stay by business travellers remains at its new higher level – a distinct possibility for a variety of reasons, including employees being urged to combine shorter trips into longer ones for environmental reasons. Layton also refers to the difference between extended-stay accommodation and regular hotels being similar to the comparison between meetings and events on the one hand and transient travel on the other. Like meetings and events, she says, longer stays need more care with the booking to choose the right property for employees who will live in them, perhaps for several weeks. Follow the link below to the full article on BTN Europe: [BTN Europe Article](https://www.businesstravelnewseurope.com/Accommodation/Serviced-apartments-place-in-post-pandemic-programmes?utm_source=newsletter&utm_medium=email&utm_campaign=eltrbtneurope "Serviced apartments strengthen position in post-pandemic programmes") \#businesstravel #globalmobility #relocation #CAPinsights #webookextendedstay #BTN #alternativeaccommodation #corporateaccommodation #servicedapartments --- ### Engage Webinar - The Long Road Back Source: https://www.capww.com/cap-insights/48/Engage-Webinar-The-Long-Road-Back Published: 2021-03-16 Webinar recording - How quickly will corporate travel bounce back from Covid? CAP Worldwide CEO Jo Layton was recently a panellist on an interactive and lively Engage Webinar debating the return of corporate travel post-COVID19 with an expert panel. The panel, including Clive Wratten, CEO of The BTA, Lee Whiteing, ex-Global Travel Manager, Ana Gibson, GB Supply Manager for Hilti and CAP CEO Jo layton, and expertly moderated by Mark Harris of TIN, discussed how quickly corporate business travel was likely to return now vaccinations are being rolled-out, and highly relevant questions including: - Which markets will recover first – domestic vs international - Which segments will return first & which are likely to be replaced by technology? - Is it time for travel to be re-segmented – sales/client; essential/non-essential? - What lessons can corporate travel learn from previous disruptions - Which comparable industries are recovering more quickly and what lessons can we learn from them? Thank you to Mark Harris, International Hospitality Media Limited and Serviced Apartment News for the invitation to participate. Please click the link below to view the full recording of the session. [ENGAGE: THE LONG ROAD BACK](https://www.youtube.com/watch?v=kJ_loriJ6ZA) \#businesstravel #corporatetravel #leadership #TIN #SAN #CAPinsights #webookextendedstay #travelbounceback --- ### #IWD2021 - CAP CEO Jo Layton celebrated by SAN Source: https://www.capww.com/cap-insights/47/IWD2021-CAP-CEO-Jo-Layton-celebrated-by-SAN Published: 2021-03-10 CEO Recognised as one of 12 Inspirational Women Defining the Future of Hospitality CAP Worldwide CEO Jo Layton has been celebrated as one of the **12 Inspirational Women Defining the Future of Hospitality** by **Serviced Apartment News/International Hospitality Media.** The article, in honour of **International Women’s Day 2021**, highlights 12 senior female leaders who are making headway for female leadership and empowerment in the global short-term accommodation sector, by driving the sector forwards and also striving for gender diversification in the accommodation industry. Jo was recognised for her leadership, the development of the **'At CAP, you’re welcome’** programme, which ensures minority owned and diverse partners of CAP have equal opportunities to become brand partners and work with us, and for championing female leadership and entrepreneurship through being formally certified as part of the **WEConnect International Women’s Business Enterprise (WBE)** accreditation programme, which provides support for female-owned businesses and promotes certified women-owned suppliers. To read the full article, please click on the link below: [12 Inspirational Women Defining the Future of Hospitality](https://www.servicedapartmentnews.com/features/international-womens-day-12-inspirational-women-defining-the-future-of-hospitality/) \#payingitforward #IWD2021 #choosetochallenge #CAPInsights #leadership #womenowned #couragestrengthkindness #celebration #CAPteam #inclusive #deedsandwords #sustainable #CAPCharity #webookextendedstay #dotherightthing #SAN --- ### #CAPCommunity - Together we've got this Source: https://www.capww.com/cap-insights/46/CAPCommunity-Together-we-ve-got-this Published: 2021-03-08 Celebrating International Womens Day and ‘CAPCreationDay’ through community donations This week #CAPCommunity ‘pays forward’ our continued company commitment to **‘always creating a welcoming, diverse, inclusive, sustainable and equitable environment for all’** by making two company donations to charity in celebration of **International Womens Day** and the anniversary of our **‘CAPCreationDay’.** **YoungMinds** - To celebrate the goal and inherent belief of the CAP Leadership team to **‘always encourage discussion, debate, open conversation and positive ‘conflict’ to ensure that all our team have a voice, are able to speak out and #ChooseToChallenge’**, by today making a company donation to the YoungMinds charity, where they lead the fight for ‘a future where ALL young minds are supported and empowered, whatever the challenges’. [youngminds.org.uk/](https://youngminds.org.uk/) **National Trust** - On behalf of every CAP team member we are making a donation to the National Trust in support of their ambition to plant 20 million trees by 2030. CAP is donating the equivalent offset of every CAP team member’s estimated personal emissions for 2020 towards planting new trees. [nationaltrust.org.uk/features/plant-a-tree](https://www.nationaltrust.org.uk/features/plant-a-tree) Thank you for living our values every day #teamCAP! Together, we’ve got this. \#payingitforward #IWD2021 #choosetochallenge #CAPInsights #CAPCommunity #womenowned #futureproofing #couragestrengthkindness #celebration #debate #CAPteam #inclusive #deedsandwords #sustainable #CAPCharity #webookextendedstay #dotherightthing --- ### Congratulations to our certified Relocation Team Source: https://www.capww.com/cap-insights/45/Congratulations-to-our-certified-Relocation-Team Published: 2021-03-04 A great achievement in successfully completing the "Managing International Mobility" Study programme Congratulations to Timea Gerencser, Craig Hopkins and Sabrina Carparelli of our specialist relocation team for achieving great success in the completion of the Managing International Mobility Study programme (MIM) provided by our friends at EuRA - European Relocation Association- Well done team! Thank you Timea, Craig and Sabrina for your commitment, and to recognise the time, energy and effort you dedicated into this achievement. Not only have you invested in your own personal development and understanding of a sector, but you have also ensured that our company has the ability and knowledge to support the relocation journey of EVERY assignee that we work with in supplying great extended stay accommodation through our celebrated brand partners. Here is to our shared and continuing drive to service, service, service our valued clients in 2021! Thank you again for your commitment to everyone in CAP Team Relo! We are very proud of you all. \#webookextendedstay #CAPinsights #stilllearning #CAPteam #servicedapartments #globalmobility #relocationexperts #leadership --- ### Engage Webinar - The Long Road Back Source: https://www.capww.com/cap-insights/44/Engage-Webinar-The-Long-Road-Back Published: 2021-02-17 How quickly will corporate travel bounce back from the consequences of Covid? CAP Worldwide Director Jo Layton joins the panel for the next Engage Webinar, hosted by Mark Harris, to discuss and debate the long road back for corporate business travel post-COVID-19, on Thursday 25th February at 12.00 GMT. Mark and a panel of industry leaders will be discussing how quickly corporate travel will bounce back from the consequences of COVID, including whether predictions for an early recovery for domestic travel are realistic, and the prospects for international business travel. Join **Jo Layton**, **Mark Harris**, **Clive Wratten**, **Ana Gibson** and **Lee Whiteing** to debate: - **Which markets will recover first - domestic vs. international?** - **What corporate governance is required to enable this recovery?** - **What will drive recovery, and what will stop business travel bouncing back quickly?** - **Will companies revise budgets downwards, and what impact will that have on corporate objectives?** - **Will companies segment travel i.e. business critical/non-critical?** - **Which segments will return first and which are likely to be replaced by technology?** - **Which comparable industries are recovering more quickly, and what lessons can we learn from them?** Register below to attend what is sure to be a lively and insightful session: [REGISTER HERE - ENGAGE WEBINAR: THE LONG ROAD BACK](https://zoom.us/webinar/register/2216135536653/WN_7pEykEeiR4-KWThsRiLKEg) \#businesstravel #corporatetravel #leadership #TIN #SAN #CAPinsights #webookextendedstay #travelbounceback --- ### Paying it forward Source: https://www.capww.com/cap-insights/43/Paying-it-forward Published: 2021-01-22 Celebrating excellence in mental health care This week the CAP Worldwide team should have been dancing the night away at the BTN Group Business Travel Awards at the JW Marriott Grosvenor House London, either celebrating or commiserating, but together, bouncing around on the dancefloor, betting at the casino, excited, and delighted to be enjoying the incredible atmosphere and camaraderie of this fabulous industry and of course, celebrating excellence. This week, this year, with the void left behind by COVID 19, CAP Worldwide Serviced Apartments was delighted to pay forward our love of our industry by delivering gifts to the incredible nursing team and patients at Fountains Court - an acute assessment unit for older people with mental illness, where CAP Director Jo Layton's brother has been cared for over the last 8 weeks. Still a celebration of their excellence - but without the dance floor. Thank you to everyone in the country who supports and drives understanding of mental health, there are a huge number of people who will need that support this year especially. \#payingitforward #CAPinsights #CAPCommunity #businesstravel #webookextendedstay #thankyouNHS --- ### Women-owned businesses in Serviced Apartments Source: https://www.capww.com/cap-insights/42/Women-owned-businesses-in-Serviced-Apartments Published: 2021-01-14 Webinar - The Blue Room discusses the benefits of women-owned businesses in serviced apartments and corporate housing CAP Worldwide CEO Jo Layton was recently a panellist on the "Women-owned Businesses in Serviced Apartments & Corporate Housing" session hosted by The Blue Room/ESSA Consultancy, and was delighted to be part of a lively and informative discussion on this key subject with other industry leaders. CAP Worldwide is proud to be part of the formal WEConnect International women’s business enterprise (WBE) accreditation programme, an association that provides support to majority women owned businesses and helps global corporate companies to connect with formally assessed and certified women owned suppliers. Thank you to Richard Majewski for the invitation to join the panel. Please click on the link below to view the full session: [Women-owned Businesses in Serviced Apartments](https://www.youtube.com/watch?v=Eqne2WZAJ74&feature=youtu.be "Women-owned Businesses in Serviced Apartments") CAP Worldwide is proud to be cerified Women Owned. For more information about WEConnect International and certification for majority women-owned businesses, please visit: [WE Connect International](https://weconnectinternational.org/weconnect-international-certification/ "WE Connect International") \#womanowned #womanownedbusiness #payingitforward #partnerships #equity #AtCAPYouAreWelcome #businesstravel #servicedaccommodation #relocation #deedsnotwords #corporatetravel #webookextendedstay #CAPinsights --- ### Sabrina Carparelli joins CAP Worldwide leadership team Source: https://www.capww.com/cap-insights/41/Sabrina-Carparelli-joins-CAP-Worldwide-leadership-team Published: 2020-11-16 Joins as a key member of the senior business development and sales support team - with immediate effect CAP Worldwide Serviced Apartments (CAP) is delighted to announce Sabrina Carparelli, previously of edyn/The Serviced Apartment Company (SACO), Skyline and BridgeStreet Global Hospitality, has joined CAP Worldwide as a key member of their senior business development and sales support team - with immediate effect. Sabrina will be principally responsible for continuing the development of the CAP global relationships and partnerships within the relocation management and global mobility space. She will be working alongside fellow directors, Jo Layton, Josie Oliveira (based in Belize) and Kate Scott to ensure CAP delivers service excellence to their clients and continues towards our goal of being the best in class ‘specialist’ global serviced apartment booking agency. Carparelli has been dedicated to the global mobility, travel management and relocation sectors for over 20 years, with previous experience in managing key global corporate accounts. She is a Technical Adviser for health and well-being with Next Gen GM and is a qualified fitness instructor, specialising in Exercise Referral. Jo Layton, CEO of CAP says *‘I, and fellow directors, have had the pleasure of working alongside Sabrina in previous roles, she is well-respected, educated and highly regarded in the relocation and global mobility sectors. Sabrina’s absolute passion to provide her clients with best-in-class service in the extended-stay sector, allied to her deep knowledge and understanding of the challenges assignees face when relocating made her a natural choice to join CAP. I personally believe she is immediately a great asset to our ambitious and aspirational team’*. Sabrina Carparelli commented *‘I am extremely happy to be joining the highly respected and skilled CAP Worldwide leadership team. My passion to deliver the best possible services in the relocation and global mobility space to my valued clients and network has always been a high priority and is even more important today during these challenging times.'* She continues *‘I am delighted to have the opportunity to work with Jo again. The strong company ethos, the warm welcome I’ve been given by the team, added to the focussed approach to delivering efficient extended-stay solutions for corporate travellers and assignees, means this is a fantastic time to be driving the development of an exciting brand in the relocation and global mobility sectors. I feel like I have come home’.* Kate Scott, fellow director at CAP and responsible for global service delivery at the company adds *‘Sabrina and I have worked together in successfully delivering service excellence for our clients previously, I believe her drive, passion and dedication will absolutely enrich our team. I am excited to welcome her to CAP and look forward to working together again’.* **Welcome Sabrina to the CAP Worldwide team!** \#servicedaccommodation #businesstravel #relocation #relocationmanagement #globalmobility #corporateaccommodation #webookextendedstay #CAPinsights --- ### Women Owned Certification - Paying It Forward Source: https://www.capww.com/cap-insights/40/Women-Owned-Certification-Paying-It-Forward Published: 2020-11-04 CAP Worldwide awarded ‘Women Owned’ certified status and launches brand partner management programme ‘At CAP, you’re welcome’ London, 04 November 2020 Today, CAP Worldwide Serviced Apartments (CAP) formally announced their Women Owned certified status and make their commitment to ‘paying it forward’ to their supply community and brand partners with the launch of their brand partner management programme **‘At CAP, You’re Welcome’.** The **‘At CAP, You’re Welcome’** programme has been launched to ensure that all partners, no matter how big or small, whether they are global or local, diverse, entrepreneurial or minority owned are assured the same ‘equal opportunity’ to become a CAP brand partner/supplier and to receive requests to service extended stay demand from our valued clients. This initiative is managed internally by Clare Ace, CAP’s Global Supply and Brand Partner Director. Jo Layton, CEO of CAP stated *‘CAP Worldwide is proud to be part of the formal **WEConnect International women’s business enterprise (WBE) accreditation programme**, an association that provides support to majority women owned businesses and helps global corporate companies to connect with formally assessed and certified women owned suppliers.* Layton continues *‘In these challenging times we have recognised the best and most sustainable supply chains are achieved through the welcoming of great and diverse brand partners, this has become apparent even more so during the pandemic. CAPTURE, our digital eco-system recognises and records the availability of diverse partners and can provide spend data to support our client’s diversity initiatives. This ensures that we are measured on our actions in this equity arena, not just our words’.* Maggie Berry OBE, the Executive Director for Europe at WEConnect International added *‘We are delighted to welcome Jo, her leadership team and her connections to the WBE community. Jo’s energy and drive to ‘pay it forward’ and to ensure equity and inclusivity in her own business and across her supply chain is refreshing and exciting – we are looking forward to working together over the coming months in this fast-moving space’.* Andrew Hopgood, CAP COO adds, *‘Our goal at CAP Worldwide is to ensure we deliver ‘actionable insights’, both internally and externally. Instead of purely celebrating our own diversity, we wish to continue to create a balanced and equitable business by ‘paying it forward’ to our supply chain, matching each CAP supply interaction with a large provider with the same time dedicated to a SMB or minority owned business, ensuring a balanced approach in inclusivity and equity for all our brand partners’.* Clare Ace, Global Supply and Brand Partner Director agrees, *‘At CAP, we want to ensure that all providers, no matter their size, their ethnicity or the gender of their ownership have the opportunity to work with us. Once at the CAP table, all partners will be taken through an initial assessment (if they are not already accredited officially), on their product and company’s ‘safe, secure, COVID 19 clean and legal’ status. It remains important to remember, whether the provider has one unit in a tertiary location, or 90,000 units across the globe, all providers are expected to provide the best, safest and highest level of service and product in their respective market’.* Layton finishes *‘Being inclusive and welcoming to the second tier extended stay supply chain who sit at the CAP table is one of our core company values. This is our commitment to inclusivity and equity and is now firmly one of our company KPI’s. We assure all our partners, suppliers and clients that - At CAP, You’re Welcome’.* For potential partners interested in working with CAP Worldwide, please contact CAP Worldwide is proud to be cerified Women Owned. For more information about WEConnect International and certification for majority women-owned businesses, please visit: [WE Connect International](https://weconnectinternational.org/weconnect-international-certification/ "WE Connect International") **HBR - August 17, 2020** *“A diverse supplier is a business that is at least 51% owned and operated by an individual or group that is part of a traditionally underrepresented or underserved group. Common classifications are small-business enterprises (SBEs), minority-owned enterprises (MBEs), and woman-owned enterprises (WBEs). Over time, the definition of diversity has expanded to businesses owned by other minority groups such as LGBQT, veterans, and proprietors with disabilities.”* --- ### The BTA announces partnership with CAP Worldwide Source: https://www.capww.com/cap-insights/39/The-BTA-announces-partnership-with-CAP-Worldwide Published: 2020-10-19 Strategic partnership to provide global extended-stay solutions to BTA Members The BTA are excited to announce a new partnership with global serviced apartment specialists, CAP Worldwide Serviced Apartments, to provide BTA members with a range of exclusive deals and solutions. CAP Worldwide Serviced Apartments will give BTA members and other key stakeholders access to over 1.3 million extended-stay providers and serviced apartments globally, accessed through simple and integrated technology. The accommodation will be accessed through an exclusive microsite being developed – the BTA Long Stay Programme - which will deliver an easy and enhanced booking experience to all members. All apartments and accommodation booked through the Programme are verified to meet the required safe and secure, #COVID19 clean and local legal requirements. Clive Wratten, CEO of the BTA, says: “In light of the recent Coronavirus pandemic, it is crucial the travel sector unites to deliver shared objectives and goals. Our new and unique partnership with CAP Worldwide will give the BTA’s members access to a global inventory of Covid-secure accommodation, enabling them to enhance and broaden their offering to UK business travellers.” CAP’s senior team will also ensure that The BTA and its members have access to its consultancy services and current information on serviced accommodation industry trends, insights, market updates, white papers, education, pricing and best practice. CAP Director, Jo Layton, commented: "Working in close partnership with the BTA community has been a goal since the launch of CAP Worldwide. CAP has great respect for the proactive work the BTA team does every day to support their membership, and we very much looking forward to working closely with them. We are excited at the opportunity to bring our tried and trusted services, education, collaboration, brand partners and support in the extended stay space to the table." The BTA is the authority on business travel. Working collaboratively across the industry and with government to promote the integral role of business travel and events to the wider economy. Its TMC membership accounts for over 90% of managed travel, delivering value for money and great service to business travellers in the private, public and not-for-profit sectors. The BTA focuses on delivering practical solutions to challenges and market changes, as well as supporting best practice, sustainability and the wellbeing of travellers. \#businesstravel #corporatetravel #travelmanagement #partnerships #TheBTA #CAPinsights #webookextendedstay #servicedaccommodation #alternativeaccommodation #corporateaccommodation --- ### Staying Power Source: https://www.capww.com/cap-insights/38/Staying-Power Published: 2020-09-22 Operators, agents, assessors and accreditors come together to deliver a global minimum standard CAP Worldwide Director Jo Layton contributed to a recent BTN Europe article, "**Staying Power**", which examined the relative strengths of serviced apartments when utilised for accommodation solutions during the COVID-19 crisis. The article debates the raised profile of the serviced apartment sector and the potential perceived opportunity to further extend the usage of serviced accommodation post-COVID-19. The discussion focusses on the drive for an **agreed global 'minimum' standard** **for serviced accommodation**. This would provide the necessary assurances required by all purchasing stakeholders that the accommodation they use is **safe and secure, clean and legal**. **SAFFAA**, The Serviced Apartment/Accommodation Forum for Assessment and Accreditation, has recently announced the formation of a working party to compile the first global minimum standard for serviced accommodation to be immediately followed by an agnostic global register of assessors and accreditors. This coming together of operators, agents, assessors and accreditors will ensure serviced accommodation providers can deliver a global minimum standard to the industry. To read the full article, please click on the link below: [BTN Europe - Staying Power](https://btneurope.texterity.com/btneurope/sep_oct_2020/MobilePagedArticle.action?articleId=1619131&app=false#articleId1619131 "BTN Europe - Staying Power") \#businesstravel #corporateaccommodation #servicedapartments #alternativeaccommodation #BTN #SAFFAA #accreditation #assessors #safesecurecleanandlegal #globalminimumstandard #WearTheBadge #CAPinsights #webookextendedstay --- ### Engage 4 - Who leads? Source: https://www.capww.com/cap-insights/37/Engage-4-Who-leads Published: 2020-09-14 Webinar - Who can business travel professionals, suppliers and buyers, rely on for leadership? CAP Worldwide Director Jo Layton was a panellist on this lively, highly interactive and celebrated session last week, debating the future of associations in the business travel sector with an expert panel. The panel, including Clive Wratten, CEO of The BTA, Bernadette Basterfield, Executive Sourcing Lead from GE, Linda Bekoe, CEO APLBC, Jo Layton, CEO CAP Worldwide, and expertly moderated by Mark Harris of TIN, discussed and debated highly topical questions including: **· Are existing associations fit for purpose?** **· What is their primary function - education or lobbying? · Are associations best placed to lead the charge for change, or it is time for a new industry body to pick up the baton? · What does good governance look like? · Are there simply too many associations?** **· How should suppliers justify the investment?** Thank you to Mark Harris, International Hospitality Media Limited and Serviced Apartment News for the invitation to participate. Please click the link below to view the session. [ENGAGE 4: WHO LEADS?](https://www.youtube.com/watch?v=5NKNC3SlInM "ENGAGE 4: WHO LEADS?") \#businesstravel #corporatetravel #associations #membership #leadership #TIN #SAN #TheBTA #partnerships #CAPinsights #webookextendedstay --- ### Engage Webinar - Who leads? Source: https://www.capww.com/cap-insights/36/Engage-Webinar-Who-leads Published: 2020-09-02 In turbulent times, who can travel sector professionals turn to for leadership? CAP Worldwide Director Jo Layton joins the panel for the next Engage Webinar, hosted by Mark Harris, to discuss and debate the future of associations in the business travel sector on Thursday 10th September at 11.00hrs. In his introduction, Mark says "It's been a tough year for everyone in corporate travel - especially the industry's trade associations. ACTE has ceased trading and other bodies have faced challenges of their own. Traditional association income from subscriptions and sponsorships could come under threat if the shakedown of industry talent gathers pace after the furlough scheme ends next month. Against this background, who can industry professionals turn to for leadership?" Join **Clive Wratten**, **Bernadette Basterfield**, **Mark Cuschieri**, **Linda Bekoe**, **Jo Layton** and **Mark Harris** to debate:- · **Is the trade association model broken?** · **How can associations remain relevant, inclusive and solvent?** · **What is associations' primary function – education or lobbying?** · **Are associations best placed to lead the charge for change or it is time for a new industry voice?** Register below to attend what is sure to be a lively and insightful session: [Register Here - Engage! Webinar 4: Who leads?](https://zoom.us/meeting/register/tJIkceyupz8vHNf9PIHyPfFxuQmuLY-lqvwR "Register Here - Engage! Webinar 4: Who leads?") \#businesstravel #corporatetravel #associations #membership #leadership #TIN #SAN #CAPinsights #webookextendedstay --- ### Business Travel and the EU-US Privacy Shield Source: https://www.capww.com/cap-insights/35/Business-Travel-and-the-EU-US-Privacy-Shield Published: 2020-08-27 The EU-US Privacy Shield is invalid - what are the data protection implications for extended-stay? The transmission of personal data between EU member countries and the United States is governed by the EU-US Privacy Shield, an agreement reached in 2015 between the European Commission and the US Government which allows EU businesses to freely transfer personal data to the US. On 16 July, the European Court of Justice (ECJ) ruled that the Privacy Shield is invalid, on the basis that the privacy rights of EU citizens are not adequately protected if their data is transferred to the US, due to the level of oversight provided to US intelligence and national security agencies - **making the transfer of data from the EU to the US technically illegal**. The **European Relocation Association (EuRA)** and their strategic legal consultant **Gordon Kerr** have provided an excellent briefing and regular updates on this significant change to data protection from a global mobility perspective: the Privacy Shield was the mechanism used by tech giants including Amazon, Google and Microsoft to conduct transatlantic data transfers, and within the global mobility sector was used by US-based relocation management companies (RMC’s) to allow assignees personal data from the EU to be held on servers in the United States. My experience in global mobility, working with large RMC’s, was that prior to the introduction of the Privacy Shield, assignees were required to sign a specific waiver enabling their personal data to be transferred to the United States – and effectively provided to the security and intelligence agencies for review – and not all were happy to agree, for a variety of reasons. Since the ECJ verdict, RMC’s which have relied on Privacy Shield accreditation to transfer data to the US have been rushing to put into place alternative contracts with their clients and suppliers which incorporate “*EU Standard Contractual Clauses*” to provide personal data with the same level of protection afforded by the GDPR. From the perspective of extended-stay corporate/business travellers, who are not booking their stay through an RMC, this issue remains relevant. We assume that there is a huge amount of activity going on behind the scenes to ensure this issue is resolved for extended stay business travellers departing the EU. While we understand from the EuRA updates that discussions are being held to try and agree a revised form of Privacy Shield to satisfy the ECJ, the current heightened geo-political and trade pressures mean early resolution is not guaranteed. In the interim, Corporate Clients with current extended stay business travellers, that have direct relationships with US-headquartered operators/agents (depending on where their data is stored), should have a solution in place, albeit it potentially temporary, for this issue. This is a high-priority agenda item that will avoid breaching EU data protection law, and impacting the security of personal data for your extended stay business traveller. **For the full EuRA briefing, watch here:** [EuRA Privacy Shield Briefing](https://www.youtube.com/watch?v=s5_dDXC8bws&feature=youtu.be "EuRA Privacy Shield Briefing") --- ### Global Mobility - Working remotely from "anywhere" Source: https://www.capww.com/cap-insights/34/Global-Mobility-Working-remotely-from-anywhere Published: 2020-08-19 Remote working from "anywhere" - a new trend, or a potential compliance minefield CAP Worldwide Director Jo Layton contributed to an article in Skift covering the concept of using hotel suites as home offices by globally mobile employees and remote workers. Here she expands on the article. **Global Mobility - Working remotely from ‘anywhere’** Companies will be very aware that they have advised their staff that they do not need to return to their contracted ‘place of work’ until, in some cases, the first quarter of 2021. The HR impact of this decision for some companies, supported by relocation management companies, is yet to be realised, as repatriated workforces that have returned to their ‘home’ country during lockdown, but who are continuing to work for their host organisation from their home country, may bring some tax and/or immigration issues to their companies front door. The key question is, does the employee have the ‘right to work’ for their employer in their (the employee’s) home country. i.e. does the company have a legal entity in the location and if not, is there a tax liability for the employer and is the employer potentially forming a business in an employee’s home country ‘by default’. One to watch as we come through this pandemic. **Attracting a new audience** Hotels are suffering from reduced corporate and conference business and are having to re-imagine how they can monetise their space, their rooms and their staff. With the continued pause on global corporate, international leisure, local, regional and global conferences, incentive travel and weekend leisure groups, large hotels in key cities with 500+ keys now need to find solutions that will encourage their current guests to stay ‘a little longer’ than 2/3 nights. We are all aware that the on-spend in a hotel is critical to the outlets, and any extended length of stay opportunity, even at a reduced room rate, encourages potential additional spend within the hotel’s F&B outlets. A year ago, this would have been identified as a ‘bleisure’ stay. In 2020, during the pandemic, there is a change of emphasis to attract a new target audience that are employed, but are able to take advantage of a flexible working framework. **Co-living, co-working and hotel offices** Co-living spaces have been created to attract the new workforces that initially wanted to part of a community, with shared environments and sometimes a slightly more ‘compact’ living space. The additional solution now of the ‘hotel office’, basically using the hotel room as a day-let, could reduce the demand of desks in serviced offices – this could also impact on the coffee shops that used to have many individual workers frequenting their establishments during working hours. A day-let versus a serviced desk does provide flexibility and less commitment along with privacy for the worker, and again, potentially an additional on-spend in the hotel’s room service and F&B outlets. **Hotels: adapting to a new demand** Many hotels will now be considering blending/converting some of their floors into accommodation solutions for extended stay travellers by creating one or two bed apartments - two hotel rooms can make a very adequate one bed apartment - with the main requirement for the hotelier to remove a bathroom and create a kitchen in its space. This is not a new concept, and of course, requires a lot of consideration, consultation and advice from experts, certainly around the change of use, but definitely this could be a potential solution that I believe is on the agenda of many hoteliers/owners/investors and board teams currently who are trying to understand and react effectively to the impact of the pandemic on their next 5 years of trading. This change of use would not be an overly high or intensive activity after seeking advice, and may create an opportunity for the hotel chains to extend their reach into the extended stay market, if, as suggested by feedback from corporate travel teams, the length of stay of the short term business travel trip increases to over a week as global borders slowly re-open. Follow the link below to the full article on Skift: [Skift - The New Corporate Travel?](https://skift.com/2020/08/13/when-work-from-home-turns-into-work-from-a-hotel-suite-the-new-corporate-travel/?utm_campaign=Early%20Time%20Zone%20-%20Skift%20Daily%20Newsletter&utm_medium=email&_hsmi=93212640&_hsenc=p2ANqtz--grMnTlqUyne0KqU3E87TVwszzjVvHqPvPN-v_gl9qEJyuSyXX1zNj2-vLOzkkkOQ6jb4RccG4bw_q6pjTspDz08HkVQ&utm_content=93212640&utm_source=hs_email "The New Corporate Travel?") \#businesstravel #globalmobility #relocation #CAPinsights #webookextendedstay #skift #alternativeaccommodation #corporateaccommodation --- ### Engage Webinar - What is the best option? Source: https://www.capww.com/cap-insights/33/Engage-Webinar-What-is-the-best-option Published: 2020-08-08 Panel discussion covering current market conditions and extended-stay options CAP Worldwide Director Jo Layton was a panellist on this interactive session debating and discussing the extended stay options available in the market today and the current trends affecting the extended-stay space. Topics covered include: \- **The differences between serviced accommodation, short-term rentals and the rest.** \- **Why aren't there more non-hotel products on GDS, OBT's, etc.** \- **What are the barriers to greater use of short-term rentals, corporate housing, etc.** \- **What can hotels and serviced apartment operators learn from other models, and vice versa.** \- **What do you expect the corporate accommodation market to look like in 3 years time.** Thank you to Mark Harris, International Hospitality Media Limited and Serviced Apartment News for the invitation to participate. Please click the link below to view the session. [Engage: What is the best option?](https://www.youtube.com/watch?v=iNzMqDB2Ges&feature=youtu.be "Engage: What is the best option?") \#servicedapartments #corporateaccommodation #alternativeaccommodation #businesstravel #globalmobility #relocation #CAPinsights #webookextendedstay --- ### #WithoutYou Source: https://www.capww.com/cap-insights/32/WithoutYou Published: 2020-08-01 The biggest - most heart-felt - Thank YOU from the CAP Worldwide Serviced Apartments team This message is a huge thank **YOU** to our brand partners, alternative accommodation providers and individual home-owners that stepped up and provided safe and secure accommodation solutions during this crisis. Across the length and breadth of the UK, **YOU** answered our calls 24/7, you handled challenging CAPCare24 needs, you met challenging budgets, you gave credit, you kept your businesses open during difficult times and **YOU** helped to service the most incredible key workers that risked their lives to save ours. Just 18 weeks ago, the world turned on a sixpence. Everyone and every business found themselves caught in the eye of a storm that would find some companies in a whirlwind of activity and others, sadly, making the most difficult decisions of their careers. There seemed to be no middle ground. We either worked 24/7 or came to a halt. CAP Worldwide could not have serviced this project without you, we are proud and humbled to have worked so closely with you all during this ‘moment’ in time, and we hope to continue our partnerships as we journey together through this VUCA world. \#Thankyou #withoutyou #partnership #servicedapartments #alternativeaccommodation #webookextendedstay #CAPinsights --- ### SAFFAA Global Forum Update – 16 July 2020 Source: https://www.capww.com/cap-insights/31/SAFFAA-Global-Forum-Update-16-July-2020 Published: 2020-07-16 SAFFAA announces the development of a global register of responsible accreditors for serviced apartments/alternative accommodation **SAFFAA announces the development of a global register of responsible accreditors for serviced apartments/alternative accommodation and an initial agreement to the creation of a global ‘lite’ accreditation programme by key assessment agencies** Global Forum Update – 16 July 2020 SAFFAA (Serviced Apartment/Accommodation Forum for Assessment and Accreditation) is delighted to announce that the extended stay industry has agreed to create an agnostic global register of assessors and accreditors that can be accessed by all operators, whether operating 1 unit or 100,000+ units; and have also reached an agreement to create a global standard for a ‘lite’ assessment programme/minimum standard for the industry, to help set ‘a benchmark of entry’ for operators. These developments are ground-breaking for the industry in providing choice and an agnostic overview of assessors to help operators to make an educated decision to the best accreditation that mirrors their clientele, their product and/or their location and with a global minimum standard of entry. This much needed move forward supports the local, regional and global accreditors in their goal of ensuring all operators can access education and professional standards and support, and also meets the continued desire and drive of the wider industry, including agents, corporates and bookers for safe and secure, clean and legal assessed and accredited accommodation globally. The SAFFAA meeting, moderated by David Clare of TBTN, and hosted by Jo Layton and Clare Ace of CAP Worldwide, brought together some of the most respected and influential leaders in assessment and accreditation, along with operators, agents, hybrids, press and dedicated industry supporters with a goal to regroup and drive forward the targets set in January 2020, with an enhanced focus on the validity and traceability of badges. **1) Achieving a ‘minimum’ standard of entry for safe and secure, clean and legal products by operators of serviced apartments/alternative accommodation with an aim to efficiently cover the estimated units available across 195 countries** **2) To deliver an agnostic global register of assessors and accreditors to the market** Jo Layton says *‘It is only with trust, respect, discussion, debate and a shared systemic vision that this incredible team of passionate industry leaders, who in a normal world are fierce competitors every day, have come together to represent, share, legitimise and support the serviced accommodation industry. The agreed goal of SAFFAA is to ensure that everyone who provides or uses an extended stay product is educated and safe to operate, to buy or to use responsibly.’* George Sell and the team at Serviced Apartment News, as independent industry representatives, will be supporting SAFFAA to distribute the SAFFAA Assessment/Accreditor Survey and will help collate the register, which will be hosted on SAFFAA.org and Serviced Apartment News sites once completed. George Sell, editor of Serviced Apartment News, said: *“The Covid pandemic has heightened awareness of the need for accommodation providers to offer a consistent product that customers know they can trust. Accreditation and assessment can play a big part in providing that reassurance and we think it’s important for providers to have access to a comprehensive and informative list of accreditation initiatives to enable them to decide which is the right scheme or schemes for them. We’re very pleased to work with SAFFAA to ensure that this register becomes a reality, and hope it will be a useful resource for accommodation owners and operators.”* If you would like to feature in the assessment register or are interested in hearing updates about what SAFFAA is doing, please contact Jo Layton, Clare Ace or any Forum Members for more information. **About SAFFAA** SAFFAA (Serviced Apartment/Accommodation Forum for Assessment and Accreditation) is a Forum of respected extended stay leaders, assessors, accreditors, operators, agents, hybrids and industry supporters from across all areas of the serviced accommodation industry who have a joint passion for driving global accreditation and the use of safe and secure, clean and legal accommodation across the globe. **\#WearTheBadge** Founded by Jo Layton in October 2019, members of the forum include: **Operators, Agents and Hybrids** BridgeStreet – Juliet Howie/Mathias Saleborn CAP Worldwide – Clare Ace/Andrew Hopgood/Jo Layton Forenom – Jussi Saarinen Oakwood – Ken Moore Q Apartments – Lorna Keen/Krystal Taylor Rotana – Keith Barron Stay AKA/Korman – Karen Mills/MJ Pascall Synergy – Moreno Milenkovic/Seth Hanson **Assessors and Accreditors** GSA – Nick Hawkins/David Wood I-PRAC – Chris Maughan ISAAP – Steve Martin QIT/M Assessment – Deborah Heather/Andy Woodward **Press and industry supporters** BTN - Mark Frary/Catherine Chetwynd/Andy Hoskins EuRA/ARP – Tad Zurlinden SABA - Richard Majewski Saxbury - Ben Davies Serviced Apartment News - George Sell TBTN – David Clare **Contact Details** - or Jo Layton – Director- CAP Worldwide: Clare Ace – Director – CAP Worldwide: --- ### Together we built a boat... Source: https://www.capww.com/cap-insights/30/Together-we-built-a-boat Published: 2020-06-10 A year ago today... I was probably the calmest I’ve ever been, I’d been caught in a storm that had knocked me, personally and professionally, for six, and I was coming out the other side. We were about to launch CAP to the world of business travel, of relocation and to the extended stay community that I love. We had our videos, our opening team, our guests, one of the best moderators in the industry David Clare (who, thankfully, brought his own tissues) and we had the support of the amazing GM, Kostas Sfaltos and his incredible team @TheBvlgari. As for the CAP team, we had our ‘*Why*’ – it was all we needed. (Oh yes, and we also had a rather huge supply of free-flowing Champagne…) The concept of CAP was clear. Corporate Apartment/Accommodation Programmes - we had our knowledge, our differentiators, years of experience, courage, and integrity - but most of all – even more importantly - we had a global network of incredible humans, that laid down their competitive shields, and willed us to succeed. Our guests that night helped launch CAP to the market. They lent in and they pushed hard. Today we celebrate this milestone and say the biggest,most heartfelt, thank you. **Our journey…** Yes, we expected setbacks and we knew that in order to re-take our place as leaders in the industry, sometimes, we would have to rock the boat - it didn’t matter to us that we had a small boat because we had HUGE hearts, we had each-other and we have integrity. As a team, we have grown, not just in knowledge, but through continuing to bring on the most dedicated, respected, honest and capable leaders and seniors. We have had to have the ability and the courage to highlight industry issues and find ways to resolve them. We knew when taking this bold approach to speak out, (and sometimes sailing against the wind) we would make others (and sometimes ourselves!) very uncomfortable. We did what we thought was right and we continue to put important subjects in the limelight, and ALWAYS with the industry’s best interests at heart. As a team, we know our values - we want to be kind, be fair, be accountable, be resilient, be trusted and be respectful. We want to show integrity and to always be agile. **What a year… we took it 90 days at a time… and every 90 days, we started with a day 1. 2020 was always going to be challenging.** Sometimes, the world aligns, and you are in the right place at the right time. Over the last 11 weeks, we have been lucky enough to kick the tyres of CAPTURE by servicing one of the most incredible projects I’ve ever had the honour to work on with one of our most valued clients. We were trusted to provide a safe haven in extended stay accommodation during this pandemic, and we have been thankful (if a little exhausted) to have provided access to some incredible serviced apartments, our brand partners and alternative accommodation providers across the length and breadth of the UK, who have supported us and our special guests, 24/7 during this crisis. But most of all, this is a call out and thank you to YOU, to ALL of our supporters. We kept afloat this last year because of the absolute support of our industry friends, colleagues, brand partners, suppliers, publications, associations, organisations, communities and global networks that surrounded us with their confidence, their trust and sometimes, their business. The song that was our trademark of our launch is still relevant to all of us today. We’ve made it to our first anniversary of CAP’s launch. And we want to simply say - Thank You – we couldn’t have done it ‘*without you*’ **Together, we’ve got this.** **\#Thankful #KiaKaha #Kindness #Respect #Partnerships #Courage #Businesstravel #webookextendedstay** --- ### In 2020 ‘cleanliness’ and ‘space’ have become the critical success factors. Source: https://www.capww.com/cap-insights/29/In-2020-cleanliness-and-space-have-become-the-critical-success-factors Published: 2020-05-29 Continuing the focus on accreditation and assessment across the globe post COVID-19 Congratulations to Eloise Hanson of Serviced Apartment News for the insightful, thought provoking and interesting piece ["Voyaging into unchartered territory - travel and hospitality post COVID-19"](https://www.linkedin.com/pulse/part-ii-voyaging-uncharted-territory-travel-eloise-hanson/?trackingId=buIHLp6LmJ27LcQRctNpVQ%3D%3D), on the future ‘voyage’ of our sector and the wider industry. Amongst discussing the ‘distribution reset’, the focus on the ‘growth of healthy buildings’ and ‘humans’ being the ‘currency of luxury’, this piece intelligently debates ‘clean accreditation schemes’, picking up the absolute reality of needing to give ‘customer reassurance’ across the globe. We all agree that HSSE and providing ‘safe and secure, clean and legal’ accommodation has always been the highest priority for the buyers, agents, providers and end users, however, until March 2020, these were not featured at the top of the agenda in company board and general team meetings. Safety through cleanliness is now the ***hottest*** topic. The physical providers of accommodation (whether hotels, serviced apartments or alternative accommodation), of vehicles (in the wider term) or outlets (either food & beverage or retail) are being challenged on the management of their standard operating procedures. This has also joined the ‘ability to socially distance’ at the top of their priority lists. **SAFFAA** will pick up these critical areas in our global forum to research, discuss and debate the current environment and future needs of our industry. This will be revisited, as planned, in July 2020 – looking at and assessing the global landscape and how we are all navigating this crisis. There is not yet a ‘new normal’ – we are all evolving, many would agree that we are still handling and evaluating the risks and effects after the pandemic. Individuals, companies and associations are trying to understand how to pivot successfully to take their teams, their industries and businesses to next level. As we start to recover, we will create a ‘new normal’ and this will be when we learn to live and work successfully in a socially distanced world. We all know that anything is possible, but we generally concentrate on the probable. I wrote a piece in the Autumn of 2017 [‘The Difference Between ‘The Probable’ and ‘The Possible’ and ‘Doing The Right Thing’ in a Socially Responsible World’](http://www.internationalhradviser.co.uk/storage/downloads/Health%20And%20Safety%20The%20Apartment%20Service%20Autumn%202017.pdf) in International HR Advisor. In this publication I had reviewed the Oxford Leadership piece on VUCA and discovered that we had naturally followed the 4 key steps that Pablo Tovar’s advice on ‘*developing our habits on learning to evolve and improve how we handle different levels of complexity*’ This where we are today. Simply, we need to: • Ask different types of questions • Take on multiple perspectives • Develop a systemic vision • **Look at the whole picture, take a step back and see what is possible…** This is the agenda for the July **SAFFAA** meeting. Well done Eloise. \#SAFFAA #accreditation #businesstravel #servicedaccommodation #webookextendedstay #pandemic #safeandsecurecleanandlegal #thoughtleadership #CAPInsights --- ### CAP Worldwide - Global remote-working Source: https://www.capww.com/cap-insights/28/CAP-Worldwide-Global-remote-working Published: 2020-03-18 Update on CAP Worldwide business contingency planning regarding COVID-19 Following the additional containment measures announced by the Government this week in response to the COVID-19 (Coronavirus) outbreak, CAP Worldwide confirms remote-working status. Our cloud-based technology digital eco-system, CAPTURE, was designed at the outset to accommodate home working – and the majority of our team are already home-based – there is no current impact/delay or change to services provided to our corporate clients, travellers or brand partners during this challenging period. **Serviced apartment bookings or escalations are being handled 24/7** We are continuing to deliver our **full range of booking services** including full finance capability and CAPCare24. Our leadership teams are on hand to help with any out of hours needs for emergency bookings or challenges for in-house guests, please feel free to reach out to your usual contact at CAP Worldwide, or use our main telephone number +44 (0) 208 323 2888 or email should you have any questions or require assistance. Our leadership team continues to hold a daily review of this developing situation to ensure we are identifying any current or future potential impact on our staff, travellers, clients and brand partners. At this time, we do not expect any pause or disruption to service delivery. CAP is continuing to follow the best practice guidelines provided by the UK government with regards to employers and businesses: [https://www.gov.uk/government/publications/guidance-to-employers-and-businesses-about-covid-19](https://www.gov.uk/government/publications/guidance-to-employers-and-businesses-about-covid-19) Our teams are here for you, and we’ll continue to keep you updated and informed. --- ### What a week Source: https://www.capww.com/cap-insights/27/What-a-week Published: 2020-03-13 Given the challenging current climate, what's the right thing to do? What a week. How do you mix the global celebration of reaching for/celebrating the drive for equality/balance, with the incredibly challenging situation the world and our travel industry finds itself in today. What's the right thing to do? With mental health/well-being at the top of agendas, we (men and women) are not sure what's right and what's wrong. Should we act on instinct or education? I thank Marriott International for helping me to set my 'life sails' through thought leadership. Do I get it right every time? No. Do I try my hardest to create great teams of inspired people? Yes. Do I try and look at everyone's perspective? Absolutely. 3 lessons. Norman Schwarzkopf - 'Do the right thing'. ‘The truth of the matter is that you always know the right thing to do, the hardest part is doing it’. Trust and work together - leader's roles are to inspire, manage, achieve excellence. A spine-tingling session where 1000 associates made great music. Understand and appreciate 'different perspectives' one of the greatest National Geographic photographers showed how your perspective changes depending on where you stand.. Last weekend I was at the home of Kipling, Westward Ho! Where the poem 'If' runs along the beach. There - I reset my sails. \#CAPVista #businesstravel #servicedapartments #teams #leadership #businesstravel #webookextendedstay --- ### Fello launches Fello Apartments Source: https://www.capww.com/cap-insights/26/Fello-launches-Fello-Apartments Published: 2020-03-09 Partners with CAP Worldwide to meet growing demand for extended stay programmes Fello, the premium quality business travel management company, launches Fello Apartments in partnership with CAP Worldwide. Launched at the Business Travel Show, Fello Apartments is the first white label solution in the UK, offering CAP Worldwide apartments to Fello corporate clients and their travellers. “As a traveller-centric TMC, we are always looking for new solutions to make our travellers lives easier. The demand for long-stay accommodation is a growing trend and offers more spacious and flexible accommodation for travellers looking for extended stays. We are delighted to partner with CAP Worldwide who share our traveller first ethos and service orientated approach,” commented Simone Buckley, CEO, Fello. “We look forward to partnering with Fello. Our ambition is to work together to transform extended stay programmes through innovative solutions and superior service, to offer consistent, cost effective, secure and sustainable global programmes to make business travel better for businesses and travellers alike,” added Jo Layton, CEO, CAP Worldwide. **About Fello:** Fello is a premium travel management company focusing on the needs of the traveller and the travel manager. The company has an annual sales turnover of GB £24 million and employs more than 50 staff based at their headquarters in central London. With technology powered by Amadeus and an in-house team of highly experienced travel consultants that work around the clock to proactively take care of travellers, Fello offers a new and unique approach to travel management. Shortlisted for “Best TMC company” at the Business Travel Awards 2019/ 20 and listed in the Buying Business Travel Hotlist 2019, as one to watch. For more information about Fello, please visit: [fello.co.uk](https://fello.co.uk/) \#webookextendedstay #partnerships #businesstravel #servicedapartments #globalagent #CAPinsights --- ### Update on contingency actions regarding COVID-19 Source: https://www.capww.com/cap-insights/25/Update-on-contingency-actions-regarding-COVID-19 Published: 2020-03-05 CAP Worldwide confirms the following activities to our travellers, corporate clients, brand partners and staff CAP Worldwide confirms the following activities to our travellers, corporate clients, brand partners and staff Led by Jo Layton, CEO and supported by the CAP Worldwide senior leadership team – we are continuously monitoring the current situation with regards to the COVID-19 (Coronavirus) including: - A daily review of the current situation by the senior management team and any updates or changes – this is to ensure that we are identifying any current or future potential impact on our staff, travellers, clients and brand partners - CAP is following the best practices as provided by the UK government with regards to non-clinical settings: [https://www.gov.uk/government/collections/coronavirus-covid-19-list-of-guidance#guidance-for-non-clinical-settings ](https://www.gov.uk/government/collections/coronavirus-covid-19-list-of-guidance#guidance-for-non-clinical-settings) - CAP also recommends a review of the UK government guidance to employers and businesses: [https://www.gov.uk/government/publications/guidance-to-employers-and-businesses-about-covid-19/guidance-for-employers-and-businesses-on-covid-19 ](https://www.gov.uk/government/publications/guidance-to-employers-and-businesses-about-covid-19/guidance-for-employers-and-businesses-on-covid-19) - CAP Worldwide is respecting any \*brand partner contingency plans with regards to duty of care in the handling of bookings – \*please ensure that if you have a policy, that we are in receipt of this information PRE confirmation and arrival - We will be working with our brand partners to ensure minimal impact is experienced by travellers and providing specialist CAP support to our bookers The CAP Worldwide business continuity and contingency plan provides our teams the opportunity to work remotely if required: - **NB - ALL enquiries, booking confirmations, support services including finance and CAPCare24 services can be provided remotely by CAP employees if the requirement for self-isolation is necessary. Presently we do not foresee a pause in services** As all companies, we are reiterating the need for cleanliness based on government advice and ensuring the resources are readily available --- ### CTM announces CAP Worldwide as extended stay partner Source: https://www.capww.com/cap-insights/24/CTM-announces-CAP-Worldwide-as-extended-stay-partner Published: 2020-02-21 Corporate Travel Management (CTM) today announced their official 2020 partnership with CAP Worldwide (CAP) in the provision of extended stay, serviced apartments, corporate housing and alternative accommodation to their growing client portfolio. **London Friday 21st February 2020** - Corporate Travel Management (CTM) today announced their official 2020 partnership with CAP Worldwide (CAP) in the provision of extended stay, serviced apartments, corporate housing and alternative accommodation to their growing client portfolio. Corporate Travel Management (CTM) showed further innovation of their already world-renowned services by partnering with a new and exciting disrupter in the global extended stay arena - a majority women owned and managed business – CAP Worldwide. Penny Munn, Head of Supply Europe at CTM says ‘We looked for a partner who would work together with us to drive exceptional value at every step of our customer’s journey through greater savings, improved efficiencies and maximum safety. CAP Worldwide was a natural fit for CTM with their highly experienced and trusted leadership team, led by Jo Layton’. Jo Layton, CEO and Director at CAP added ‘The CAP leadership team provides a fresh approach to the market and is transparent, honest and knowledgeable. We deliver the simplest, most effective and easy to use blend of people and technology to create the best programmes for our clients’. Layton adds ‘At CAP - our end goal is safe and happy travellers, the CAP team strives continuously in our sector to drive a global awareness of health, safety, security, environmental and traveller well-being, a goal which we know is a shared vision of CTM’. CTM has seen a significant increase in demand for extended stay solutions for their growing client portfolio. Debbie Carling CEO, at CTM adds ‘We pride ourselves on going above and beyond industry expectations and in setting consistently new standards which reinforce our multi-award-winning status. We recognised that the forward thinking, highly experienced team of CAP Worldwide was the best placed partner to help CTM provide the best possible services for our clients. We are delighted to add CAP Worldwide to our preferred partner network’ **About Corporate Travel Management** Corporate Travel Management (CTM) is an award-winning global provider of innovative and cost-effective travel solutions spanning corporate, events, leisure, loyalty and wholesale travel. The company’s proven business strategy is underpinned by personalised service excellence supported by market-leading technology solutions which deliver a return-on-investment to our customers. Headquartered in Australia, the company provides local service solutions to customers of all sizes across the world. **About CAP Worldwide Serviced Apartments** CAP Worldwide Serviced Apartments was launched to the long stay market in April 2019 to deliver the most creative, agnostic, cost-effective and innovative corporate apartment programmes currently available in the sector. Led by Jo Layton, a respected and passionate leader within the hospitality and extended stay industries for over 30 years, the CAP Worldwide senior management team brings together some of the most highly experienced operational and solution orientated leaders from travel, global mobility, relocation and extended stay. CAP Worldwide represents service and financial excellence, personalised global account management and trusted accommodation solutions built to service the current and future needs of the corporate travel, global mobility, procurement teams, project managers and groups. The CAP Worldwide team creates consistent, cost effective, secure, sustainable and continually evolving global programmes so that travellers can experience caring service and safe solutions through a blended integration of people and technology. CAP Worldwide is a female majority owned global serviced apartment booking agent. --- ### CAP Worldwide expands global coverage Source: https://www.capww.com/cap-insights/23/CAP-Worldwide-expands-global-coverage Published: 2020-02-04 Jo Layton welcomes Josie Oliveira to the highly experienced CAP leadership team **Richmond, London 04 February 2020 – 10.00am.** CAP Worldwide Serviced Apartments (CAP) is delighted to confirm the addition of Josie Oliveira to the CAP senior team to lead the development of the CAP Worldwide representation office for The Americas, based in Belize. Josie, previously of Santa Fe and Cartus, is principally responsible for developing the CAP service delivery in market, driving excellence in guest care and client support while working strategically with Jo Layton and Andrew Hopgood to fulfil their goal of building the best in class global serviced apartment and accommodation booking agency. Josie joins Clare Ace, Kate Scott and Francine Migliorati in creating effective brand partnerships with apartment and corporate housing operators in this important region. Prior to formally joining CAP Worldwide, Josie was employed at Cartus and Santa Fe Relocation, offering strategic global mobility solutions to multi-national organizations and their employees. Having worked primarily in customer-centric roles, Josie has led numerous projects for key clients and brings her knowledge of relocation both within the US and internationally. Jo Layton, Director of CAP says ‘I have had the pleasure of working with Josie for many years in previous roles. She is very highly respected in the relocation arena and has a true passion for excellence, along with an entrepreneurial attitude and a deep knowledge of the importance of ensuring the health, safety, security and overall happiness of our travellers. Layton adds ‘Josie’s appointment into our team has been warmly welcomed by our fellow directors who are delighted to support her in managing our service delivery in her region. She is already a great asset to our ambitious, aspirational start-up’. Andrew Hopgood, COO adds ‘Josie is a seasoned relocation professional with over ten years of relocation industry experience. Her passion for the business and for building quality relationships with clients, partners, and colleagues is the cornerstone of her success, and a key reason why we felt that she would be a great addition to our team. We are truly fortunate to have Josie on-board to help with the continuous development of our relationships and services in The Americas’ Josie says ‘I am very excited to be part of the highly respected and skilled CAP Worldwide leadership team and I look forward to continuing to develop the company’s strong entrepreneurial ethos’. She adds ‘My position in The Americas is supported by our global digital eco-system, CAPTURE, ensuring that our team remains connected. The blend of current technology managed by great people is the key to providing efficient and effective long stay programmes for our corporate buyers. I am delighted to be responsible for driving the development of this exciting new brand in the hospitality and extended stay sector in The Americas’. **Welcome on-board Josie!** CAP Worldwide Serviced Apartments was launched to the long stay market in April 2019 to deliver the most creative, agnostic, cost-effective and innovative corporate apartment programmes currently available in the sector. Led by Jo Layton, a respected and passionate leader within the hospitality and extended stay industries for over 30 years, the CAP Worldwide senior management team brings together some of the most highly experienced operational and solution orientated leaders from travel, global mobility, relocation and extended stay. CAP Worldwide represents service and financial excellence, personalised global account management and trusted accommodation solutions built to service the current and future needs of the corporate travel, global mobility, procurement teams, project managers and groups. The CAP Worldwide team creates consistent, cost effective, secure, sustainable and continually evolving global programmes so that travellers can experience caring service and safe solutions through a blended integration of people and technology. CAP Worldwide is a female majority owned global serviced apartment booking agent. --- ### The Serviced Apartment Awards 2020 Source: https://www.capww.com/cap-insights/22/The-Serviced-Apartment-Awards-2020 Published: 2020-02-03 Looking forward to the Serviced Apartment Awards 2020... With just over 2 months until the celebrated Serviced Apartment Awards - CAP Worldwide Serviced Apartments is looking forward to sharing in the excitement with over 350 industry supporters and professionals, celebrating excellence in service, people and products, and recognising individuals, teams and organisations. Take a look back at the 2019 winners and video highlights – and good luck to all who enter or are nominated in 2020: [Highlights of the 2019 Serviced Apartment Awards](https://www.youtube.com/watch?v=-tZsmAVvgvE "Serviced Apartment Awards 2019 Highlights") *Awards deadline extended until Friday 7th February 2020* The awards ceremony will take place on Thursday 12 March 2020 at the Millennium Gloucester Hotel Kensington, London. --- ### SAFFAA Forum launches in London Source: https://www.capww.com/cap-insights/21/SAFFAA-Forum-launches-in-London Published: 2020-01-28 Many thanks to all attendees for a positive, exciting and educational first meeting Passionate and experienced professionals from across the global extended stay sector came together last week with recognised and respected assessors and accreditors to discuss, debate and understand the current coverage and future landscape of health, safety, security and environmental in our industry. Thank you to all attendees for ensuring a positive, exciting and educational first meeting of SAFFAA moderated by David Clare and held at Q Apartments Head Office in London on Wednesday 22 January 2020. Our goal was to understand the immediate services available to our industry, and to identify any potential delivery gaps in this critically important area of ensuring 'safe and happy travelers'. Thank you to all for participating and for creating a very open, highly engaged and intelligent forum. I’d like to personally thank all attendees for being at the table, and for contributing, (especially those who flew in) I look forward to the next SAFFAA forum in 90 days! **\#extendedstay #leadership #WearTheBadge #CAPinsights** Deborah Heather, Andy Woodward MTMI, MIH, Nick HAWKINS, Brian Moore- GSA, Ben Davis, Stephen Martin - ISAAP, Jussi Saarinen, Mark Frary, Ken Moore, Lorna Keen, Krystal Taylor, Karen Mills, MJ Paschall, Keith Barron, Moreno Milenković, Clare Ace, Andrew Hopgood, David Clare --- ### CAP Worldwide creates forum of accreditation experts Source: https://www.capww.com/cap-insights/20/CAP-Worldwide-creates-forum-of-accreditation-experts Published: 2019-12-10 Serviced Apartment Forum for Assessment and Accreditation (SAFFAA) to be hosted in January 2020 in London. **BBT Online:** CAP Worldwide has invited experts and stakeholders from across the extended stay industry and accreditation bodies to debate how to standardise the sector. The first meeting of the Serviced Apartment Forum for Assessment and Accreditation (SAFFAA) will take place in January 2020 in London. Jo Layton, director of CAP Worldwide, is calling for a “consistent global approach to accreditation for serviced apartments and corporate accommodation alternatives”, with the goal of suppliers and operators being able to “wear their accreditation and assessment badges with pride – helping agents and bookers to identify the safest, most secure and sustainable options”. The hashtag #WearTheBadgeSA will also form a part of the forum’s campaign. Spaces have already been taken at the table by David Wood, chief executive and director of Global Secure Accommodation, which manages and maintains an independent global standard for hotel security; and Deborah Heather, director at Quality in Tourism (QT) – an independent hospitality accreditation body, and the Primary Authority in the UK for Tourism, (a BEIS initiative approved by the Secretary of State). Primary Authority covers Environmental Health, Fire Safety and Trading Standards underpinning the Safe, Clean and Legal (SCL) QT scheme. Deborah Heather, director at Quality in Tourism, which assesses properties under SCL quality star rating schemes designed to recognise innovation and agency accreditation, said: “Over the last few years, industry standards have eroded for a number of reasons including the pure speed of innovation and industry growth alongside accreditation processes based on standards that are prescriptive and way out of date, a system that at best isn’t transparent and at worst represent a conflict of interest; unfortunately the guest is the one to suffer”. Layton added: “As professionals in the extended stay market, agents are expected to provide access to ‘safe and secure, clean and legal’ accommodation every day, some of which have been externally accredited and some personally accredited by the internal supply management teams of the agents. “At CAP, we’ve turned ‘being concerned’ about health, safety, security and environmental matters into ‘a commitment’ to ask the industry to come together and agnostically drive forward global external accreditation processes, whether through recognised associations, independent companies, city, national and regional tourist boards or government ministries. This will ensure the best outcome for the corporate buyers and end-users.” @BBT\_Online \#servicedapartments #quality #accreditation #corporateaccommodation #safecleanandlegal #consistency #businesstravel #WearTheBadgeSA --- ### Press Release: CAP Worldwide - Global Accreditation Source: https://www.capww.com/cap-insights/19/Press-Release-CAP-Worldwide-Global-Accreditation Published: 2019-11-15 CAP Worldwide supports accreditors and assessors globally and calls for operators to wear their accreditation and assessment badges with pride **CAP Worldwide supports accreditors and assessors globally and calls for operators to wear their accreditation and assessment badges with pride - helping agents and bookers to identify the safest, most secure and sustainable options for corporate buyers and their end users** **Richmond London - 15 November 2019 -11.00am** Today, Jo Layton, Director of CAP Worldwide, and her team of serviced apartment and extended-stay experts are tabling the need for ‘a new consistent global approach to accreditation for serviced apartments and corporate accommodation alternatives’. 16 years ago, Jo Layton, as one of the founding members of ASAP (the Association of Serviced Apartment Providers), spearheaded the introduction of accreditation and assessments into the corporate housing and serviced apartment communities. Her passion and commitment, after working in hospitality for 15 years with Marriott International and IHG, drove her, along with fellow founding members including Lorna Keen to create the first Serviced Apartment Accreditation Scheme with Quality in Tourism (QT) - the assessment arm of Visit Britain. Layton says ‘As professionals in the extended stay market, agents are expected to provide access to ‘safe and secure, clean and legal’ accommodation every day, some of which have been externally accredited and some personally accredited by the internal supply management teams of the agents. At CAP, we’ve turned ‘being concerned’ about health, safety, security and environmental matters into ‘a commitment’ to ask the industry to come together and agnostically drive forward global external accreditation processes, whether through associations, independent companies, tourist boards or government ministries. This will ensure the best outcome for the corporate buyers and end-users. Deborah Heather, Director at Quality in Tourism (which assesses properties under SCL™, quality star rating schemes designed to recognise innovation and agency accreditation) said “Over the last few years, industry standards have eroded for a number of reasons including the pure speed of innovation and industry growth alongside accreditation processes based on standards that are prescriptive and way out of date, a system that at best isn’t transparent and at worst represent a conflict of interest; unfortunately the guest is the one to suffer”. “Quality in Tourism (QT), is now an independent hospitality accreditation body, and the Primary Authority in the UK for Tourism, (a BEIS initiative approved by the Secretary of State). Primary Authority covers Environmental Health, Fire Safety and Trading Standards underpinning the Safe, Clean and Legal™ (SCL™) QT scheme. QT have also recently launched a White Paper examining why accreditation is so important from the consumer perspective” Andrew Hopgood, fellow Director of CAP Worldwide says ‘Our goal is to enable our clients to confidently book high quality, fairly priced and accredited accommodation, and we wholeheartedly believe in making assessments affordable and accessible to operators of all sizes to continuously raise standards across our industry. Layton adds ‘The current apartment and accommodation landscape is full of booking agents (both online and offline) who are trying to personally accredit products that may have already been accredited by an independent assessor – there is a huge amount of demystification that needs to happen in our industry with regards to clarity around this subject. We believe there needs to be a coming together of the major (and minor) assessment companies, under an accepted assessment umbrella to agree a ‘global minimum standard of entry’ for providing serviced apartments, corporate housing or alternative accommodation to the global buying communities. This minimum standard should be shared openly with all stakeholders - including the operators, buyers and agents - to ensure that the minimum benchmark for entry is fully known, understood and accessible to all. Layton continues ‘If this is not achievable by the assessment companies working together, then we would suggest that the local, regional and global industry accommodation associations create a central agnostic database or panel of recognised assessment and accreditation providers with trusted and trained assessors that they are confident to refer the operators to. I am happy to personally host or chair a meeting of the core assessors to start this process. Asked if CAP Worldwide had considered creating their own programme she responded ‘Yes, we had considered creating a CAPSafe programme but we and our advisors believe that it should be the experts in the field completing this activity. We therefore took the decision that we will continue to commit to ensuring the products we book into, if not independently assessed, are CAPVerified. This ensures we remain agnostic and also ensures no conflict of interest in this arena. CAPTURE (our digital eco-system) will also record independently accredited properties in our CAPStore. Layton believes that choosing just one assessment provider for the whole industry restricts the industry’s growth in this incredibly important area of providing safe accommodation to all stakeholders. She asks that the operators that have been successfully assessed by a recognised body, wear their assessment badge openly to help to create increased confidence in the industry. Deborah Heather asks “How long will it be until corporate companies will be insisting on a truly independent accreditation to protect their teams? We are proud to offer a modern and fit for purpose accreditation scheme it’s what owners, customers and industry needs.” Clare Ace, Brand Engagement Director for CAP Worldwide adds ‘At CAP, we believe that operators providing a safe and secure, clean and legal apartment is the entry point to the industry. Our goal is to support every brand partner and operator, no matter their size, to achieve this status through recognised and trusted assessors’. For more information or to join the debate please contact **About CAP Worldwide Serviced Apartments** In March 2019, the CAP Worldwide Serviced Apartments concept was designed, the inspiration of Jo Layton and Andrew Hopgood supported by Liz Warnes. The first goal was to quickly bring together a selection of the most respected industry professionals that held the same principles and aspiration to deliver something different to the buying community. The second goal was to bring together accredited and assessed brand partners to service the extended stay requirements of some of the most experienced buyers globally. Our CAPTURE digital eco-system ensures that we continue to drive a blend of great people with current technology. In the last 20 years, the team members of CAP have built excellent reputations as being diverse, creative, inclusive, agile and honest. CAP is fast becoming the agent of choice for corporates, travel management companies and relocation companies and is leading the industry in spear heading continuous thought leadership that helps to create sustainable accommodation programmes for all. [www.capww.com](http://www.capww.com) **About Quality in Tourism** Quality in Tourism carries out assessments of hotels, guest houses, B&B’s, self-catering accommodation as well as home stays and apartments across the UK. They have a field force of experienced assessors and a highly dedicated in-house team. The assessment team each visit hundreds of businesses every year and are able to provide practical help and support to help a business to grow, share ideas on how to increase bookings and profitability plus offer insights into changing customer perceptions and market trends. For more information on any of the schemes offered by Quality in Tourism visit the website [www.qualityintourism.com](http://www.qualityintourism.com) \#servicedapartments #quality #accreditation #corporateaccommodation #safecleanandlegal #consistency #businesstravel --- ### HOST 2019 Source: https://www.capww.com/cap-insights/18/HOST-2019 Published: 2019-11-04 If I knew 1% of the room, that would be a high estimation **If I knew 1% of the room, that would be a high estimation**. I hit a wall of high energy buzz, start-ups, entrepreneurs, technology, new themes, a room full of excitement and new opportunity, everyone sharing, networking and everything to play for. Was it perfect? – I guess not - it’s a start-up, it’s learning. Did I enjoy spending time with fellow veterans of the industry – absolutely I did - thank you Jan from AIG, Isabelle from Homes & Villas by Marriott, George and Piers from Serviced Apartment News. This warmth however was matched with securing new connections with a new generation making fresh waves in our industry - Paul, Rami, Karolina and Vivi to name but a few - any arena that encourages new intelligent energies to mix with high experience has a thumbs up from me. \#HOST2019 #CAPVista #CAPInsights #Connections #Opportunities --- ### #tipofthespear Source: https://www.capww.com/cap-insights/17/tipofthespear Published: 2019-10-28 Prepare for the unexpected and never underestimate your competition. England changed their shape, they faced the opposition, they stood tall, stood their ground and became 'the tip of the spear'. The moment that the England team unexpectedly changed their shape to receive the renowned and celebrated display of pride, strength and unity from the All Blacks – England levelled the playing field, in actual fact, they won a huge advantage through the disarming of the All Blacks with their element of surprise. **As stated by Pablo Tovar in an Oxford Leadership piece ‘One of the key failures is to lead us to find what is probable rather than what is possible. The VUCA environment means that we focus on what is possible (because anything can happen) rather than on than on what is likely to occur (which is determined by what happened before)’. Expecting the unexpected and understanding the difference between the probable and the possible creates an environment where handling the unexpected become second nature – the All Blacks did not expect the England change in formation.** The ‘V’ shape that England created was visually stunning from the air, and it definitely changed the view for the All Blacks, who, when in formation, look like a spear head facing the line of the opponents as their target. In comparison with the new England V formation, the All Blacks, suddenly looked small and surrounded. Huddled in a group and bending their knees. This was the moment that you could believe the game was won in the hearts and minds of the England team, and lost in the eyes of the All Blacks. The All Blacks were discombobulated, they did not have time to re-group, even the officials did not know how to handle the England team in their defiance of not passively standing in line ‘as expected’, and the advantage was won. England took back control. The adrenalin racing through the veins of the England team at the moment they ‘changed the play’, would have been immense - and they scored against the back to back defending champions in the first 98 seconds. **The well known Darwin quotes ‘It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change’ and ‘In the struggle for survival, the fittest win out at the expense of their rivals because they succeed in adapting themselves best to their environment.’ Congratulations to the England strategists that played the game before the ball was kicked.** Games are won and lost in the minds of the players before they walk on the pitch. Whoever had the idea for England to create the #tipofthespear is to be celebrated for taking the heat out of the Haka. A lesson for us in effective coaching strategy including emotional and mental awareness at every level of the game. England continued to be structured, aggressive, professional and respectful. They have reaped the rewards of their strategic approach, their training and their actions on the day with a comprehensive victory in the semi-final. They have it all to play for in their coming game. Prepare for the unexpected and never underestimate your competition. \#backinthegame #tipofthespear #courage #arena #englandrugby #WearTheRose #CAPVista #CAPInsights --- ### CAP Worldwide welcomes Clare Ace Source: https://www.capww.com/cap-insights/16/CAP-Worldwide-welcomes-Clare-Ace Published: 2019-10-07 Clare joins the highly experienced CAP leadership team led by Jo Layton **Richmond, London 07 October 2019 – 10.00am.** CAP Worldwide Serviced Apartments (CAP) is delighted to announce that Clare Ace, previously of The Serviced Apartment Company (SACO) has joined CAP as a key member of their senior leadership team - with immediate effect. Clare will be principally responsible for developing the CAP global relationships and brand partnerships with apartment and corporate housing operators, whilst working alongside owners Jo Layton and Andrew Hopgood to fulfil their goal of providing the best in class global serviced apartment booking agency. Clare’s most recent role in SACO was as Director of Global Supply and Revenue, with previous experience in managing key corporate accounts and numerous in-house delivery teams for over 19 years. Clare was instrumental in helping to grow the business from a small family owned regional operator to a multi-million-pound operation with several brands. Jo Layton, Director of CAP, says ‘Clare is very well-respected and highly regarded in the business travel and extended stay sectors, with a deep knowledge and understanding of managing serviced apartments and corporate housing. She is already a great asset to our ambitious and aspirational start-up’. Layton adds ‘Clare’s arrival into our team has been warmly welcomed by all our fellow directors. We quickly recognised that Clare’s fun, caring and outgoing personality, along with her proven skillset in successfully managing multiple service and sales arenas, alongside her entrepreneurial attitude, made her a perfect fit for CAP. We are truly lucky to have her on-board to help the with the continuous development of our products and services. Andrew Hopgood, COO, adds ‘We are excited to have Clare’s experience and capabilities in the team to help with the continuous evolution of the business and with a focus on CAPTURE, our digital eco system. We believe that she will help to process map CAP services to ensure that we remain current and provide the best products and services to our clients and true recognition of our brand partners. Clare says "I am super excited to be joining the highly respected and skilled CAP team, combine this with the company’s strong entrepreneurial ethos plus the completely focussed approach to offering an efficient long stay solution for the corporate traveller, this is a fantastic time to be driving the development of an exciting new brand in the hospitality and extended stay sector’. Welcome Clare to the CAP Worldwide team! --- ### The evolution of the serviced apartment sector Source: https://www.capww.com/cap-insights/15/The-evolution-of-the-serviced-apartment-sector Published: 2019-09-25 Jo Layton talks to Catherine Chetwynd of BBT Online about the evolution in our sector over the last 16 years A great read in the September 2019 BBT ONLINE by Catherine Chetwynd reviewing the evolution of the serviced apartment and extended stay sectors over the last 16 years. Safety, quality and partnership is a fundamental pillar of CAP Worldwide in our capacity as the first Apartment Management Company (AMC). Jo Layton was at the forefront of driving quality, health and safety checks when she joined the industry, and it remains a core value of CAP as we focus on buyers needs, brand engagement and creating the best Corporate Apartment Programmes in the industry. \#femaleleadership #thoughtleadership #servicedapartments #AMC #CAPSafe For the full story, please see: [BBT Online September 2019](https://content.yudu.com/web/1v9j3/0A1v9nj/SeptOct2019/html/index.html?page=130&origin=reader "Make Yourself At Home") --- ### The Holy Grail of Online Serviced Apartment Bookings Source: https://www.capww.com/cap-insights/14/The-Holy-Grail-of-Online-Serviced-Apartment-Bookings Published: 2019-08-22 CAP speaking out in The Business Travel Magazine - The Holy Grail of Online Booking The serviced apartment sector is booming but live online booking is still a rarity – Jo Layton explains why… When I ask a buyer what they think utopia looks like in the extended stay sector, the answer is often the same: “it’s when a traveller can view and book their serviced apartment online, without the intervention of an agent or consultant”. However, the desire of the buying community to book apartments just as they book hotels is yet to be fully achieved by any platforms currently available on the market….. [https://issuu.com/bmipublishingltd/docs/tbtm\_aug-sept/14](https://issuu.com/bmipublishingltd/docs/tbtm_aug-sept/14) --- ### Serviced Apartment Summit – ENGAGE! July 2019 Source: https://www.capww.com/cap-insights/13/Serviced-Apartment-Summit-ENGAGE-July-2019 Published: 2019-08-22 CAP hosts buyer sessions at the Serviced Apartment Summit – July 2019 Jo Layton officially launched CAP Worldwide Serviced Apartments earlier this month, and will welcome up to 60 buyers at the summit, which takes place 1-2 July. She will also host a roundtable on 2 July, entitled “Live availability for cross selling each other’s products – does it exist in reality?” Speaking to BBT ahead of the event, which is being held at Park Plaza Westminster Bridge, Layton said “honesty” was a key topic in this particular sector of business travel… [https://buyingbusinesstravel.com/news/layton-to-host-buyer-session-at-serviced-apartment-summit/](https://buyingbusinesstravel.com/news/layton-to-host-buyer-session-at-serviced-apartment-summit/) --- ### BBT coverage of CAP Launch Source: https://www.capww.com/cap-insights/12/BBT-coverage-of-CAP-Launch Published: 2019-08-22 The launch of CAP Worldwide Industry veteran Jo Layton has launched a new serviced apartment booking agency for the corporate market called CAP Worldwide Serviced Apartments. Layton, former MD of The Apartment Service, is now director and co-owner of CAP Worldwide along with Andrew Hopgood, who brings years of experience in the relocation sector and is the “architect” of the company’s ‘Capture’ technology platform. Other leaders heading up the firm include Kate Scott, director and head of global implementation and client management; Francine Migliorati, director and head of traveller wellbeing and services; and Liz Warnes, who has recently joined CAP Worldwide and worked with Layton for ten years during her tenure at BridgeStreet Hospitality… [https://buyingbusinesstravel.com/news/jo-layton-launches-cap-worldwide/](https://buyingbusinesstravel.com/news/jo-layton-launches-cap-worldwide/) --- ### The company press release Source: https://www.capww.com/cap-insights/11/The-company-press-release Published: 2019-08-22 CAP Worldwide Serviced Apartments launches at the Bulgari London – 10 June 2019 Layton and her highly experienced leadership team have launched CAP Worldwide Serviced Apartments a new global serviced apartment booking agency for the corporate market ‘CAP Worldwide exists to serve the corporate extended stay market with a consistent, cost effective, secure and sustainable, evolving global programme, so that travellers experience caring service and safe solutions through a blended integration of people and technology’ Knightsbridge, London – 10 June 2019 – 6pm This evening at the Bulgari London Hotel, the CAP Worldwide leadership team, led by Jo Layton, launched their new brand and shared the company’s ‘why’ with friends, supporters and sponsors of the business.